by Ellen Lupton
———. Typography: Macro- and Microaesthetics. Sulgen, Switzerland: Verlag Niggli, 2004.
Lupton, Ellen. Thinking with Type, Second Edition: A Critical Guide for Designers, Writers, Editors, and Students. New York: Princeton Architectural Press, 2010.
Lupton, Ellen, ed. Type on Screen: A Critical Guide for Designers, Writers, Developers, and Students. New York: Princeton Architectural Press, 2014.
Ruder, Emil. Typography. New York: Hastings House, 1971.
Spiekermann, Erik, and E. M. Ginger. Stop Stealing Sheep and Find Out How Type Works. Mountain View, CA: Adobe Press, 1993.
Index
Adobe Illustrator, 72, 184, 256
Albers, Josef, 6, 8, 88
Alexander, Christopher, 216
All Possible Futures (Sueda), 12, 13
analogous color, 82, 83, 89, 94, 96
animation, 31, 33, 52, 66, 141, 146, 150–53, 155, 162, 233, 238, 240–47, 254
Apeloig, Philippe, 101
Appetite Engineers, 13
Apple Logic Pro Audio, 151
architecture, 158, 173, 187, 201, 216, 218
asymmetry, 27, 50–51, 55, 56–57
Austen, Jane, 61
AutoCAD, 173
balance, 48–59
Bantjes, Marian, 7, 41, 214, 215
Bauhaus, 6, 8–9, 88, 249
Baumeister, Willi, 187
Beethoven, Ludwig van, 150
Bézier curve, 47
Bézier vertex, 47
Bezold effect, 88
Bill, Max, 8
binary tree, 46, 212
bitmap, 66
Blechman, Nicholas, 131
bleed, 62–63, 74–75, 117, 120
book design, 49, 64–65, 86, 130–31, 134–35, 138, 196
border, 117, 119, 120, 121, 124–25, 148, 210–11
Bowers, Michelle, 79
branding, 92, 94–95, 138–39
calendar design, 147
caption, 16, 117, 120, 121, 122, 123, 196
Carrère and Hastings, 158
Cascading Style Sheets (CSS), 129
Chagall, Marc, 81
Cheng, Alicia, 7, 149
Cho, Peter, 7, 246, 247
Christie, Archibald, 202
Church, Stephanie, 149
Cinema 4D, 243
CMYK, 86–87. See also color
code, 32–33, 36, 41, 46–47, 48, 49, 69, 70, 73, 203, 212–13, 215, 235, 246–47, 248, 249, 251, 256, 258, 259
collage, 12–13, 20, 44, 142–43, 152–53
color, 6, 9, 15, 20, 33, 38, 42, 49, 53, 54, 58, 62, 72, 74, 80–97, 99, 102, 105, 121, 125, 126, 129, 132, 138, 141, 144, 148, 149, 151, 152, 155, 158, 167, 189, 192, 203, 204–5, 215, 218–19, 220–21, 222, 225, 233, 240–41, 242, 244, 250, 256
analogous, 82, 83, 89, 94, 96
complementary, 82, 83, 89, 95, 96
monochrome, 92
primary, 83, 93
secondary, 83
subtractive, 86
tertiary, 83
color mixing, 86, 87
color models, 9, 86, 87
color theory, 81, 82–83
color wheel, 82, 83, 85, 86, 94, 95
column, 9, 16, 36, 122, 131, 187, 192, 194, 196, 197
complementary color, 82, 83, 89, 95, 96
composite, 9, 140, 141, 148, 150
constraint, 167, 168, 169, 185, 254–55
constructivism, 99
contrast, 9, 33, 49, 50, 52, 55, 60, 61, 62, 63, 64–65, 69, 74–75, 78, 82, 84, 85, 93, 96, 99, 106, 114, 115, 118, 121, 122, 132–133, 155, 158, 162, 181, 202, 205, 228, 235
