How the Internet Happened

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How the Internet Happened Page 41

by Brian McCullough


  Bartiromo, Maria, 136

  Beanie Babies, 116–17

  Bear Sterns, 173

  Bechtolsheim, Andy, 190

  Bell, George, 189

  Bell, Mike, 307, 308

  Bell Laboratories, 9

  Benchmark Capital, 118–19, 147, 261

  Beninato, Joe, 130

  Benioff, Marc, 300

  Berners-Lee, Tim, 5, 11, 15

  Bezos, Jackie, 102

  Bezos, Jeff

  and Amazon IPO, 105

  on Barnes & Noble, 107

  early challenges at Amazon, 98–99

  funding of Amazon, 102

  and Google, 190

  hands-on involvement with early Amazon orders, 101

  and origins of Amazon, 95–97

  as Time magazine 1999 Person of the Year, 157

  vision for Internet retail, 106

  Bezos, MacKenzie, 96, 97

  Bhatia, Sabeer, 126–27

  Bhatnagar, Ranjit, 237

  Bieber, Justin, 255

  Biggs, Barton, 142

  Bina, Eric, 12, 15–16, 49

  BitTorrent, 205

  Black, Michael Ian, 149

  BlackBerry, 299–300, 318

  BlackBerry Quark, 302

  Black Monday crash (1987), 133

  Blockbuster, 62, 217–20

  Blockbuster Online, 220

  Blodget, Henry, 137–39

  Blogger, 236–37

  blogs and blogging

  Google’s purchase of Pyra Labs, 236–37

  9/11 and, 242–43

  roots of, 237–44

  Slashdot and, 244–45

  Web 2.0 and, 242–43

  YouTube and, 254

  Blogspot, 236

  Blue Mountain Arts, 153

  Bohnett, David, 125, 126

  Boies, David, 163, 202

  Bolt, Beranek & Newman, 321

  BookLink Technologies, 46–47, 65

  Books in Print, 98

  Borders, Louis, 147

  Borders Group, Inc., 103, 147–48

  Bosworth, Andrew “Boz,” 279

  Brady, Tim, 86, 92

  Brandenburg, Karlheinz, 197

  branding, 63, 68, 88–89

  Brandt, Jan, 61–62, 66, 67

  Breitbart, Andrew, 239, 243

  Brin, Sergey; See also Google

  and advertising, 227, 229

  and Google IPO, 234–35

  and Google’s origins, 189–92

  insight about links, 184–85

  and PageRank/BackRub, 185–88

  and Eric Schmidt, 233

  as Stanford student, 182–84

  and venture capital, 193–94, 224

  broadband, 168, 250

  Broadcast.com, 126–27, 152, 175

  browser wars, 52–54, 160–66

  Buddy Zoo, 266

  Bulletin Board, eBay, 112

  Bureau of Labor Statistics, 71

  Bush, George W., and administration, 163

  Caballero, Ruben, 313

  cable networks, 168, 169

  Calacanis, Jason, 156–57

  cameras, digital, 245, 302

  Canova, Frank, Jr., 301

  Case, Steve

  on AOL’s infrastructure, 67

  on AOL’s simplicity, 64

  and AOL-Time Warner merger, 169, 170, 178

  as BlackBerry user, 299

  Jan Brandt and, 61

  on communications, 57

  on cover of Fortune magazine, 166

  on Microsoft’s AOL offer, 60

  and MSN, 63

  as public face of AOL, 59–60

  and search for merger partner, 168

  CB Simulator, 54

  CDs (compact discs), 205, 212

  cell carriers, 305

  cell phones, in early 2000s, 300–301

  CERN, 5

  Charles Schwab, 7

  chat, 54, 58–59, 258

  Chatterjee, Shuvo, 312–13

  Chaudhri, Imran, 311

  CheapTickets, 144

  Chen, Steven, 253, 281

  Cheriton, David, 190

  “Chicago” project (Windows 95), 39

  CIBC Oppenheimer, 137–38

  CineMatch, 219

  Cingular, See AT&T/Cingular

  citations, links as, 184–85

  Clark, Jim, 18–19

  Marc Andreessen and, 19–22

  on Bill Gates, 37

  and Netscape business strategy, 23, 26–28

  and Netscape IPO, 8, 32–35

  and Netscape sale to AOL, 165–66

  speed as imperative at Netscape, 28–29

  classified ads, 71, 109, 113

  click-through rate, 81

  Clinton, Bill, 239

  CNBC, 136–38

  Cobain, Kurt, 123

  Cohen, Abby Joseph, 139

  Cohen, Bram, 205

  Cohen, Jonathan, 138

  Cohler, Matt, 284, 291

  Cold War, 3

  collectibles, 116–17

  command line, 2

  community(-ies)

