Inflammatory oratory and a radical, catchall program, important as they were for a fledgling party out to attract attention and recruit mass support, were not enough, and Hitler now turned his attention to providing more—much more. The first signs of his peculiar genius began to appear and make themselves felt. What the masses needed, he thought, were not only ideas—a few simple ideas, that is, that he could ceaselessly hammer through their skulls—but symbols that would win their faith, pageantry and color that would arouse them, and acts of violence and terror, which if successful, would attract adherents (were not most Germans drawn to the strong?) and give them a sense of power over the weak.
In Vienna, as we have seen, he was intrigued by what he called the “infamous spiritual and physical terror” which he thought was employed by the Social Democrats against their political opponents.* Now he turned it to good purpose in his own anti-Socialist party. At first ex-servicemen were assigned to the meetings to silence hecklers and, if necessary, toss them out. In the summer of 1920, soon after the party had added “National Socialist” to the name of the “German Workers’ Party” and became the National Socialist German Workers’ Party, or N.S.D.A.P., as it was now to be familiarly known, Hitler organized a bunch of roughneck war veterans into “strong-arm” squads, Ordnertruppe, under the command of Emil Maurice, an ex-convict and watchmaker. On October 5, 1921, after camouflaging themselves for a short time as the “Gymnastic and Sports Division” of the party to escape suppression by the Berlin government, they were officially named the Sturmabteilung, from which the name S.A. came. The storm troopers, outfitted in brown uniforms, were recruited largely from the freebooters of the free corps and placed under the command of Johann Ulrich Klintzich, an aide of the notorious Captain Ehrhardt, who had recently been released from imprisonment in connection with the murder of Erzberger.
These uniformed rowdies, not content to keep order at Nazi meetings, soon took to breaking up those of the other parties. Once in 1921 Hitler personally led his storm troopers in an attack on a meeting which was to be addressed by a Bavarian federalist by the name of Ballerstedt, who received a beating. For this Hitler was sentenced to three months in jail, one of which he served. This was his first experience in jail and he emerged from it somewhat of a martyr and more popular than ever. “It’s all right,” Hitler boasted to the police. “We got what we wanted. Ballerstedt did not speak.” As Hitler had told an audience some months before, “The National Socialist Movement will in the future ruthlessly prevent—if necessary by force—all meetings or lectures that are likely to distract the minds of our fellow countrymen.”19
In the summer of 1920 Hitler, the frustrated artist but now becoming the master propagandist, came up with an inspiration which can only be described as a stroke of genius. What the party lacked, he saw, was an emblem, a flag, a symbol, which would express what the new organization stood for and appeal to the imagination of the masses, who, as Hitler reasoned, must have some striking banner to follow and to fight under. After much thought and innumerable attempts at various designs he hit upon a flag with a red background and in the middle a white disk on which was imprinted a black swastika. The hooked cross—the hakenkreuz—of the swastika, borrowed though it was from more ancient times, was to become a mighty and frightening symbol of the Nazi Party and ultimately of Nazi Germany. Whence Hitler got the idea of using it for both the flag and the insignia of the party he does not say in a lengthy dissertation on the subject in Mein Kampf.
The hakenkreuz is as old, almost, as man on the planet. It has been found in the ruins of Troy and of Egypt and China. I myself have seen it in ancient Hindu and Buddhist relics in India. In more recent times it showed up as an official emblem in such Baltic states as Estonia and Finland, where the men of the German free corps saw it during the fighting of 1918–19. The Ehrhardt Brigade had it painted on their steel helmets when they entered Berlin during the Kapp putsch in 1920. Hitler had undoubtedly seen it in Austria in the emblems of one or the other anti-Semitic parties and perhaps he was struck by it when the Ehrhardt Brigade came to Munich. He says that numerous designs suggested to him by party members invariably included a swastika and that a “dentist from Sternberg” actually delivered a design for a flag that “was not bad at all and quite close to my own.”
For the colors Hitler had of course rejected the black, red and gold of the hated Weimar Republic. He declined to adopt the old imperial flag of red, white and black, but he liked its colors not only because, he says, they form “the most brilliant harmony in existence,” but because they were the colors of a Germany for which he had fought. But they had to be given a new form, and so a swastika was added.
Hitler reveled in his unique creation. “A symbol it really is!” he exclaims in Mein Kampf. “In red we see the social idea of the movement, in white the nationalist idea, in the swastika the mission of the struggle for the victory of the Aryan man.”20
Soon the swastika armband was devised for the uniforms of the storm troopers and the party members, and two years later Hitler designed the Nazi standards which would be carried in the massive parades and would adorn the stages of the mass meetings. Taken from old Roman designs, they consisted of a black metal swastika on top with a silver wreath surmounted by an eagle, and, below, the initials NSDAP on a metal rectangle from which hung cords with fringe and tassels, a square swastika flag with “Deutschland Erwache.’ (Germany Awake!)” emblazoned on it.
This may not have been “art,” but it was propaganda of the highest order. The Nazis now had a symbol which no other party could match. The hooked cross seemed to possess some mystic power of its own, to beckon to action in a new direction the insecure lower middle classes which had been floundering in the uncertainty of the first chaotic postwar years. They began to flock under its banner.