Cooper Hewitt, Smithsonian Design Museum, 198
counterforms, 99, 106, 110, 182
cropping, 62, 117, 119, 234, 238
CSS. See Cascading Style Sheets (CSS)
cubism, 106, 142
cut and paste, 141, 142–43
Davidson, Cameron, 153
Davis, Joshua, 141
Derrida, Jacques, 117
Designers United, 105
diagram, 11, 33, 102, 103, 214–31
Diderot, Denis, 122
distortion, 39, 66, 67, 72, 100, 170–71
Eames, Charles, 11
editorial design, 215
Emin, 181
Excel, 185
exhibition design, 31
Experimental Jetset, 169
fade, 155, 162, 240, 242
Feixen, 105
Feng, Han, 158
figure/ground, 98, 99, 106, 107, 108–9, 112, 117, 120, 202
Flash ActionScript, 152, 246
font, 38, 110, 134–35, 250. See also typography
formstorming, 6, 12–31
Forostovskii, Sergei, 49
framing, 116–27. See also interface
Freyr, Ragnar, 190–91
Fry, Benjamin, 33
FWIS Design, 115
Galloway, Alexander, 216
game design, 39, 228
Gerritzen, Mieke, 64–65
Gestalt principles, 98–115
Gondela, Jack, 9, 148
Google, 9, 10, 148, 154, 155, 198
Gore, Al, 149
graph, 36, 46, 148–49, 150–51
Graphic Design Manual (Hofmann), 6
Grear, Malcolm, 6, 13, 99, 106, 107
grid, 6, 15, 16, 54–55, 70, 71, 122, 167, 170, 185, 186–99, 201, 202, 203, 210–11, 217, 220, 249, 250
grouping, 99, 102–3, 104–5
halftone, 33, 166, 167
headline, 121, 122, 196
Helvetica Neue, 66
hierarchy, 6, 31, 55, 128–39, 187, 215, 220–21, 222, 249
Hoffman, Jeremy, 159
Hofmann, Armin, 6, 8
Graphic Design Manual, 6
hue, 81, 83, 84, 85, 86, 88, 90, 94, 96. See also color
icon, 14, 33, 44, 99, 108, 117, 125, 129, 139, 146, 148, 201, 206–7, 208, 250
InDesign, 9, 194, 254
Information Architects, 231
information design, 214, 215
intensity, 52, 81, 84, 85, 162, 203
interaction design, 129, 228, 229
interface, 9, 91, 99, 102, 112, 116, 117, 140, 141, 150, 187, 238, 246
Itten, Johannes, 8
Java, 246
Jofa, Lee, 158
Jones, Owen, 201, 202
Kandinsky, Wassily, 8, 33
Karnes, Eric, 66
Kepes, Gyorgy, 8, 155
Kudos, John, 196
layers, 9, 13, 72, 100, 140–53, 155, 158, 159, 162, 163, 164–65, 215, 241
layout, 9, 36, 99, 117, 119, 167, 187, 188, 196, 197, 220–221, 244, 249
LEGO, 167
letterforms, 38, 66, 67, 68, 73, 78, 79, 98, 99, 100, 101, 104, 134–35, 158, 159, 167, 168, 170, 171, 173, 174, 175, 235, 236, 237, 243, 256, 258
LeWitt, Sol, 249
line, 9, 32, 33, 34, 36, 37, 38, 39, 41, 44, 45, 47, 49, 52, 70, 71, 81, 100, 102, 103, 104, 105, 106, 122, 123, 125, 130, 131, 132, 141, 146, 148, 150, 151, 158, 159, 187, 202, 203, 204, 214, 215, 216, 217, 218, 228, 232, 233, 234, 235, 240, 249
logo design, 99, 101, 126, 127, 238, 239, 242, 246
loop, 70, 152, 238, 239
Loos, Adolf, 201
Lovink, Geert, 64–65
Lumeta Corp., 216
Macintosh, 10
