The Hybrid Media System

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The Hybrid Media System Page 58

by Andrew Chadwick


  Operation Avenge Assange, 123

  Operation Leakspin, 124

  Operation: Payback, 123–24

  opinion polls, 42, 71, 88, 89, 92, 94–96, 101, 131, 133, 153, 154, 162, 165, 221, 238, 256, 259, 265, 268, 276, 283

  Oprah.com, 133

  oral culture, 32–33, 40

  organizational forms. See also hybridity

  38 Degrees and, 217–224

  bloggers and, 192–199

  in campaigns, 146–147, 148, 150, 161–2, 263–272

  digital media and, 55

  hybrid, 18, 22, 217-224

  news and, 51, 54–57, 63, 174, 189

  news cycles and, 71

  studies of, 13

  virality and, 182

  WikiLeaks and, 110–113, 115–116, 119–120, 121, 124, 126

  Orwell, George, 113

  Ostrom, Elinor, 13–14

  Palin, Sarah

  national television interviews with, 179–81

  newspapers’ investigative coverage of, 179, 182–83

  satiric portrayals of, 180–81

  vice presidential campaign (2008) and, 7, 141, 143, 177–83

  WikiLeaks and, 106, 124

  Pantsuit Nation, 244

  Parrish, Daniel, 280

  Parry, Katy, 16

  Parscale, Brad, 257, 267

  Parsons, Talcott, 20

  Patterson, Thomas, 259

  Paxman, Jeremy, 203

  PayPal, 107–8, 123–25, 128

  PBS (Public Broadcasting System), 35, 171

  Pence, Mike, 240

  Perot, Ross, 139

  phonographs, 35–36

  photography, 30, 46, 159

  Pickard, Jim, 197

  Pickles, Eric, 80

  Piers Morgan's Life Stories (ITV chat show), 76

  Pinterest, 242

  Pirate Bay, 109, 124

  PiratePad, 124

  Planned Parenthood, 244

  Pliny the Elder, 10

  Plouffe, David

  advertising and, 135

  campaign war room and, 130, 146–49, 154

  New York Times and, 154

  By the People and, 158

  speeches and, 132

  television and, 142

  YouTube and, 160

  PM (BBC radio program), 203, 221

  Podesta, John, 279–82, 284

  political activism

  e-mail, 219–23

  emphasis on timeliness and, 220, 222–24, 238

  hybrid media strategies and, 217–18, 220, 223, 237–38

  traditional news organizations and, 223

  WikiLeaks and, 112–14, 125–27, 210

  political advertising, 136–40

  political information cycles, 6, 72–75, 101–2, 200, 246, 260, 274, 286

  “political opportunity structure”, 69

  politically motivated hacking, 279–84, 289

  Politico, 61, 204

  Politics and the English Language (Orwell), 113

  Politics Home, 204

  Politics Show (BBC show), 76, 79

  Pool, Ithiel de Sola, 38, 67

  Popkin, Sam, 25

  Populus, 94

  postcolonial studies, 14–15

  PostFinance, 123–24

  Post Office (Great Britain), 40–42

  Post Office (United States), 41

  Powell, Michael, 179

  power

  actor-network theory and, 17

  adaptation and, 20–21, 24, 181

  bloggers and, 63, 197, 233

  boundaries and, 19, 213–216

  concept of, 15, 17, 19–22,

  email and, 148–149

  hybrid media system defined and, ix–x, 4, 9, 285–88

  hybridity and, 15, 16, 17–18, 207–208, 231, 285–90

  incentive structures and, 14

  interdependence and, 4–5, 7, 75, 114–129

  internet and, 6–7, 52–53, 62, 64, 65, 167–69, 226, 231, 239

  networks and, 20–21

  newspapers and, 54–55

  new technologies and, 29, 32–33

  Obama for America and, 148–149, 181–183

  Occupy movement and, 64

  press officers and, 231–235, 239

  professional media and, 177–81, 188, 191, 197–199, 203, 210

  as relational, x, 7, 17, 21, 73, 285, 286, 290

  real-time news and, 74, 181, 190

  reserved domains and, 13, 42–45

  television and, 3, 62, 140, 162, 165, 166, 200, 239

  timeliness and, 100–101, 189, 223

  WikiLeaks and, 126

  Power2010, 1, 223