ADVENT OF THE “FUEHRER”
In the summer of 1921 the rising young agitator who had shown such surprising talents not only as an orator but as an organizer and a propagandist took over the undisputed leadership of the party. In doing so, he gave his fellow workers a first taste of the ruthlessness and tactical shrewdness with which he was to gain so much success in more important crises later on.
Early in the summer Hitler had gone to Berlin to get in touch with North German nationalist elements and to speak at the National Club, which was their spiritual headquarters. He wanted to assess the possibilities of carrying his own movement beyond the Bavarian borders into the rest of Germany. Perhaps he could make some useful alliances for that purpose. While he was away the other members of the committee of the Nazi Party decided the moment was opportune to challenge his leadership. He had become too dictatorial for them. They proposed some alliances themselves with similarly minded groups in South Germany, especially with the “German Socialist Party” which a notorious Jew-baiter, Julius Streicher, a bitter enemy and a rival of Hitler, was building up in Nuremberg. The committee members were sure that if these groups, with their ambitious leaders, could be merged with the Nazis, Hitler would be reduced in size.
Sensing the threat to his position, Hitler hurried back to Munich to quell the intrigues of these “foolish lunatics,” as he called them in Mein Kampf. He offered to resign from the party. This was more than the party could afford, as the other members of the committee quickly realized. Hitler was not only their most powerful speaker but their best organizer and propagandist. Moreover, it was he who was now bringing in most of the organization’s funds—from collections at the mass meetings at which he spoke and from other sources as well, including the Army. If he left, the budding Nazi Party would surely go to pieces. The committee refused to accept his resignation. Hitler, reassured of the strength of his position, now forced a complete capitulation on the other leaders. He demanded dictatorial powers for himself as the party’s sole leader, the abolition of the committee itself and an end to intrigues with other groups such as Stretcher’s.
This was too much for the other committee members. Led by the party�
�s founder, Anton Drexler, they drew up an indictment of the would-be dictator and circulated it as a pamphlet. It was the most drastic accusation Hitler was ever confronted with from the ranks of his own party—from those, that is, who had firsthand knowledge of his character and how he operated.
A lust for power and personal ambition have caused Herr Adolf Hitler to return to his post after his six weeks’ stay in Berlin, of which the purpose has not yet been disclosed. He regards the time as ripe for bringing disunion and schism into our ranks by means of shadowy people behind him, and thus to further the interests of the Jews and their friends. It grows more and more clear that his purpose is simply to use the National Socialist party as a springboard for his own immoral purposes, and to seize the leadership in order to force the Party onto a different track at the psychological moment. This is most clearly shown by an ultimatum which he sent to the Party leaders a few days ago, in which he demands, among other things, that he shall have a sole and absolute dictatorship of the Party, and that the Committee, including the locksmith Anton Drexler, the founder and leader of the Party, should retire….
And how does he carry on his campaign? Like a Jew. He twists every fact … National Socialists! Make up your minds about such characters! Make no mistake. Hitler is a demagogue … He believes himself capable … of filling you up with all kinds of tales that are anything but the truth.21
Although weakened by a silly anti-Semitism (Hitler acting like a Jew!), the charges were substantially true, but publicizing them did not get the rebels as far as might be supposed. Hitler promptly brought a libel suit against the authors of the pamphlet, and Drexler himself, at a public meeting, was forced to repudiate it. In two special meetings of the party Hitler dictated his peace terms. The statutes were changed to abolish the committee and give him dictatorial powers as president. The humiliated Drexler was booted upstairs as honorary president, and he soon passed out of the picture.* As Heiden says, it was the victory of the Cavaliers over the Roundheads of the party. But it was more than that. Then and there, in July 1921, was established the “leadership principle” which was to be the law first of the Nazi Party and then of the Third Reich. The “Fuehrer” had arrived on the German scene.
The “leader” now set to work to reorganize the party. The gloomy tap-room in the back of the Sterneckerbräu, which to Hitler was more of “a funeral vault than an office,” was given up and new offices in another tavern in the Corneliusstrasse occupied. These were lighter and roomier. An old Adler typewriter was purchased on the installment plan, and a safe, filing cabinets, furniture, a telephone and a full-time paid secretary were gradually acquired.
Money was beginning to come in. Nearly a year before, in December of 1920, the party had acquired a run-down newspaper badly in debt, the Voelkischer Beobachter, an anti-Semitic gossip sheet which appeared twice a week. Exactly where the sixty thousand marks for its purchase came from was a secret which Hitler kept well, but it is known that Eckart and Roehm persuaded Major General Ritter von Epp, Roehm’s commanding officer in the Reichswehr and himself a member of the party, to raise the sum. Most likely it came from Army secret funds. At the beginning of 1923 the Voelkischer Beobachter became a daily, thus giving Hitler the prerequisite of all German political parties, a daily newspaper in which to preach the party’s gospels. Running a daily political journal required additional money, and this now came from what must have seemed to some of the more proletarian roughnecks of the party like strange sources. Frau Helene Bechstein, wife of the wealthy piano manufacturer, was one. From their first meeting she took a liking to the young firebrand, inviting him to stay at the Bechstein home when he was in Berlin, arranging parties in which he could meet the affluent, and donating sizable sums to the movement. Part of the money to finance the new daily came from a Frau Gertrud von Seidlitz, a Balt, who owned stock in some prosperous Finnish paper mills.
