Copyright
Copyright © 2017 by Corey R. Lewandowski and David N. Bossie
Cover copyright © 2017 by Hachette Book Group, Inc.
Hachette Book Group supports the right to free expression and the value of copyright. The purpose of copyright is to encourage writers and artists to produce the creative works that enrich our culture.
The scanning, uploading, and distribution of this book without permission is a theft of the author’s intellectual property. If you would like permission to use material from the book (other than for review purposes), please contact [email protected]. Thank you for your support of the author’s rights.
Center Street
Hachette Book Group
1290 Avenue of the Americas, New York, NY 10104
centerstreet.com
twitter.com/centerstreet
First Edition: December 2017
Center Street is a division of Hachette Book Group, Inc. The Center Street name and logo are trademarks of Hachette Book Group, Inc.
The publisher is not responsible for websites (or their content) that are not owned by the publisher.
The Hachette Speakers Bureau provides a wide range of authors for speaking events. To find out more, go to www.HachetteSpeakersBureau.com or call (866) 376-6591.
Print book interior design by Timothy Shaner, NightAndDayDesign.biz
Library of Congress Cataloging-in-Publication Data has been applied for.
ISBNs: 978-1-5460-8330-6 (hardcover), 978-1-5460-8329-0 (ebook)
E3-20171101-JV-PC
CONTENTS
Cover
Title Page
Copyright
Dedication
Epigraph
1. ELECTION NIGHT
2. HOUSE MONEY
3. NEW HAMPSHIRE
4. YOU’RE HIRED
5. THE ISLAND OF THE MISFIT TOYS
6. THE GOLDEN ESCALATOR
7. UP IN THE AIR
8. THE DELEGATE HUNTER
9. THURSTON HOWELL III
10. THE GROUND GAME
11. DIGITAL MADNESS
12. THE HIGH ROAD
13. THE HURRICANE
14. THE RACE TO THE BOTTOM
15. FAKE NEWS
EPILOGUE
THE TRANSITION
IN THE OVAL
Photos
Acknowledgments
About the Authors
Newsletters
TO PRESIDENT DONALD J. TRUMP AND FIRST LADY MELANIA TRUMP AND THE ENTIRE TRUMP FAMILY FOR MAKING AMERICA GREAT AGAIN.
COREY R. LEWANDOWSKI
To my wife, Alison, and our kids, Abigail, Alex, Owen, and Reagan. I could not have embarked on this amazing journey without your help and support. Because of your resolve we have helped to change the world. Thank you for everything!
And to Mom, you never let me quit anything. I owe you so much. I love you all!
DAVID N. BOSSIE
To my wonderful wife, Susan, and our beautiful children, Isabella, Griffin, Lily, and Maggie.Your love and laughter continue to inspire me on our incredible journey together.
And to my parents, Norm and Marie. Thank you for instilling in me a strong work ethic and a love of country. I love you all very much.
I pledge to every citizen of our land that I will be president for all Americans, and this is so important to me. For those who have chosen not to support me in the past, of which there were a few people… [laughter] I’m reaching out to you for your guidance and your help so that we can work together and unify our great country.
—DONALD J. TRUMP, VICTORY SPEECH, NOVEMBER 8, 2016
CHAPTER 1
ELECTION NIGHT
Donald Trump’s chances of winning are approaching zero.
—WASHINGTON POST, OCTOBER 24, 2016
Donald Trump Stands a Real Chance of Being the Biggest Loser in Modern Elections
—HUFFINGTON POST, OCTOBER 27, 2016
Our final map has Clinton winning with 352 electoral votes.
—LOS ANGELES TIMES, NOVEMBER 6, 2016
DONALD J. TRUMP couldn’t have struck a more perfect tone in acknowledging his victory on election night. It’s hard to imagine what one might say in accepting a job at which so many were counting on you to succeed and so many others never wanted you to have in the first place. We’d like to think Americans of all political beliefs felt a little bit of optimism for our great country after President-elect Trump made his acceptance speech. In part because of the media coverage, it was one of the most bitter, contentious presidential elections in recent memory.