magazine design, 49, 110–11, 117, 196, 230, 249
makeready, 144, 145
maps, 39, 60, 61, 141, 148
margin, 116, 117, 120, 122, 187, 196. See also border
Maryland Institute College of Art (MICA). See MICA
Massoudy, Hassan, 181
McCoy, Katherine, 8
McGinness, Ryan, 140, 141
MGMT Design, 149
MICA, 6, 7, 17, 26–27, 226, 244–45
Miller, Abbott, 159, 196
modularity, 166–85
Moholy-Nagy, László, 6, 8, 233, 249
mood, 69, 81, 82, 96, 223
motion, 9, 27, 30, 49, 63, 118, 147, 186, 187, 205, 232–47, 254, 257
music, 2
1, 22, 49, 52, 53, 54–55, 99, 129, 141, 150, 151, 218, 231, 250, 251
network, 10, 187, 216, 217, 227, 230. See also graph
Newton, Sir Isaac, 82
Nihei, Satoru, 78
Northrup, Michael, 59
Odgers, Jayme, 114
pacing, 14, 54, 134, 135
package design, 69, 138–39, 159
Papanek, Victor, 129
pattern, 33, 49, 52, 53, 69, 87, 88, 96–97, 99, 104, 139, 158, 159, 187, 188, 200–13, 244, 256, 257
Pentagram, 101, 159, 196, 230
perception, 81, 88, 99, 100, 102–3, 104–5, 155
perspective, 39
Pfäffli, Felix, 105
photography, 8, 12, 13, 28, 33, 44, 68, 69, 106, 117, 148, 164–65, 228, 232, 233
long-exposure, 68, 69, 232, 233
Photoshop, 9, 141, 212, 238, 253
Picasso, Pablo, 141
pixel, 86, 87, 128, 167
plane, 9, 33, 34, 36, 38, 44, 123, 138, 148, 155, 158, 215, 218
Playground, 79
Plunkert, David, 144, 145
point, 9, 32, 33, 34, 35, 36, 37, 38, 40–41, 44–45, 47, 124, 125, 148, 202, 215, 216, 218, 219, 248, 249
positive/negative space, 33, 36, 99, 106, 110, 111, 142, 143, 180, 181
Post Typography, 166, 167, 168, 182
postmodernism, 6, 8, 9
primary color, 83, 93
printing processes, 9, 30, 33, 81, 86, 87, 88, 97, 140, 141, 144, 145
problem solving, 10, 13, 121, 167, 188, 218–19
Processing, 32, 33, 46–47, 73, 212, 213, 230, 235, 246, 248, 249, 256, 257, 259
projection, 39, 238
QuarkXpress, 9
randomness, 170, 198, 203, 209, 248–59
Reas, C. E. B., 7, 32, 33, 248, 249
Reichenbach, Benedikt, 199
repetition, 48, 49, 52, 53, 72, 202, 203, 238, 239
RGB, 86, 87, 93. See also color
rhythm, 6, 9, 48–59, 73, 187, 188, 190–91, 203, 258
Rienermann, Lisa, 98, 99
Rogic, Zvezdana, 62, 80, 81, 234
Ruder, Emil, 8, 73
rules, 8, 33, 54, 167, 168, 201, 212, 213, 248–59
Sahre, Paul, 7, 59, 66, 67, 144, 145
saturation, 84, 85
scale, 6, 9, 34, 39, 49, 60–67, 72, 74–75, 99, 102, 119, 120, 121, 129, 132–33, 147, 152, 169, 172, 178–79, 187, 188, 203, 205, 215, 218, 219, 233, 236–37, 240, 241, 242, 245
scaling, 66–67
Scher, Paula, 101
secondary color, 83
semiotics, 14
shade, 84–85
Shreve and Lamb, 158
signage, 90, 169
software, 6, 9, 10, 33, 37, 38, 46–47, 66–67, 81, 87, 117, 141, 142, 150, 151, 155, 162, 173, 187, 243, 249, 254–55, 256
Steiner, Hans-Christoph, 150–51
storyboard, 141, 152, 233, 244–45, 246