  AOL and, 57

  AuctionWeb, 112

  eBay, 112–16

  GeoCities, 125–26

  iVillage, 124–25

  Compaq Computer, 52

  CompuServe, 53–56, 59, 60, 62–64, 67, 126

  Confinity, 222, 223

  Consumer Electronics Show (1992), 295

  Control Video Corporation, 56

  Cook, Tim, 208

  cookies, 80, 100

  copyright violations

  Napster and, 200–203

  YouTube and, 255–57

  Cornell University, 45

  Corning, 313

  counterculture, 108

  Course Match, 266

  Covey, Joy, 106

  Cox, Ana Marie, 240

  Cox, Chris, 290

  CPM (cost per mille), 80, 80n–81n, 229

  Cuban, Mark, 126, 175

  Cue, Eddy, 315

  Cunningham, Ward, 246, 247

  Currie, Peter, 32

  customer loyalty, 149

  D. E. Shaw, 95

  Dachis, Jeff, 120

  D’Angelo, Adam, 266, 269

  DARPA (Defense Advanced Research Projects Agency), 3

  Dean, Howard, 243

  Del.icio.us, 245, 252

  Del Vecchio, Mark, 118

  Denton, Nick, 240–41, 243

  Desktop.com, 154

  DeWolfe, Chris, 262–64

  dial-up service, 57–58, 168

  Diamond Multimedia, 206–7, 209–10

  Diana (princess of Wales), 122

  Digg, 251–52, 289

  digital cameras, 245, 302

  Digital Millennium Copyright Act, 256, 257

  Diller, Barry, 42

  Disney, 168

  disruption, 105

  Dixon, Chris, 69

  Dobbs, Lou, 156

  Doerr, John, 27, 103, 193

  dogfooding, 312

  domain name registration, 82

  Donaldson, Sam, 156

  Doonesbury (comic strip), 296

  dot-com bubble, 143–59

  AOL and, 166–69

  ecommerce and, 145–50

  Great Depression precedents for, 132

  and investors, 174–77

  IPOs and marketing, 150–57

  job losses in market crash aftermath, 176–77

  and late 1990s bull market, 136–37

  and 2000 market crash, 170–81

  media backlash against unprofitable companies, 158–59

  1998 as pivotal year, 134–35

  parallels with 19th-century British rail bubble, 178–80

  Priceline.com and, 143–45

  and telecommunications bubble, 180–81

  TheGlobe.com and, 172–74

  and “this time it’s different” idea, 135–36

  dot-com era, 132–42

  Alan Greenspan and, 140–41

  and late 20th-century bull market, 132–37

  sto
ck market analysts and, 137–39

  DoubleClick, 120

  Dougherty, Dale, 70–71

  Dow Jones & Company, 122

  Dow Jones Industrial Average, 132–33, 170–71

  Draper Fisher Jurvetson, 151

  Drkoop.com, 156, 166, 167

  Drudge, Matt, 239–40

  Drudge Report, 239–40

  Duenas, Oswaldo-Fernando, 104

  DVDs, Netflix and, 217–21

  Dyson, Esther, 56

  eBay, 108–19

  and AOL, 168

  and Beanie Babies, 116–17

  community of users, 114–16

  early incarnation as AuctionWeb, 110–13

  early key personnel, 113–14

  IPO, 119

  naming of, 110

  origins of, 108–9

  and PayPal, 222–23

  Skype acquisition, 253

  venture capital for, 118–19

  eCircles.com, 154

  ecommerce, 94–107; See also specific ecommerce sites, e.g.: Amazon

  and Compuserve, 54

  and dot-com bubble, 145–50

  grocery retailing, 147–48

  pet supplies, 146, 149–50

  EDGE network, 317

  Edmondson, Peter, 298

  Edwards, Elwood, 57–58

  Edwards, Karen, 89

  Egan, Michael, 173, 175

  Eisner, Michael, 168

  election of 2000, 299

  email

  AOL, 59

  CompuServe, 54

  Hotmail, 127–28

  Prodigy, 56

  Empire State Building, 50

  employee stock options, 35

  ENIAC, 1

  entrepreneurship, 151

  Ericsson R380, 302

  eShop, 109

  eToys, 145–46, 171, 175

  E*TRADE, 171

  eUniverse, 262, 264

  Evans, Nancy, 124, 125, 156

  Excite, 90, 130, 153, 188, 189