Yes, Donald Trump had said things typical politicians would never have said, but what needed to be said about the Washington establishment’s failure to stand up for the people they were elected to represent. He certainly hadn’t minced any words about his opponent, Hillary Clinton, just as she hadn’t about him. But that night, at that moment, it was important to the country to see Mr. Trump the same way we had seen him for the last two years: gracious, respectful, and speaking to and for all Americans, Republican, Democrat, and Independent—the Americas who have been forgotten for too long. President-elect Trump was gracious in thanking Hillary Clinton for her service to our country and asking Republicans and Democrats for their help and guidance.
Anyone who knows Donald Trump the way we do knows he was sincere during those few moments onstage, and even his critics praised his acceptance speech. Even the self-deprecating part about the “few people” who didn’t support him was pure Trump. But more than anything else, he was at that moment humbled by the honor that had been bestowed on him by a country he truly loves, confident in his abilities and the miracles possible when the free men and women of this great land work together to achieve greatness.
That was the Donald Trump America saw in the first hours of November 9, 2016, after Hillary Clinton had conceded the election. The twenty-four hours leading up to that moment were another story altogether.
At around one o’clock in the afternoon on Election Day, Dave Bossie left the campaign’s war room in Trump Tower and made the five-minute walk to 30 Rock to do an interview with Hallie Jackson on MSNBC. Jackson had asked him where he was most concerned. “It’s not a concern,” he said. “We just have our path to 270.” Over and over he had told interviewers that week that Trump’s gateway to the presidency ran through North Carolina, Ohio, Iowa, and Florida. On Jackson’s show he sounded knowledgeable, confident.
But on his way back to Trump Tower he was just trying to keep straight the thoughts that flared in his mind. He had been talking to the campaign’s state directors all day, people like Mike Rubino in Virginia, Scott Hagerstrom in Michigan, Eric Branstad in Iowa, Bob Paduchik in Ohio, Susie Wiles in Florida, and David Urban in Pennsylvania. All key battleground states. All giving him anecdotal reports like, “It’s raining in Cleveland” or, “The turnout is low in these precincts” or, “They have machine problems in Philly” (no surprise there).
In one moment he was sure Trump would win. In the next, he thought we didn’t have a chance.
By late afternoon, it looked like the latter. In the war room, on the fourteenth floor of Trump Tower, a space that had once housed the set for The Apprentice, it was all hands on deck. Ivanka, Don Jr., Don Jr.’s wife, Vanessa, Eric, and Eric’s wife, Lara, were working the phones. Our communications team, led by Hope Hicks, Jason Miller, Jessica Ditto, and Boris Epshteyn was heroic. People such as Bryan Lanza, Kaelan Dorr, Clay Shoemaker, Chris Byrne, Steven Chung, Andy Surabian, Cliff Sims, and others, some of whom had been with the campaign since the beginning, were calling top-five radio shows in key markets such as North Carolina, Florida, and Ohio. During the campaign, the Trump children did scores and scores of interviews, and on Election
Day they did one right after the other.
“Go out and vote for my father,” they said.
“Hurry, before the polls close!”
The truth was, some on the campaign were already jumping ship. The Friday before the election, Sean Spicer, then the chief strategist for the Republican National Committee and a campaign adviser, called a meeting at RNC headquarters in which his team gave tier-one network reporters its predicted totals for the Electoral College vote. The information was strictly on background and under embargo. In that meeting, the Republican data team said that Donald Trump would get no more than 204 electoral votes, and that he had little chance of winning any of the battleground states, and that even dead-red Georgia was a toss-up. On the record, Spicer and the RNC’s chief of staff, Katie Walsh, did several network and newspaper briefings just before the election in which they downplayed the race at the top of the ticket and instead talked about the importance of down-ballot races and the improvement in the RNC’s ground game. But Spicer was so convinced of a Trump loss that he was actively petitioning networks for a job the week before the election. In the coming months, a lack of loyalty would split the new administration in two. The actions of Spicer and other RNC staff helped widen that divide.
Because of these actions, Mr. Trump never fully trusted the RNC team.
