Mythologies

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by Roland Barthes

One can clearly see that in this case the political insignificance of the myth comes from its situation. Myth, as we know, is a value: it is enough to modify its circumstances, the general (and precarious) system in which it occurs, in order to regulate its scope with great accuracy. The field of the myth is in this case reduced to the second form of a French lycee. But I suppose that a child enthralled by the story of the lion, the heifer and the cow, and recovering through the life of the imagination the actual reality of these animals, would appreciate with much less unconcern than we do the disappearance of this lion changcd into a predicate. In fact, we hold this myth to be politically insignificant only because it is not meant for us.

  Myth on the Left

  If myth is depoliticized speech, there is at least one type of speech which is the opposite of myth: that which remains political. Here we must go back to the distinction between language-object and metalanguage. If I am a woodcutter and I am led to name the tree which I am felling, whatever the form of my sentence, I 'speak the tree', I do not speak about it. This means that my language is operational, transitively linked to its object; between the tree and myself, there is nothing but my labour, that is to say, an action. This is a political language: it represents nature for me only inasmuch as I am going to transform it, it is a language thanks to which I 'act the object'; the tree is not an image for me, it is simply the meaning of my action. But if I am not a woodcutter, I can no longer 'speak the tree', I can only speak about it, on it. My language is no longer the instrument of an 'acted-upon tree', it is the 'tree-celebrated' which becomes the instrument of my language. I no longer have anything more than an intransitive relationship with the tree; this tree is no longer the meaning of reality as a human action, it is an image-at-one's-disposal. Compared to the real language of the woodcutter, the language I create is a second-order language, a metalanguage in which I shall henceforth not 'act the things' but 'act their names', and which is to the primary language what the gesture is to the act. This second-order language is not entirely mythical, but it is the very locus where myth settles; for myth can work only on objects which have already received the mediation of a first language.

  There is therefore one language which is not mythical, it is the language of man as a producer: wherever man speaks in order to transform reality and no longer to preserve it as an image, wherever he links his language to the making of things, metalanguage is referred to a language-object, and myth is impossible. This is why revolutionary language proper cannot be mythical. Revolution is defined as a cathartic act meant to reveal the political load of the world: it makes the world; and its language, all of it, is functionally absorbed in this making. It is because it generates speech which is fully, that is to say initially and finally, political, and not, like myth, speech which is initially political and finally natural, that Revolution excludes myth. Just as bourgeois ex-nomination characterizes at once bourgeois ideology and myth itself, revolutionary denomination identifies revolution and the absence of myth. The bourgeoisie hides the fact that it is the bourgeoisie and thereby produces myth; revolution announces itself openly as revolution and thereby abolishes myth.

  I have been asked whether there are myths 'on the Left'. Of course, inasmuch, precisely, as the Left is not revolution. Left-wing myth supervenes precisely at the moment when revolution changes itself into 'the Left', that is, when it accepts to wear a mask, to hide its name, to generate an innocent metalanguage and to distort itself into 'Nature'. This revolutionary ex-nomination may or may not be tactical, this is no place to discuss it. At any rate, it is sooner or later experienced as a process contrary to revolution, and it is always more or less in relation to myth that revolutionary history defines its 'deviations'. There came a day, for instance, when it was socialism itself which defined the Stalin myth. Stalin, as a spoken object, has exhibited for years, in their pure state, the constituent characters of mythical speech: a meaning, which was the real Stalin, that of history; a signifier, which was the ritual invocation to Stalin, and the inevitable character of the 'natural' epithets with which his name was surrounded; a signified, which was the intention to respect orthodoxy, discipline and unity, appropriated by the Communist parties to a definite situation; and a signification, which was a sanctified Stalin, whose historical determinants found themselves grounded in nature, sublimated under the name of Genius, that is, something irrational and inexpressible: here, depoliticization is evident, it fully reveals the presence of a myth.[24]

  Yes, myth exists on the Left, but it does not at all have there the same qualities as bourgeois myth. Left-wing myth is inessential. To start with, the objects which it takes hold of are rare—only a few political notions—unless it has itself recourse to the whole repertoire of the bourgeois myths. Left-wing myth never reaches the immense field of human relationships, the very vast surface of 'insignificant' ideology. Everyday life is inaccessible to it: in a bourgeois society, there are no 'Left-wing' myths concerning marriage, cooking, the home, the theatre, the law, morality, etc. Then, it is an incidental myth, its use is not part of a strategy, as is the case with bourgeois myth, but only of a tactics, or, at the worst, of a deviation; if it occurs, it is as a myth suited to a convenience, not to a necessity.