  Excite@Home, 153

  Facebook, 264–93

  advertising, 273

  expansion of network beyond college students, 287–88

  growth after 2006, 293

  Harvard origins of, 266–70

  iPhones and, 320

  Rupert Murdoch’s dismissal of, 264

  News Feed, 288–91

  offers to buy, 285–87, 291

  open registration for, 291–93

  origins as Thefacebook, 268–82

  photo sharing on, 283–84

  renaming of Thefacebook, 282

  in Silicon Valley, 274–78

  tagging, 284

  Peter Thiel and, 224

  users as most valuable asset, 125

  and venture capital, 279–81

  Facebook Photos, 284

  Facemash, 266–67, 272–73

  Fadell, Tony, 210, 295, 306–8, 311

  FairPlay, 212

  Fanning, Shawn; See also Napster

  as celebrity, 202

  and future of music distribution, 205, 206, 215

  and Napster’s origins, 196, 198–99, 268

  and RIAA trial, 202, 203

  Federal Reserve, 140, 171

  FedEx, 71

  Feedback Forum, 112

  feedback scores, 115

  Feed magazine (Feedmag.com), 121

  Fenne, Michael (Paul Stanley), 154

  fiber optic cable, 180

  Figaro, 295

  file sharing, 196–97

  in 2001–2003, 212

  Napster, 198–207

  Filo, David, 84–88, 90, 91, 188

  Fingerworks, 309

  Fire and Steam (Wolmar), 179–80

  Firefox, 162

  first-mover advantage, 88–89

  Flickr, 245, 252, 283, 284

  Fluid Concepts and Creative Analogies (Hofstadter), 98

  Foley, Mary Jo, 164

  Forbes magazine, 144

  Forrester Research, 105

  Forstall, Scott, 304, 306, 310–12

  Foss, Bill, 19, 20, 24

  Fountains of Wayne, 216

  Frankel, Justin, 198, 204

  Fraunhofer Society for the Advancement of Applied Research, 197

  Friendster, 260–63, 270, 271, 287, 289

  Friis, Janus, 252–53

  Fry’s, 191

  Fu, Ping, 10–11

  Full Service Network, 41, 169

  Furniture.com, 146

  Galbraith, John Kenneth, 133–34

  Garcia, Jerry, 8

  Gassée, Jean-Louis, 318

  Gates, Bill

  on attempted acquisition of AOL, 60

  early lack of interest in Internet, 38–39

  early use of Internet, 42–43

  and Google, 184

  as hobbyist, 2

  and interactive television, 40–41

  Internet discussions during April, 1994 retreat, 45–46

  and Internet Explorer’s market share, 53

  Internet’s potential misjudged by, 42–45

  “Internet Tidal Wave” memo, 47–48

  and Microsoft antitrust suit, 163

  as model for Netscape business strategy, 26

  and MSN, 63

  and Netscape Navigator’s release, 47–48

  and Netscape’s growth, 37

  and software, 319

  vision for Microsoft, 38

  and Windows 95 launch event, 50

  Mark Zuckerberg’s parallels with career of, 282–83

  Gawker, 240–41

  General Magic, 295

  GeoCities, 125–26, 152, 174

  gestural input, 309–11

  Get Big Fast, 103, 143, 145, 146, 150, 167

  Giannandrea, John, 31

  Glatzer, Ross, 56

  Global Crossing, 180

  Global Network Navigator, 65, 70–71, 77

  Gnutella, 204

  GO Corp., 295

  Goldberg, Danny, 170

  Goldman Sachs, 147

  Goldstein, Seth, 119

  Google, 182–95

  and blogs, 236–37

  cash crisis at, 226–27

  first experiment with advertising, 229–32

  and Friendster, 261

  growth in early 2000s, 224–27

  hiring policy, 194

  home page design, 191–92

  IPO, 234–35, 249

  Myspace advertising partnership, 264

  name’s origins, 189–90

  origins, 182–89

  PageRank and, 185–89

  and relevancy, 186–87

  as search engine for Yahoo, 225

  venture capital for, 192–93

  working conditions and perks, 194–95

  Yahoo’s offer to buy, 233–34