By five o’clock on election night, though, something close to panic had set in in the war room. That’s when the candidate himself took to the phone. When Jason Miller joined the campaign as communications adviser, and Paul Manafort was still the campaign’s chairman, the two would come up with lengthy briefing notes for Trump’s radio interviews containing information like “This guy’s located in X city or market and has been the show’s host for X number of years, and he has an X-thousand-person listenership.” Trump would look at the paper and say, “What the fuck is this? I don’t need all this. Just give me a phone number and tell me who to call.”
In any traditional campaign, with any traditional candidate, a staffer would call the radio producer and say something like, “Hold on for Mrs. Clinton in three minutes.” But not with our candidate.
“Hi, this is Donald Trump,” he said into the receiver. “Let me speak to the host.” And that’s what he did in the war room, call after call. Some of the producers didn’t believe him. “No, you’re not,” they said. “Yes, I am,” Trump would say. It would have been hysterical if the presidency of the United States hadn’t been on the line. Things were upside down. And they only got worse.
Meanwhile, in Washington, DC, Donald Trump’s first campaign manager was steaming. It was the last place Corey R. Lewandowski wanted to be. For the first time in living memory, both presidential candidates were spending election night in New York City. Hillary Clinton’s campaign was headquartered at the Jacob K. Javits Convention Center on the far west side of Manhattan, while Donald Trump’s campaign war room was in Trump Tower. The Trump campaign had booked the New York Hilton Midtown on Sixth Avenue for its after-party, while Hillary and Bill took a suite at the Peninsula Hotel, just a little over a block away. But CNN, in its infinite wisdom (as Corey likes to say), had decided the best place for Donald Trump’s former campaign manager to broadcast his election-night commentary from was the CNN studio in Washington.
Corey Lewandowski’s relationship with Jeff Zucker, the president of CNN, was good but colorful. And though CNN and Zucker feigned outrage at some of the things Corey did while he was working for the network, including catching a ride on Trump Force One, the 757 with TRUMP emblazoned on the fuselage, while the rest of the press corps languished behind, they were mostly thrilled with the information that only he had or could share with their viewers. That access had helped provide Anderson Cooper with an interview with Melania Trump days after the Access Hollywood tape turned the Trump campaign upside down.
But on election night, of all nights, Zucker wouldn’t let Corey go to New York, where he longed to be more than anywhere in the world. He wanted to be with the team, his team, which he never really left.
In the CNN studio, when the early numbers indicated that the election was going to go as the mainstream media predicted, the cable news anchors and commentators were having a good time at Corey’s expense, both on camera and off. No matter how much the Wolf Blitzers, the John Kings, the Jake Tappers, and the scores of reporters from other networks professed their evenhandedness and their unbiased approach to covering the election, the truth was they almost unanimously wanted Trump to lose. Some disliked the candidate intensely. Many disliked Corey because he worked for Trump. Later in the evening, the political commentator Van Jones would call Corey “a horrible person.”
Corey, however, didn’t give a fuck what they thought.
All he cared about were the returns and winning.
At exactly 5:01 p.m., Dave was in his office when his BlackBerry rang. On the line was Chris Vlasto, a senior producer at ABC. Dave and Vlasto’s relationship went back over twenty years. They knew each other from the Clintons’ Whitewater and campaign-finance investigations, when Vlasto was the producer of an investigative news team and Dave was the chief investigator for the House Committee on Government Reform and Oversight.
“Are you sitting down?” Vlasto asked.
“Oh boy,” Dave said. “This can’t be good.”
“No, it’s not. You guys are in for a long night.”
Vlasto had the early exit numbers that the consortium of news networks—the Associated Press, ABC News, CBS News, CNN, Fox News, and NBC News—had collected. The consortium followed eleven battleground states, including Ohio, Florida, and Pennsylvania. Trump was down in eight of the eleven states by five to eight points. The news was devastating. A kill shot.
You just don’t come back from spreads like that, Dave thought. There just weren’t enough votes out there to come back from five to eight points down.
Dave wrote the numbers Vlasto gave him on a piece of copy paper on which he had previously scribbled some precinct turnout numbers from Cuyahoga County, Ohio. He then left his office and walked down the internal staircase to the fifth floor, where the campaign’s Election Day war room was located. In Trump Tower, going from the fourteenth floor to the fifth floor means traveling only one level. The missing numbers have something to do with either the height of the lobby or real estate value—take your pick. On five, he ran into Stephen K. Bannon, the campaign’s CEO and strategist, who had just come out of the inner war room, a smaller, private data and troubleshooting office for senior campaign staff.
