Good for You, Great for Me

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by Lawrence Susskind

theories of, 153

  See also Facilitative leaders

  Learning, and negotiation training, 185

  Lewin, Kurt, 182

  Library access, and decentralized organizations, 165

  Licenses and permits, applications for, and regulators, 124–125

  Lies/lying

  and benefit of the doubt, 149–150

  effective response to, 149–151

  “name it, frame it, claim it” as response to, 150–151

  Litigation, avoidance of, and contingent agreements, 104–105

  Long-term relationships, focus on building, and public relations, and angry public, 161–162

  Los Angeles, 42

  “Losers,” compensation for potential, and not-in-my-backyard syndrome, 40, 41–43

  and forms of compensation, 42

  and taxes, 42, 43

  Majority rule

  versus consensus building, 76–78, 80–81, 84–85

  problem with, 77

  Majority voting, 122. See also Voting

  Mammoth company, 200–201

  Managers

  authority of, responsibilities beyond, 60

  and conflict management, 60, 61

  and facilitators, reluctance to hire, 140–142

  Mandate and priorities, of negotiating partner, reframing of, 10, 16, 22, 29–31

  Matrix management approach, 60, 63–65

  Media, 40

  Mediation

  confidential, 134–135

  as problem solving, and OECD corporate social responsibility guidelines, 132–136

  as problem solving, requirements of, 135

  and voluntary agreements, 135

  Mediators

  and complex negotiations, 132

  and facilitators, difference between, 137–140

  and multiparty negotiations, 121

  need for, 139–140

  and not-in-my-backyard syndrome, 39, 41

  and value creation, 51

  See also Dispute prevention; Facilitators

  Mergers, and multiparty negotiations, 122

  Methods of analysis, and joint fact-finding, 26–27

  Mistakes, admission of, and public relations, and angry public, 161

  Mnookin, Bob, 208

  Modeling effective behavior, 20

  Multinational corporations, and OECD corporate social responsibility guidelines, and problem-solving mediation, 132–136

  Multiparty negotiations, 115–116

  and back tables, 115, 116, 117, 121

  and coalitional behavior, anticipation of, 118–121

  and coalitional strategy, 122–123

  and consensus agreement, 123

  and facilitators or mediators, 121

  and group interactions, management of, 120–122

  and groupthink, 121

  and majority voting, 122

  and mergers, 122

  and negotiating forum, structure of, 122–124

  preparation for, 116–117

  and process opportunism, 121

  and subgroups, 121–122

  and trading zone, 116, 122–124

  and unanimity, commitment to, 122

  See also Coalition building

  Mutual gain, options for, 47

  Mutual-gains approach, to negotiating, 45

  Mutually beneficial deals, strategies for creating, 10–12. See also Win-win negotiations

  “Name it, frame it, claim it,” and lies/lying, response to, 150–151

  National Contact Points (NCPs), 132–136

  NCPs. See National Contact Points

  Near-unanimous decision, and consensus building, 78, 80–81, 82–83

  Negotiating capabilities, building of, 11–12

  Negotiating partners

  cognitive biases of, 17–19

  difficult behaviors of, 17–20, 70–71

  irrational, 15–17, 20–22

  mandate and priorities of, reframing of, 10, 16, 22, 29–30, 30–31

  and modeling effective behavior, 20

  stronger (see 900-pound gorilla)

  and unproductive demands, 18

  See also Strategic alliances/partners

  Negotiation, 1–5

  results of, reporting, 177–179

  shift in field of, 6–9

  Negotiation coach

  and consistency, 190–191

  and “good coach” checklist, 194–196

  and preparation, 192–193

  qualities of effective, 189–196

  and rehearsing and debriefing, 193–194

  and trainee, relationship between, 192–193

  Negotiation coaching, 176–177, 188–196

  and advice and feedback, 176–177

  and common framework, 177

  real-time, and decentralized organizations, 165

  Negotiation dynamics, paying attention to, and cross-cultural negotiations, 171–172