  YouTube acquisition, 256–58

  Google AdSense, 236, 237, 241, 251

  Google AdWords, 229–33

  Google Search Appliance, 226

  Google Trends, 195

  Google Zeitgeist, 195

  Gore, Al, 9n

  “Gore Bill,” 9

  Gorilla Glass, 313

  GoTo.com, 227–29

  GPS, 302, 317

  Graham, Paul, 131, 249

  Grant, James, 141

  Great Britain, rail bubble in 19th century, 178–80

  Greenspan, Alan, 140–41

  Greylock Partners, 156

  Grignon, Andy, 308–9, 314, 315

  grocery retailing, 147–48

  Gross, Bill, 227, 228

  Grove, Any, 300

  Grubman, Jack, 139

  GTE, 41

  Guardian, The, 243

  GUI (graphical user interface), 2

  Guinness Book of World Records, The, 200

  Haft, Jeremy, 120

  HAL 9000, 9

  Hall, Justin, 238, 243

  handheld computers, 294–97; See also mobile devices

  Hand in Hand, 77

  Harris, Joshua, 155

  Hartley, Michael, 144

  HarvardConnection, 267�
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  Harvard Crimson, 267, 275

  Harvard University

  Facebook and, 266–74

  Bill Gates and, 42

  Hastings, Reed, 217–19, 221

  Hawkins, Jeff, 297, 298

  Healtheon, 166

  Heller, Ehrman, White & McAuliffe, 77

  High Performance Computing Act of 1991 (“Gore Bill”), 9

  hobbyists, 117

  Hoffman, Reid, 278

  Hollywood, YouTube and, 257–58

  Hollywood Video, 217

  Homebrew Computer Club, 2

  Horowitz, Ben, 165

  Hotmail.com, 127–28, 130

  HotorNot, 253, 266

  HotWired, 76–80, 82, 91, 122, 238

  How to Set Up and Maintain a World Wide Web Site (Stein), 98

  H&R Block, 54

  Hughes, Chris, 269

  Huppi, Brian, 310

  Hurley, Chad, 253, 255

  Iam.com, 154

  IAYF (Information at Your Fingertips), 39, 40, 42, 45

  IBM, 1, 38, 55, 56, 301

  iHarvest.com, 153–54

  ILLIAC, 9

  iMac, 208–9

  independent ISPs, 66

  infinite selection, 205–6

  “information superhighway,” 39–42

  Infoseek, 90, 128, 130

  Ingle, Bob, 72

  Ingram, 96–98

  Inktomi, 233

  instant gratification, 205–6

  instant messaging, 258–59

  interactive television, 39–42

  Inter@ctive Pager, 298

  interest rate hikes, 171, 179

  Intermix, 264

  Internet, origins of, 3–4

  Internet Era, defined, 3

  Internet Explorer, 49–51, 53, 160–66

  Internet Relay Chat (IRC), 196

  “Internet Tidal Wave” memo, 48

  Internet Underground Music Archive, 196

  Internetworks browser, 46

  iPhone, 304–20

  and Apple–Motorola partnership, 306–7

  and App Store, 317–20

  development, 308–14

  and Facebook app, 320

  first units sold, 316

  hardware development, 312–14

  Internet communication, 317

  Macworld presentation, 314–16

  operating system, 318

  prototypes, 308–9

  software development, 310–12

  touchscreens, 309–11

  iPhone 3G, 318

  iPod, 209–15

  and Apple’s corporate philosophy, 304–5

  as basis for iPhone prototypes, 308–9

  development, 209–11

  digital music market dominance, 215

  and iPhone, 316

  and iTunes Store, 212–14

  market dominance, 215

  origins, 210–12

  iPod Mini, 215

  iPod Nano, 215, 304–5

  IPOs (initial public offerings)

  Amazon, 105

  AOL, 60

  Broadcast.com, 152

  and dot-com bubble, 142, 150–57

  DoubleClick, 120

  IPOs (initial public offerings) (continued)

  eBay, 119

  eToys, 146

  Excite, 90

  GeoCities, 152

  Google, 234–35, 249

  Infoseek, 90

  iVillage, 152

  Lycos, 90

  Netflix, 222

  Netscape, 7–9, 32–36, 90

  PayPal, 223–24

 

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