  power relations, hybridity and, 14, 19–23, 285–88

  Pratt, Christine, 81–86

  premediation, 158–160, 250–253

  Press Association (Great Britain, PA), 188, 205

  Press Complaints Commission (Great Britain, PCC), 185, 211–14

  Prestel, 42

  print media

  advertising and, 51–53

  aural media and, 35–37

  declining audiences for, 52–53, 62

  earliest forms of, 29–30

  French Revolution and, 33

  oral culture and, 32–33

  pamphlets and, 32–33

  Protestant Reformation and, 33

  “produsers,” 65

  Progressive Era, 34–35

  Prospect (British magazine), 197, 204

  Protestant Reformation, 33

  PRQ, 109

  psychometric data, 265, 266, 270

  “pussy hats” (Women’s March, 2017), 244

  Putin, Vladimir, 106

  Qaddafi, Muammar, 106

  Quayle, Dan, 88

  QUBE local cable system, 42

  Question Time (BBC show), 67, 88

  radar, 47

  radio

  adaptation by, 31

  AM/FM competition and, 43–44

  BBC and, 85–86, 95, 189, 202–3

  early history of, 30, 41, 43–44

  government regulation and, 43

  Obama for America’s strategies of, 134, 136

  reserved domains and, 43–44

  as source of information, 51

  technology of, 43

  television and, 31, 44

  Radio Corporation of America (RCA), 43–44

  Radio Trust (industry organization), 43

  Ragna Ingason, Ingi, 113

  railroad companies, 40–41

  “Rally to Restore Sanity and/ or Fear” (2010), 64–65

  Rawnsley, Andrew, 70, 75–76, 79–80, 82, 84, 86

  Reading the Riots project, 210

  Reagan, Ronald, 143, 258

  real space

  in campaigns, 2, 7, 39, 147, 151, 231

  integration with internet, 160–63, 219, 223, 254

  integration with television, 8, 160–163, 254

  Occupy movement and, 64

  spectacle and, 7, 8, 160, 181

  Women’s March (2017) and, 242–49

  real time

  authentic activism and, 222–24

  campaigns and, 137, 227, 236–37

  databases and, 48, 101

  flows of information and, 47

  internet and, 48, 66,

  light projections and, 40

  news and, 6–7, 71, 74, 89–94, 99, 101, 136, 215, 286

  online fundraising and, 142–144

  opinion polling and, 92, 94

  phone banks and, 181

  radar and, 47

  radio and, 31

  searching the internet and, 215

  television and, 65, 141, 188–90

  television versus newspapers and, 207

  Twitter and, 67–68, 176, 206

  Women’s March (2017) and, 242–49

  reality shows, 16, 59

  Reddit, 64–65, 124, 205, 259, 261–62

  Red Rag, 56, 234

  Reformation, 33

  regimes, 12–13, 20

  Reith, Lord John, 35

  re
lationality, x, 7, 17, 18, 21, 73, 285, 286, 290

  Relles, Ben, 168

  Republican National Committee, 135, 266–67

  Republican National Committee (RNC), 266

  reserved domains, 13, 26, 42–44, 52, 56, 68, 286

  “Restoring Honor” Rally (2010), 64

  Reuters, 114, 188, 243–44, 249, 284

  Reynolds, G.W.M., 34

  Reynolds's News (British newspaper), 34

  Rezko, Tony, 142

  Rice, Amy, 158

  Richards, Ed, 211

  Richardson, Kay, 16

  Riyait, Vijay Singh, 83

  Robinson, Nick

  Bullygate and, 78–79, 82–84, 86–87

  internet and, 51

  prime ministerial debate and, 89

  Roddick, Anita, 218

  Rogers, Mike, 106

  Rogers, Simon, 120

  Rolling Stone (magazine), 170

  Romney, Mitt, 264

  Rosenbach, Marcel, 120

  Rospars, Joe, 147–48, 152

  Ross, Brian, 170

  Rove, Karl, 152

  Rubio, Marco, 259

  Rusbridger, Alan, 103, 120, 122, 206

  Rush, Erik, 170

  Russert, Tim, 159

  Russia

  early print culture in, 34

  Palin on, 179–80

  U.S. presidential election (2016) interventions by, 280–82

  WikiLeaks revelations (2010) about U.S. relations with, 105–6

  Russia Today (television news channel), 128

  Saha, Rishi, 226