  Negotiation newsletter, 177–179

  Negotiation preparation worksheet, 175–176

  example of, 179–180

  Negotiation skills

  continuous improvement in, 172–179

  measuring, 173–175

  monitoring and assessing, 174

  and negotiation coaching, 176–177

  and negotiation newsletter, 177–179

  and negotiation preparation worksheet, 175–176, 179–180

  and negotiation results, reporting of, 177–179

  Negotiation training, 180–188

  cost of, 180–181

  and focus learning, 186–187

  and follow-up, 187

  gauging the value-added of, 186–188

  goals of, 183–184

  investment in, 180–181

  measuring results of, 184–186

  reporting results of, 187–188

  short-lived impact of, 183–184

  standard or tailored approach to, 181–183

  and 360-degree evaluation, 186

  as three-step process, 182–183

  Networked communication, importance of, and decentralized organizations, 163–164

  Neutral, professional, 41, 65, 79. See also Facilitators; Mediators

  New York City, 42

  Newsletter, negotiation, 177–179

  NIMBY syndrome. See Not-in-my-backyard syndrome

  900-pound gorilla (stronger negotiating partner), 31–38

  and appeals to principle, 34–35

  and elegant solution (attractive counterproposal), 32–34

  and strategic alliances, formation of, 35–37

  See also Negotiating partners

  No-regrets response, 97

  Noncompliance, penalties for, and contingent agreements, 102

  Not-in-my-backyard syndrome (NIMBY syndrome), 38–44

  and “educational” efforts, one-sided, 39

  and ideological opponents, 43–44

  and joint fact-finding, 39–41

  and “losers,” compensation for potential, 40, 41–43

  and mediators, 39, 41

  Objective standards, 7

  OECD. See Organization for Economic Cooperation and Development

  OECD Watch, 133

  Online negotiation support system, 164–165

  Opening, and getting it right, 197–200

  Openness, on both sides, 199

  Organization for Economic Cooperation and Development (OECD), 140

  and corporate social responsibility guidelines, and problem-solving mediation, 132–136

  Organizational change, and high-tech negotiations, 107, 109

  Organizational realignment, and high-tech negotiations, 109, 112–113

  Outcome summaries, and facilitators, responsibility of, 144–145

  Painkillers (pharmaceutical company), 90–92

  Parliamentary procedure, 76

  Partnering agreements, 147

  Partnership, versus buyout, 200–202

  Patton, Bruce, 7, 206

  Performance, and compensation, and agen
ts, 72–73

  Personalization, of improvisation, with skeptics, 99

  Phillips, Jack, 184

  Phillips, Patricia, 184

  Phototime (one-hour photo processing booths), 36, 37

  PictureQuik (one-hour photo processing booths), 31–34, 35, 36–37

  Playfulness, and improvisation, 94

  Pleasantview, 100

  Power, sharing of, and public relations, and angry public, 160–161

  Preparation, and negotiation coach, 192–193

  Price caps, as contingent agreements, 101

  Principle, appeals to, 34–35

  Problem-solving mediation, and OECD corporate social responsibility guidelines, 132–136

  Process opportunism, 121

  Professional neutral. See Neutral, professional

  Program on Negotiation at Harvard Law School, 45, 87

  Prometheus (medical equipment manufacturer), 67–69, 73–74, 76

  Property tax abatements, 43

  Property tax insurance, 43

  Provocation, and improvisation, with skeptics, 100

  Public dialogue, 41

  Public relations, and angry public

  and concerns of the other side, acknowledgment of, 158

  and contingent commitments, 159–160

  and facilitative leaders, 156–162

  and joint fact-finding, 158–159

  long-term relationships, focus on building, 161–162

  and mistakes, admission of, 161

  and power, sharing of, 160–161

  and responsibility, acceptance of, 160

  and trustworthiness, 161

  and what not to do, 157

  Reaction, to negotiation training, 185

  Reconvening, and contingent agreements, 103–104

  Red flags, and contingent agreements, 105

  Regulators, 124–132

  and applications for licenses and permits, 124–125

  and back tables, 125, 132

  beliefs of, 125–127

  discretion of, 125, 127–128

  how not to deal with, 130–132

  informal conversations with, 128–130

  and joint fact-finding, 129–130

  and past approvals and experiences, basing request on, 128

  and thinking like one, 125–127

  Rehearsing, and negotiation coach, 193–194

  Relationship(s)

  buying a good, 206

  long-term, focus on building, and public relations, 161–162

  long-term importance of, and strategic alliances/partners, 55–56

  between trainee and negotiation coach, 192–193

  valuing, and high-tech negotiations, 114

  Resistance, overcoming, and conflict management, 66–67

  Resources, competition for, 61

  Results

  communication of, 28–29

  responding to, 29–31

  Return on investment, and negotiation training, 185

  Rigidity, of negotiators, 198

  Robert’s Rules of Order, 76

  Roles, clarification of, and joint fact-finding, 27

  Rules, agents unfamiliarity with, 69–70

  Self-enforcing agreements, 105

  Self-enforcing commitment, quality of, and contingent agreements, 102

  Skeptics, improvisation with, 94–100

  Skills. See Negotiation skills

  Standing dispute resolution panels, 147, 148–149

  Strategic alliances/partners, 52–59

  formation of, 35–37

  public-private, 58–59

  unique needs and interests of, 53–55

  See also Negotiating partners

  Strong-arm tactics, 153

  Subgroups, and multiparty negotiations, 121–122

  SuperMart (discount retail chain), 31–34, 35, 36–37

  Support, cultivation of, and conflict management, 65, 66

  Surprise(s)

  avoidance of, and strategic alliances/partners, 57–58

  element of, and improvisation, 92–94

  predictable, and dispute resolution clause, 146

  predictable, insulation of agreements against, 11

  protection against, 137

  protection against, and contingent agreements, 102

  Sweet spot, 206–208, 208 (figure)