  Finally, and above all, this myth is, in essence, poverty-stricken. It does not know how to proliferate; being produced on order and for a temporally limited prospect, it is invented with difficulty. It lacks a major faculty, that of fabulizing. Whatever it does, there remains about it something stiff and literal, a suggestion of something done to order. As it is expressively put, it remains barren. In fact, what can be more meagre than the Stalin myth? No inventiveness here, and only a clumsy appropriation: the signifier of the myth (this form whose infinite wealth in bourgeois myth we have just seen) is not varied in the least: it is reduced to a litany.

  This imperfection, if that is the word for it, comes from the nature of the 'Left': whatever the imprecision of the term, the Left always defines itself in relation to the oppressed, whether proletarian or colonized.[25] Now the speech of the oppressed can only be poor, monotonous, immediate: his destitution is the very yardstick of his language: he has only one, always the same, that of his actions; metalanguage is a luxury, he cannot yet have access to it. The speech of the oppressed is real, like that of the woodcutter; it is a transitive type of speech: it is quasi-unable to lie; lying is a richness, a lie presupposes property, truths and forms to spare. This essential barrenness produces rare, threadbare myths: either transient, or clumsily indiscreet; by their very being, they label themselves as myths, and point to their masks. And this mask is hardly that of a pseudo-physis : for that type of physis is also a richness of a sort, the oppressed can only borrow it: he is unable to throw out the real meaning of things, to give them the luxury of an empty form, open to the innocence of a false Nature. One can say that in a sense, Left-wing myth is always an artificial myth, a reconstituted myth: hence its clumsiness.

  Myth on the Right

  Statistically, myth is on the right. There, it is essential; well-fed, sleek, expansive, garrulous, it invents itself ceaselessly. It takes hold of everything, all aspects of the law, of morality, of aesthetics, of diplomacy, of household equipment, of Literature, of entertainment. Its expansion has the very dimensions of bourgeois ex-nomination. The bourgeoisie wants to keep reality without keeping the appearances: it is therefore the very negativity of bourgeois appearance, infinite like every negativity, which solicits myth infinitely. The oppressed is nothing, he has only one language, that of his emancipation; the oppressor is everything, his language is rich, multiform, supple, with all the possible degrees of dignity at its disposal: he has an exclusive right to meta-language. The oppressed makes the world, he has only an active, transitive (political) language; the oppressor conserves it, his language is plenary, intransitive, gestural, theatrical: it is Myth. The language of the former aims at transforming, of the latter at eternalizing.

  Does this completeness of the myths of
Order (this is the name the bourgeoisie gives to itself) include inner differences? Are there, for instance, bourgeois myths and petit-bourgeois myths? There cannot be any fundamental differences, for whatever the public which consumes it, myth always postulated the immobility of Nature. But there can be degrees of fulfilment or expansion: some myths ripen better in some social strata: for myth also, there are micro-climates.

  The myth of Childhood-as-Poet, for instance, is an advanced bourgeois myth: it has hardly come out of inventive culture (Cocteau, for example) and is just reaching consumer culture (L'Express). Part of the bourgeoisie can still find it too obviously invented, not mythical enough to feel entitled to countenance it (a whole part of bourgeois criticism works only with duly mythical materials). It is a myth which is not yet well run in, it does not yet contain enough nature: in order to make the ChildPoet part of a cosmogony, one must renounce the prodigy (Mozart, Rimbaud, etc.), and accept new norms, those of psychopedagogy, Freudianism, etc.: as a myth, it is still unripe.

  Thus every myth can have its history and its geography; each is in fact the sign of the other: a myth ripens because it spreads. I have not been able to carry out any real study of the social geography of myths. But it is perfectly possible to draw what linguists would call the isoglosses of a myth, the lines which limit the social region where it is spoken. As this region is shifting, it would be better to speak of the waves of implantation of the myth. The Minou Drouet myth has thus had at least three waves of amplification: (i) L'Express; (2) Paris-Match, Elle; (3) France-Soir. Some myths hesitate: will they pass into tabloids, the home of the suburbanite of private means, the hairdresser's salon, the tube? The social geography of myths will remain difficult to trace as long as we lack an analytical sociology of the press.[26] But we can say that its place already exists.