Strals, Nolan, 166, 167, 168, 172, 174, 177, 182
Strausfeld, Lisa, 230
Stucker, Jenn, 79
style frame, 152, 153, 233, 244, 245
subtractive color, 86
Sueda, Jon, 13
All Possible Futures, 12, 13
symbol systems, 182–83
symmetry, 27, 50–51, 56–57, 102, 103
Takano, Tad, 48, 49
tertiary color, 83
textile design, 30, 69, 96–97, 158
texture, 9, 15, 27, 33, 34, 36, 38, 42, 43, 49, 53, 68–79, 88, 90, 99, 122, 148, 155, 158, 172, 202
Thacker, Eugene, 216
Thirst, 58, 68, 69
tile, 97, 206–7, 209, 212–13
time, 19, 36, 49, 52, 66, 141, 150, 151, 155, 162, 232–47, 248, 249, 254–55
timeline, 9, 150, 151, 152, 246
tint, 84–85, 156
Toorn, Jan van, 7, 141, 142
transparency, 9, 33, 47, 148, 149, 152, 153, 154–65, 233, 238, 240, 241, 242, 257
Tufte, Edward R., 215
typography:
animation, 66–67, 146, 238–39, 242–43, 246, 247
code-based, 40–41, 70–71, 73, 235, 246–47, 259
grids, 15, 54–55, 70, 71, 122, 170–71, 186, 187, 190–91, 192–93, 194–95
hierarchy, 54–55, 130–31, 132–33, 134–35, 136–37, 220–21, 249
layers, 146–47, 159, 162
layout, 36, 37, 54–55, 104–5, 117, 196–97, 220–21
modular, 168, 172, 176–83
Ulm School, 8
United Nations Universal Declaration of Human Rights, 192–95
University of Essen, 99
University of Wisconsin, 148
Valicenti, Rick, 7, 58, 68, 69, 70, 79
value, 49, 74–75, 84, 85, 86, 88, 90, 96, 114, 129, 162
vector, 37, 38, 40–41, 47, 66, 69
Venezky, Martin, 12, 13
vibration, 88
video, 9, 44, 141, 150, 155, 162, 244
visual thinking, 10–11. See also formstorming
Visualizing Marathon, 226
web design, 10, 23, 31, 90–91, 190–91, 197, 198–99, 218, 233, 242, 246, 249
Weingart, Wolfgang, 8
white space, 99, 110–11, 117, 187, 198, 199
Willen, Bruce, 166, 167, 168, 172, 174, 177, 182
Windlin, Cornel, 100
Yale University School of Art, 185
York College, 122
Student Contributors
Alvarado, Jessica, 122
Anderson, James, 138, 139
Artell, Ryan, 63
Arvizu, Rene, 254
Aubert, Danielle, 185
Auer, Michael, 255
Baghieri, Jennifer, 174
Banks, Adam, 83
Barthmaier, Johanna, 173
Beard, Christina, 226
Bennati, Jaime, 239
Bennett, Kristen, 170
Blake, Richard, 82, 227
Bonaddio, Theresa, 135, 178
Bonfigio, Michael, 91
Bonner, Andy, 172
Botts, Jeremy, 36, 118, 154, 155, 156, 160, 163, 200, 201, 203, 204, 205
Bowers, Michelle, 79
Brewer-Yarnall, Laura, 25, 102–3, 104
Buck, Amanda, 19
Burgoyne, Devon, 104, 193
Byrd, Trace, 102–3, 193
Carr, Trevor, 42
Carusi, Jamie, 27, 243
Chen, Yu, 26, 108–9, 186, 187, 194–95
Cho, Peter, 246, 247
Choi, Shin Hyung, 257
Choi, Sueyun, 63, 239
Clark, Chris, 226
Clement, Sarah, 178
Cole, Beth, 178
Cornelius, Nicolette, 171
Corrigan, John P., 144, 188, 189
Crawley, Sheena, 179
Crocker, Jasper, 17
Dale, David, 28