In March 1923, a Harvard graduate, Ernst (Putzi) Hanfstaengl, whose mother was American and whose cultivated and wealthy family owned an art-publishing business in Munich, loaned the party one thousand dollars against a mortgage on the Voelkischer Beobachter* This was a fabulous sum in marks in those inflationary days and was of immense help to the party and its newspaper. But the friendship of the Hanfstaengls extended beyond monetary help. It was one of the first respectable families of means in Munich to open its doors to the brawling young politician. Putzi became a good friend of Hitler, who eventually made him chief of the Foreign Press Department of the party. An eccentric, gangling man, whose sardonic wit somewhat compensated for his shallow mind, Hanfstaengl was a virtuoso at the piano and on many an evening, even after his friend came to power in Berlin, he would excuse himself from the company of those of us who might be with him to answer a hasty summons from the Fuehrer. It was said that his piano-playing—he pounded the instrument furiously—and his clowning soothed Hitler and even cheered him up after a tiring day. Later this strange but genial Harvard man, like some other early cronies of Hitler, would have to flee the country for his life.*
Most of the men who were to become Hitler’s closest subordinates were now in the party or would shortly enter it. Rudolf Hess joined in 1920. Son of a German wholesale merchant domiciled in Egypt, Hess had spent the first fourteen years of his life in that country and had then come to the Rhineland for his education. During the war he served for a time in the List Regiment with Hitler—though they did not become acquainted then—and after being twice wounded became a flyer. He enrolled in the University of Munich after the war as a student of economics but seems to have spent much of his time distributing anti-Semitic pamphlets and fighting with the various armed bands then at loose in Bavaria. He was in the thick of the firing when the soviet regime in Munich was overthrown on May 1, 1919, and was wounded in the leg. One evening a year later he went to hear Hitler speak, was carried away by his eloquence and joined the party, and soon he became a close friend, a devoted follower and secretary of the leader. It was he who introduced Hitler to the geopolitical ideas of General Karl Haushofer, then a professor of geopolitics at the university.
Hess had stirred Hitler with a prize-winning essay which he wrote for a thesis, entitled “How Must the Man Be Constituted Who Will Lead Germany Back to Her Old Heights?”
Where all authority has vanished, only a man of the people can establish authority … The deeper the dictator was originally rooted in the broad masses, the better he understands how to treat them psychologically, the less the workers will distrust him, the more supporters he will win among these most energetic ranks of the people. He himself has nothing in common with the mass; like every great man he is all personality … When necessity commands, he does not shrink before bloodshed. Great questions are always decided by blood and iron … In order to reach his goal, he is prepared to trample on his closest friends … The lawgiver proceeds with terrible hardness … As the need arises, he can trample them [the people] with the boots of a grenadier …22
No wonder Hitler took to the young man. This was a portrait perhaps not of the leader as he was at the moment but of the leader he wanted to become—and did. For all his solemnity and studiousness, Hess remained a man of limited intelligence, always receptive to crackpot ideas, which he could adopt with great fanaticism. Until nearly the end, he would be one of Hitler’s most loyal and trusted followers and one of the few who was not bitten by consuming personal ambition.
Alfred Rosenberg, although he was often hailed as the “intellectual leader” of the Nazi Party and indeed its “philosopher,” was also a man of mediocre intelligence. Rosenberg may with some truth be put down as a Russian. Like a good many Russian “intellectuals,” he was of Baltic German stock. The son of a shoemaker, he was born January 12, 1893, at Reval (now Tallinn) in Estonia, which had been a part of the Czarist Empire since 1721. He chose to study not in Germany but in Russia and received a diploma in architecture from the University of Moscow in 1917. He lived in Moscow through the days of the Bolshevik revolution and it may be
that, as some of his enemies in the Nazi Party later said, he flirted with the idea of becoming a young Bolshevik revolutionary. In February 1918, however, he returned to Reval, volunteered for service in the German Army when it reached the city, was turned down as a “Russian” and finally, at the end of 1918, made his way to Munich, where he first became active in White Russian émigré circles.
Rosenberg then met Dietrich Eckart and through him Hitler, and joined the party at the end of 1919. It was inevitable that a man who had actually received a diploma in architecture would impress the man who had failed even to get into a school of architecture. Hitler was also impressed by Rosenberg’s “learning,” and he liked the young Balt’s hatred of the Jews and the Bolsheviks. Shortly before Eckart died, toward the end of 1923, Hitler made Rosenberg editor of the Voelkischer Beobachter, and for many years he continued to prop up this utterly muddled man, this confused and shallow “philosopher,” as the intellectual mentor of the Nazi movement and as one of its chief authorities on foreign policy.
The Rise and Fall of the Third Reich: A History of Nazi Germany Page 8