  Said, Edward, 18

  Saleh, Ali Abdullah, 105

  Sams, Alicia, 158

  Sanders, Bernie, 259, 279–80

  Sarkozy, Nicolas, 233

  Sarnoff, David, 43–44

  Saturday Night Live (NBC show), 134, 180, 183

  Savage, Michael, 197–99

  Sawyer, Diane, 142

  Schlesinger, Philip, 72

  Schmidt, Steve, 135, 178

  Schmitt, Eric, 120

  Schwartz, Tony, 250

  Scientology movement, 124

  Scott, John, 11–12

  Scott, Mike, 285

  Scottish Sunday Express (British newspaper), 212

  search engine optimization, 228–29, 260

  Segerberg, Alexandra, 64

  sentiment trackers, 89, 91, 93

  Sharpton, Al, 133

  Shell Oil, 106

  Shepard Fairey, 48, 159, 168

  Shook, Theresa, 244

  Showbiz Tonight (CNN program), 165

  Sixty Minutes (CBS program), 142

  Sklar, Richard, 12

  Sky News

  38 degrees and, 1–3, 223

  Brown and, 236–37

  Bullygate and, 76, 86

  prime ministerial debate and, 89–91, 99

  “slower” media,

  smartphones. See mobile devices

  Smeargate, 56, 234

  Smith, Ralph Lee, 42

  SMS text messages, 176–77, 191

  Snelgrove, Anne, 83, 85

  Snow, Jon, 201

  Snow, Robert, 23–25

  social fields, 19–20

  social media. See also Facebook; Twitter; YouTube

  activism and, 64–65

  advertising on, 255

  blogs and, 63, 194, 197, 199

  breaking news and, 79–80, 187, 191

  British general election (2010) and, 2, 71, 96–97, 227–28

  Bullygate and, 77, 79–86, 100, 195

  Conservative Party and, 187, 227, 230

  horizontal nature of, 51, 64

  ideological mobilization and, 64

  informal nature of conversation in, 257

  Labour Party and, 90, 186, 231–32, 235–36

  Liberal Democrats and, 71, 96–97, 99

  metrics of engagement for, 255–56

  newsgathering functions of, 55, 188–89, 202

  newspapers and, 55

  non-elite actors and, 6, 74–75, 100–102

  Obama for America and, 147–48, 155, 176, 256

  political campaigns and, 67, 147–48, 155, 173, 175–76, 191

  politicians and, 191

  presidential inauguration (2017) and, 241–43, 246

  professional journalists and, 74, 102

  real-time emphasis of, 92, 101

  social sharing optimization and, 260–61

  televised debates and, 65–66, 88–92, 95, 98–100, 191, 275–79

  television and, 65–67

  Trump presidential campaign (2016) and, 8, 254–63, 266–72, 282–83, 287

  Women’s March (2017) and, 9, 244, 246, 248–49, 284

  social responsibility theory of media, 35

  social sharing optimization (SSO), 260–61

  social systems. See systems

  Soros, George, 107

  Sorta, Stephen, 167

  Sparrow, Andrew, 197

  Spears, Britney, 164–65

  speed. See also temporality; timeliness, 48, 64, 101, 222, 224

  The Spectator (British magazine), 198, 212

  The Spectator (British newspaper), 33

  Spicer, Sean

  fact-checking of claims by, 247–48

  inauguration crowd controversy (2017) and, 242–49

  Spinuzzi, Clay, 16

  Sri Lanka, 209

  Staines, Paul, 55–56. See also Guido Fawkes blog

  Steele, Jonathan, 120

  Steep, Meryl, 258

  Stephanopoulos, George, 173

  Stephenson, Paul, 99

  Stern (German magazine), 115

  Stewart, Alistair, 92

  Stewart, John, 64–65

  Still, Keith, 248

  Stockman, Ben, 97

  Strategic Telemetry, 152

  Stratfor, 128

  Stratton, Allegra, 197

  Straw, Will, 195–99

  The Stream (Al Jazeera news show), 66

  street art, 48, 168

  Stringer, David, 186–91

  Strong, Larry, 168

  Sudan, 106

  Sun (American newspaper), 34

  Sun (British newspaper), 79, 83, 94–96

  Sunday Live with Adam Boulton (Sky News show), 79

  Sunday Mirror (British newspaper), 79

  Sunday Telegraph (British newspaper), 78–79, 82

  Sunday Times (British newspaper)