  Since we cannot yet draw up the list of the dialectal forms of bourgeois myth, we can always sketch its rhetorical forms. One must understand here by rhetoric a set of fixed, regulated, insistent figures, according to which the varied forms of the mythical signifier arrange themselves. These figures are transparent inasmuch as they do not affect the plasticity of the signifier; but they are already sufficiently conceptualized to adapt to an historical representation of the world (just as classical rhetoric can account for a representation of the Aristotelian type). It is through their rhetoric that bourgeois myths outline the general prospect of this pseudo-physis which defines the dream of the contemporary bourgeois world. Here are its principal figures:

  1. The inoculation. I have already given examples of this very general figure, which consists in admitting the accidental evil of a class-bound institution the better to conceal its principial evil. One immunizes the contents of the collective imagination by means of a small inoculation of acknowledged evil; one thus protects it against the risk of a generalized subversion. This liberal treatment would not have been possible only a hundred years ago. Then, the bourgeois Good did not compromise with anything, it was quite stiff. It has bccome much morc supple since: the bourgeoisie no longer hesitates to acknowledge some localized subversions: the avant-garde, the irrational in childhood, etc. It now lives in a balanced economy: as in any sound joint-stock company, the smaller shares—in law but not in factcompensate the big ones.

  2. The privation of History. Myth deprives the object of which it speaks of all History.[27] In it, history evaporates. It is a kind of ideal servant: it prepares all things, brings them, lays them out, the master arrives, it silently disappears: all that is left for one to do is to enjoy this beautiful object without wondering where it comes from. Or even better: it can only come from eternity: since the beginning of time, it has been made for bourgeois man, the Spain of the Blue Guide has been made for the tourist, and 'primitives' have prepared their dances with a view to an exotic festivity. We can see all the disturbing things which this felicitous figure removes from sight: both determinism and freedom. Nothing is produccd, nothing is chosen: all one has to do is to possess these new objects from which all soiling trace of origin or choice has been removed. This miraculous evaporation of history is another form of a concept common to most bourgeois myths: the irresponsibility of man.

  3. Identification. The petit-bourgeois is a man unable to imagine the Other.[28] If he comes face to face with him, he blinds himself, ignores and denies him, or else transforms him into himself. In the petit-bourgeois universe, all the experiences of confrontation are reverberating, any otherness is reduced to sameness. The spectacle or the tribunal, which are both places where the Other threatens to appear in full view, become mirrors. This is because the Other is a scandal which threatens his essence. Dominici cannot have access to social existence unless he is previously reduced to the state of a small simulacrum of the President of the Assizes or the Public Prosecutor: this is the price one must pay in order to condemn him justly, since justice is a weighing operation and since scales can only weigh like against like. There are, in any petit-bourgeois consciousness, small simulacra of the hooligan, the parricide, the homosexual, etc., which periodically the judiciary extracts from its brain, puts in the dock, admonishes and condemns: one never tries anybody but analogues who have gone astray: it is a question of direction, not of nature, for that's how men are. Sometimes—rarely—the Other is revealed as irreducible: not because of a sudden scruple, but because common sense rebels: a man does not have a white skin, but a black one, another drinks pear juice, not Pernod. How can one assimilate the Negro, the Russian? There is here a figure for emergencies: exoticism. The Other becomes a pure object, a spectacle, a clown. Relegated to the confines of humanity, he no longer threatens the security of the home. This figure is chiefly petit-bourgeois. For, even if he is unable to experience the Other in himself, the bourgeois can at least imagine the place where he fits in: this is what is known as liberalism, which is a sort of intellectual equilibrium based on recognized places. The petit-bourgeois class is not liberal (it produces Fascism, whereas the bourgeoisie uses it): it follows the same route as the bourgeoisie, but lags behind.