“What’s up?” Bannon asked.
Dave had just finished reading Bannon the numbers when Mr. Trump’s son-in-law Jared Kushner walked over to them. Dave started from the beginning and began reading the numbers to Jared. Then Reince Priebus, the Republican National Committee’s chairman, joined the huddle. For privacy, the group went out to the balcony that overlooked Fifth Avenue. There, Dave began to read the dismal numbers for the fourth time, but this time something struck him as odd. According to the consortium’s exit poll numbers, Trump was down seven points in Colorado.
Jared called his father-in-law in the residence and tried to soft-pedal Vlasto’s numbers.
“Melania,” Mr. Trump called to his wife, “Jared says we’re going to lose.”
Mr. Trump then snapped his flip phone closed and tossed it across the room and onto the bed. “What a waste of time and money,” he said.
At 5:34, Dave received an email from Vlasto with the early exits he had requested. He scrolled down to the bottom of the page where there were two footnotes describing what the asterisks next to some of the numbers meant. One asterisk signified a “partial phone and exit poll.” Two asterisks meant “all phone and no exit poll.” Colorado was one of the states marked with two asterisks. Colorado votes 100 percent by mail-in ballot. There was no way to have accurately polled people who mailed in their ballots over the previous days or weeks.
Dave took the sheet and found Jared, Bannon, and Priebus.
“
I think these numbers are bad,” he told them.
At around nine o’clock, the boss arrived in the war room on the fourteenth floor and stood in front of a wall mounted with six seventy-five-inch TVs, all showing different networks. The number of people in the room had somehow swelled. There were dozens of pizza boxes piled on the tables. Melania Trump was there, as were the Trump kids. Governor Mike Pence, his wife, Karen, and their daughter, Charlotte, were there. New Jersey Governor Chris Christie was there, as was Dr. Ben Carson. Bob Mercer, the reclusive conservative billionaire, was dressed in a dapper three-piece gray suit. Bannon said he looked like Rich Uncle Pennybags, the Monopoly man. Dave’s wife, Susan, and his son Griffin, his nephew Daniel, and his brother-in-law, Scott Hall, were there. They had gotten separated from the rest of Dave’s family, who were over at the Hilton with everyone else. They all closed in around Governor Pence and Donald Trump.
Election Day is the worst day of any campaign. It’s the day when you let go of the steering wheel and leave your destination up to fate. Most people in politics don’t do well when it’s fate’s turn to drive, especially when the car you’re in seems to be headed off a cliff.
The team led by Dave and scheduler Caroline Wiles had the gas pedal to the floor during the last days on the road. From the Phoenix “Trumpmania” event in July 2015 to Grand Rapids on Election Day morning, Donald Trump’s rallies were the driving force of the campaign. But the final swing Dave had built was just a stone killer, three days of crisscrossing the country, doing six events a day, and finally landing in Michigan after midnight on Election Day.
As the boss watched the TVs in the war room, his hopes were falling apart. We were down in Ohio, down in Florida, and down in North Carolina.
“Hey geniuses,” the boss said to no one in particular, “how’s this working for us?”
Dave went over and tried to reassure him, echoing the same things that Jared, Steve, and Kellyanne Conway had said. “It’s the early vote and absentee ballots,” he said. The Democrats put all their emphasis there and ignored Election Day. “They cannibalized their Election Day vote.” Though Trump was down significantly in absentee and early voting in North Carolina, the spread wasn’t as much as Romney’s four years earlier. Romney made up the difference on Election Day and came back to win his only battleground state victory. The team was positive that the Trump campaign would do the same, if for no other reason than Hillary’s numbers in the urban areas weren’t nearly as strong as Obama’s. The team had made the same argument to several networks and newspapers over the previous few days. Fox’s political editor Chris Stirewalt was pointedly skeptical. Still, the team was able to convince the network to change its prediction for North Carolina from leaning toward Clinton to a toss-up—or at least it did for a little while. We took it as a small victory, but Fox changed the forecast back to leaning toward Hillary before Election Day.
Let Trump Be Trump Page 1