Davidson, Cameron, 53
Diewald, Julie, 63, 75
Dlugash, Nicki, 227
Dolch, Loretta, 34, 152, 239
Eastman, Nikki, 178
Ebright, Alex, 36
Emrich, Nick, 179, 237
Eshelman, Anna, 74, 75, 133
Evans, Jen, 44
Evans, Katie, 96, 250
Faden, Alissa, 159
Ferrell, Robert, 34, 234
Fogarty, Nick, 24, 255
Fraser, Tom, 82
Friedman, Becca, 179
Froehlich, Nancy, 35, 36, 80, 81, 156, 164–65, 234
Funk, Sasha, 234
Gallab, Shiraz, 179, 221
Gladhill, Ryan, 34, 37
Goldfarb, Emily, 171
Griffin, Hayley, 72, 250
Gulledge, Nate, 228, 236, 244–45
Haas, Grey, 72
Haddad, Julian, 17
Haerian, Kaveh, 178
Hallman, Jonnie, 70, 71, 123, 251, 257
Hanssler, Geoff, 234
Harrison, Allen, 36
Hecker, Melissa, 134
Hernandez, Gabriela, 227
Hokschirr, Heda, 139
Holman, Spence, 206–7
Hong, Wei, 30–31
Horigan, Kelly, 38, 153, 217, 219
Hucker, Doug, 153
Hushen, Amy, 137
Iam, David, 227
Jacque, Alex, 90, 127, 177, 180, 228, 229
Jasonowski, Anne Marie, 179
Julian, Jenn, 63
Kalousdian, Nicolas Kubail, 220
Keane, Katrina, 31, 77, 93, 113
Khang, Daniel, 179
Kim, Angel, 102–3, 104
Kling, Ellen, 75, 96
Kuijf, Marleen, 250
Lee, Yong Seuk, 119, 146, 184, 208–9
Lewis, Robert, 60, 61, 85, 125
Li, Shaobo, 147
Lian, Jie, 63
Lim, HyunSoo, 75, 133, 146
Littman, Jackie, 14, 23, 29, 227
Lloyd, Justin, 36
Lolo, Zhang, 77, 126, 253
Luo, Louis, 95
MacLachlan, Katie, 133
Maier, Sally, 110, 111
Marconi, Giulia, 256
Marshall, Joanna, 96
Matherne, Kirby, 176, 258
Matzner, Alexandra, 218, 238
May, Gregory, 40, 62
Maymon, Chelsea, 178
McCampbell, Chris, 226
McConnell, Rob, 177, 227
McDonough, Bryan, 36
McIntyre, Kelley, 163
Meistrell, Kim, 54–55
Menon, Visakh, 39, 40
Mills, Jeff, 255
Min, Bae, 179
Munday, Oliver, 175
Nallaperumal, Shiva, 22, 93, 112, 181
Nealon, Kelly, 179
Neil, Jessica, 123
Nichols-Smith, Kajsa, 223
Nihei, Satoru, 78
Novakova, Martina, 251
Odgers, Jayme, 114
Okrasinski, Adam, 257
Okutake, Jason, 34, 41, 52, 151, 156, 161, 163, 188, 210–11
Olson, Lindsay, 122
Orlowski, Lindsay, 217, 218, 238, 239
Osmanof, April, 146
Pavone, Jessica, 178
Pelsoh, Brian, 18
Pilar, Jessica, 97
Qian, Li, 227
Qianfei, Wang, 178
Quednau, Michael, 43, 45
Quick, Krista, 63
Radojevic, Mina, 179
Recht, Sisi, 253
Richter, Zachary, 172
Rienermann, Lisa, 98, 99
Rivera, Julia, 56–57
Ro, Haeun, 255
Robin, Hadley, 179
Rodgers, Melanie M., 122
Roesburg, Austin, 172
Sakane, Yuta, 153, 219, 239
Salinas, Alejandro, 179
Sebastian, Storm, 178
Selzer, Aura, 16
Sheets, Steve, 234
Sherman, Lindsey, 123
Sherwood-Forbes, Emma, 21, 197
Shillingburg, Michael, 90
Shuyi, Meng, 179
Silverberg, Bonnie, 179
Silverman, Bonnie, 221
Sims, Josh, 36
Singhai, Hitesh, 223
Small, Tiffany, 179, 225
Smalley, Claire, 133
Snyder, Shannon, 122