  4. Tautology. Yes, I know, it's an ugly word. But so is the thing. Tautology is this verbal device which consists in defining like by like ('Drama is drama'). We can view it as one of those types of magical behaviour dealt with by Sartre in his Outline of a Theory of the Emotions: one takes refuge in tautology as one does in fear, or anger, or sadness, when one is at a loss for an explanation: the accidental failure of language is magically identified with what one decides is a natural resistance of the object. In tautology, there is a double murder: one kills rationality because it resists one; one kills language because it betrays one. Tautology is a faint at the right moment, a saving aphasia, it is a death, or perhaps a comedy, the indignant 'representation' of the rights of reality over and above language. Since it is magical, it can of course only take refuge behind the argument of authority: thus do parents at the end of their tether reply to the child who keeps on asking for explanations: 'because that's how it is', or even better: 'just because, that's all'—a magical act ashamed of itself, which verbally makes the gesture of rationality, but immediately abandons the latter, and believes itself to be even with causality because it has uttered the word which introduces it. Tautology testifies to a profound distrust of language, which is rejected because it has failed. Now any refusal of language is a death. Tautology creates a dead, a motionless world.

  5. Neither-Norism. By this I mean this mythological figure which consists in stating two opposites and balancing the one by the other so as to reject them both. (I want neither this nor that.) It is on the whole a bourgeois figure, for it relates to a modern form of liberalism. We find again here the figure of the scales: reality is first reduced to analogues; then it is weighed; finally, equality having been ascertained, it is got rid of. Here also there is magical behaviour: both parties are dismissed because it is embarrassing to choose between them; one flees from an intolerable reality, reducing it to two opposites which balance each other only inasmuch as they
are purely formal, relieved of all their specific weight. Neither-Norism can have degraded forms: in astrology, for example, ill-luck is always followed by equal good-luck; they are always predicted in a prudently compensatory perspective: a final equilibrium immobilizes values, life, destiny, etc. : one no longer needs to choose, but only to endorse.

  6. The quantification of quality. This is a figure which is latent in all the preceding ones. By reducing any quality to quantity, myth economizes intelligence: it understands reality more cheaply. I have given several examples of this mechanism which bourgeois—and especially petit-bourgeois—mythology does not hesitate to apply to aesthetic realities which it deems on the other hand to partake of an immaterial essence. Bourgeois theatre is a good example of this contradiction: on the one hand, theatre is presented as an essence which cannot be reduced to any language and reveals itself only to the heart, to intuition. From this quality, it receives an irritable dignity (it is forbidden as a crime of 'lese-essence' to speak about the theatre scientifically: or rather, any intellectual way of viewing the theatre is discredited as scientism or pedantic language). On the other hand, bourgeois dramatic art rests on a pure quantification of effects: a whole circuit of computable appearances establishes a quantitative equality between the cost of a ticket and the tears of an actor or the luxuriousness of a set: what is currently meant by the 'naturalness' of an actor, for instance, is above all a conspicuous quantity of effects.

  7. The statement of fact. Myths tend towards proverbs. Bourgeois ideology invests in this figure interests which are bound to its very essence: universalism, the refusal of any explanation, an unalterable hierarchy of the world. But we must again distinguish the language-object from the metalanguage. Popular, ancestral proverbs still partake of an instrumental grasp of the world as object. A rural statement of fact, such as 'the weather is fine' keeps a real link with the usefulness of fine weather. It is an implicitly technological statement; the word, here, in spite of its general, abstract form, paves the way for actions, it inserts itself into a fabricating order: the farmer does not speak about the weather, he 'acts it', he draws it into his labour. All our popular proverbs thus represent active speech which has gradually solidified into reflexive speech, but where rcflection is curtailed, reduced to a statement of fact, and so to speak timid, prudent, and closely hugging experience. Popular proverbs foresee more than they assert, they remain the speech of a humanity which is making itself, not one which is. Bourgeois aphorisms, on the other hand, belong to metalanguage; they are a second-order language which bears on objects already prepared. Their classical form is the maxim. Here the statement is no longer directed towards a world to be made; it must overlay one which is already made, bury the traces of this production under a self-evident appearance of eternity: it is a counter-explanation, the decorous equivalent of a tautology, of this peremptory because which parents in need of knowledge hang above the heads of their children. The foundation of the bourgeois statement of fact is common sense, that is, truth when it stops on the arbitrary order of him who speaks it.

 

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