  Bullygate and, 78–79

  internet and, 53, 55

  Smeargate and, 56

  WikiLeaks and, 114

  Susman, Louis, 120

  Svartholm, Gottfrid, 109

  Swain, Jon, 114

  Sweden, 106, 109, 121, 128

  systems, 13, 19–23. See also media systems

  tablet computing, 31, 50, 52, 65

  tabloid news, 56, 187, 192, 211–213, 250, 272, 273

  Take Back Parliament, 1, 223

  talk shows, 15

  Tarleton, Alice, 200–202

  Task Force 373 (Afghanistan war), 104

  Teachout, Zephyr, 149

  Tea Party movement, 64, 267

  Telefon Hírmondó, 40

  the telegraph

  government regulation of, 40–41

  railroad companies and, 40–41

  telephone’s replacement of, 39

  Telegraph Act (Great Britain, 1868), 40

  the telephone

  cultural anxiety regarding, 38

  cultural aspirations regarding, 39

  early demonstration of, 36

  government regulation and, 41

  law enforcement and, 38

  political campaigns and, 39

  scheduled programming and, 40

  theaterphone and, 39

  Telephone Herald (telephone newspaper), 40

  teletext, 42

  televised debates

  automated bot activities during, 8, 275–79, 283–84

  behind-the-scenes material and, 92–93

  blogs and, 89, 95

  British general election c
ampaign (2010) and, 71, 87–101, 191, 200, 229

  immediate post-debate coverage and, 92–94

  internet and, 65, 88–92, 96

  media preview coverage of, 87–88

  newspaper coverage of, 71, 88, 91, 93–100

  Republican primary (2016) and, 262

  scheduling of, 88

  social media and, 65–66, 88–92, 95, 98–100, 191, 275–79, 283–84

  “spin alley” and, 92–93, 275

  television news coverage of, 87–96, 99–100

  terms of engagement and, 87

  U.S. Democratic primary (2008) and, 132, 141

  U.S. presidential election (2016) and, 8, 277–80, 284

  U.S. presidential elections (2008) and, 139, 144, 166–67

  U.S. presidential elections (2012) and, 65

  worm charts and, 88, 93, 95, 99

  YouTube and, 166–67, 182

  television. See also cable television; televised debates; specific stations

  advertising, 53

  cinema and, 31

  early history of, 30, 44

  government regulation and, 44

  home computing and, 41–42

  hybridity and, 16

  interactivity and, 42, 66–68

  versus internet, 51–52, 58–60

  internet’s influence on, 64–66

  Obama for America’s strategies of, 130–50, 155–56, 160–69, 181–82

  penetration rates for, 49

  photography and, 47

  radio and, 31, 44

  reserved domains and, 44

  social media and, 65–67

  as source of information, 31, 51, 58, 60–62, 68

  technology and, 44

  telephone infrastructure and, 41

  transmediality and, 66–68

  U.S. presidential campaigns and, 60–62

  temporality, 22, 29, 48, 73, 74, 88, 188, 190, 207, 224, 228, 248, 261

  TextWrangler, 119

  theater, 30, 32–33, 39

  theaterphone, 39

  The Thick of It (BBC show), 16

  The Times (British newspaper)

  Bullygate and, 83, 85

  internet and, 53, 55

  prime ministerial debate and, 89, 92, 94–96

  Time to Get Tough (Trump), 250

  Tindall, Andrew, 198–99

  Tinsley, Henry, 196

  Today (BBC radio program), 85, 95, 189, 203–4

  Today Show (MSNBC program), 165

  Todd, Chuck, 248

  Tomlinson, Ian, 206

  “Tony” (former senior executive at ITN), 200

  Tory Troll (blog), 84, 192–93

  Trafigura affair, 116, 221–22

  Trans-Pacific Partnership, 269

  Tribune (British news magazine), 196

  Trump, Donald

  The Apprentice (television program) and, 242, 251–53, 257, 283

  approval ratings of, 247

  autobiographies by, 250–51

  automated bot activity supporting, 277–78

  campaign field offices of, 267

  campaign fundraising by, 259, 263–65, 267–68, 282

  campaign rallies and, 260–62, 266, 283

  campaign spending by, 259, 266–67

  celebrity capital of, 255–56, 258–59, 283

  CIA speech (2017) by, 245

 

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