The Ten Times Rule: The Only Difference Between Success and Failure
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People
ethical
omnipresent
opportunity-focused
successful versus unsuccessful
Peres, Shimon
Performers, low versus high
Persistence
developing
overcommitting
rewards of
Personal gifts, utilizing
Personality traits, of successful people
Planning
Playing it safe
Possibilities, validation of
Potential
aligning goals with
living up to
underestimating
untapped
Predetermined notions
Preparedness, importance of
PR (public relations) firms
Prices, rising
Priorities
modifying
setting
scheduling
Problems
grappling with
overwhelming
seeking out
Procrastination
Production, increasing
Products
getting to market
support base for
Profits, as a result of effort
Project completion, misjudging
Promotional spending, increasing
Proposal to purchase
Purpose, importance of
Quality questions, asking
Quitting, disadvantages of
Rationalizations
“Reaching up” method
“Reach up,” in relationships
Realistic goals
Reality, creating your own
Reasoning, underestimating. See also Thinking
Rejection, avoiding
Relationships, “reach up” in
Resources
expanding the use of
overcommitting
Responsibility
abdicating
taking
Results, interest in
Retreaters
Retreating
Revenue collection
Riches, amassing. See also Money; Wealth
Right approach, determining and taking
Risk, “normal” actions and
Risk taking
Role model, status as a, x
Sales objectives, proper order of
Sales process, breakdowns in
Sales training
Sanders, Colonel
“Scarcity” concept
Schultz, Howard
Second Degree of Action
Sector domination
Self
distinguishing
lying to
as problem and solution
sense of
as the source
Self-education
Self-improvement
Self-limiting thinking
Self-serving attitude
Sell to Survive (Cardone)
Setbacks
Severe underestimation
“Shortage” myth
Shortcuts
Situations, appropriate assessment of
Small thinking
Social media
Solutions, generating
Stallone, Sylvester
Starbucks
improving
“Stoking the fire,”
Strategic actions
Success. See also Extraordinary success
accumulating
appetite for
attacks on
attainment of, ix
attending to
changing ideas of
commitment to, x
continued pursuit of
creation of
criticism as a sign of
defined
diverse meanings of
as a duty, obligation, and responsibility
as a habit
as happenstance
importance of
inspirational aspect of
limiting the amount of
maintaining
minimizing the value of
no limits to
obsession with
persistence and
studying
Successful people, versus unsuccessful people
Surveys
Survival, importance of success to
“Take it slow” thinking
“Take-no-prisoners” attitude
Taking action concept, xi
Target attainment concept, xi
Target levels, sub par
Targets
accomplishing
attainable nature of
big
reducing
setting high enough, x
Television, utilizing
10X
example of using
getting started with
10X actions, ix
value of
10X effort
10X goals
10X levels
operating at, x
settings targets at
thinking at
10X mind-set
10X parameters
10X reality, creating
10X role
10X Rule, ix-xii
defined
as discipline, x
focus of
as a guarantee
tackling a project with
testing
vital nature of
10X targets, payoff from
10X thinking, ix
Thinking. See also “Abundance thinking”; “Big think”; Big thinking; “Just enough” thinking; “Little think”; Massive thinking; “Me first thinking”; Self-limiting thinking; Small thinking; “Take it slow” thinking; 10X thinking; “Thought leaders”; Victim thinking
adjusting
without limits
right levels of, ix
Third Degree of Action
“Thought leaders,”
Time
deciding how to use
keeping track of
multiplying
Time management, myth of
“Tortoise and hare” fable
Traditional ideas, breaking
Training, importance of
Uncertainty, expansion during
Underestimation, problems associated with
Unexpected events
Unfair advantage
Unplanned variables
Unrealistic goals
Unreasonable actions
Unreasonable choices
Unreasonableness, embracing
Unsuccessful people, versus successful people
Upper middle class
Viable business, building
Victim, taking on the identity of
Victim thinking
factors in
Video, creating. See also Television
Wake-up calls
Walton, Sam
Weak markets
Wealth. See also Money; Riches
creating
destroying
Wealthy people, commitment of
Willingness, exhibiting
Winning
importance of
through massive action
Workers, average
Work ethic, xi
strong
“Yes,” always saying