  Task force, agreement and recommended changes of, 64–65

  Technical disagreements, management of, and contingent agreements, 103

  Tentative findings, assessment of, 27–28

  Thought experiment, and improvisation, with skeptics, 98–99

  Three Mile Island, 157

  Time constraints

  and agents, 70

  and facilitative leaders, 155

  and high-tech negotiations, 111

  Timing, and negotiating, 198–199

  Tiny company, 200–201

  “To thine own self be true,” and cross-cultural negotiations, 168

  Top-down management approach, 61–62

  Town meetings, 40

  Trade Union Advisory Group, 133

  Trading sessions, informal, 203–204

  Trading zone, 3, 4, 5, 201 (figure)

  as actual deal space, 5 (see also Deal space)

  boundaries of, 200

  and claiming, and competition, 206–208

  definition of, 23

  how to find, 5–6, 197–200

  and multiparty negotiations, 116, 122–124

  and recognizing moment when one moves into, 202

  as state of mind, 5, 200

  and sweet spots, 206–208, 208 (figure)

  and value creation, 202

  Trainee, and negotiation coach, relationship between, 192–193

  Training. See Negotiation training

  True believers, and improvisation, 94, 97–98

  Trust, 206

  Trust building, and high-tech negotiations, 111

  Trustworthiness, and public relations, and angry public, 161

  Unanimity, commitment to, and multiparty negotiations, 122

  Uncertainty, and high-tech negotiations, 107, 109, 111–112

  Unproductive demands, and negotiating partners, 18

  Ury, William, 7, 206

  Value claiming, versus value creation, 8–9

  Value creation, 45–52

  versus distributional battles, 55

  and interests, 47

  and intermediaries, 50–52

  and issues to trade, 46–52

  and mediators, 51

  and mutual gain, options for, 47

  preparation for, 47

  and trading zone, recognizing moment when one moves into, 202

  versus value claiming, 8–9

  and walk-away, 47

  and what-if game, 49–50

  Veterans’ Administration (VA) hospital pharmacy, 90–92

  Viatex (plastic ink cartridge supplier), 52–57

  Voluntary agreements, and mediation, 135

  Voting, 76–77. See also Majority voting

  Walk-away, 197–200, 205–206

  and value creation, 47

  Wall Street Associates, 59–60, 62, 67, 193

  Walled garden, 164

  Weakness, and managers, and fear of appearing weak, 141

  What-if game, proposals, questions, 10–11, 47, 49–50, 92, 200, 202, 204

  Wheeler, Michael, 87, 100

  “When in Rome, do as the Romans do,” and cross-cultural negotiations, 168–169

  Win-lose negotiations, shift from, to win-win, 6

  Win-win negotiations, 5

  fairness of, 7

  and mutually beneficial deals, strategies for creating, 10–12

  principles of, 7, 9

  shift to, from win-lose, 6

  Winning, factors in, 6

  World Trade Organization (WTO), 119–120

  WTO. See World Trade Organization

  Yes or no questions, and improvisation, with skeptics, 99

  Zero-sum games
, 45–46, 52

  Leslie Tuttle

  Lawrence Susskind is Ford Foundation Professor of Urban and Environmental Planning at the Massachusetts Institute of Technology, where he has been a member of the faculty for more than forty years. He is also founder and Chief Knowledge Officer of the Consensus Building Institute, a not-for-profit mediation firm that provides consensus-building assistance in some of the most complicated disputes around the world. He helped to create the inter-university Program on Negotiation at Harvard Law School, where he is currently vice-chair and provides advanced executive training.

  Professor Susskind has mediated numerous disputes, including regulatory conflicts, facility siting controversies, public policy disagreements, and confrontations between corporations. He has served as a court-appointed special master and helped facilitate multilateral global environmental treaty negotiations. He has served as a guest lecturer at more than two-dozen universities around the world, and he is the author or co-author of sixteen books, many of which have been published in multiple languages.

  PublicAffairs is a publishing house founded in 1997. It is a tribute to the standards, values, and flair of three persons who have served as mentors to countless reporters, writers, editors, and book people of all kinds, including me.

  I. F. STONE, proprietor of I. F. Stone’s Weekly, combined a commitment to the First Amendment with entrepreneurial zeal and reporting skill and became one of the great independent journalists in American history. At the age of eighty, Izzy published The Trial of Socrates, which was a national bestseller. He wrote the book after he taught himself ancient Greek.

  BENJAMIN C. BRADLEE was for nearly thirty years the charismatic editorial leader of The Washington Post. It was Ben who gave the Post the range and courage to pursue such historic issues as Watergate. He supported his reporters with a tenacity that made them fearless and it is no accident that so many became authors of influential, best-selling books.

  ROBERT L. BERNSTEIN, the chief executive of Random House for more than a quarter century, guided one of the nation’s premier publishing houses. Bob was personally responsible for many books of political dissent and argument that challenged tyranny around the globe. He is also the founder and longtime chair of Human Rights Watch, one of the most respected human rights organizations in the world.

  • • •

  For fifty years, the banner of Public Affairs Press was carried by its owner Morris B. Schnapper, who published Gandhi, Nasser, Toynbee, Truman, and about 1,500 other authors. In 1983, Schnapper was described by The Washington Post as “a redoubtable gadfly.” His legacy will endure in the books to come.

  Peter Osnos, Founder and Editor-at-Large

 

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