Delancey

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by Molly Wizenberg


  We took a trip together, though it didn’t always feel that way. We got to have a small victory in the end: a successful business. Of course, the story of that business is not finished. (It’ll never really be finished; there’s always a piece of equipment to fix or an employee to replace.) I don’t know what’s coming next, not really. I can’t see much further than the bar and the baby. But I hope that we can always do this: that I can let him go, that he can let me go, and that, wherever it takes us, we find the way back.

  ACKNOWLEDGMENTS

  This book exists because I’ve had a lot of wonderful people on my side.

  To Antonia Allegra, Elissa Altman, Jessica Fechtor, Dorie Greenspan, Dorothy Kalins, and Luisa Weiss: you helped me to believe in this story, and to believe that I could write it. Thank you.

  To Bruce Schoenfeld: once, over dinner, you told me something that you knew I needed to hear. You reminded me that Brandon and I are a team, and that, if I may paraphrase, what’s good for one of us is (usually) good for both of us. You wise, wise man.

  To Olaiya Land: you sat next to me while I hashed out the earliest plans for this book, and later, as I worked on the recipes, you always answered the phone when I called to ask dumb cooking questions. Thank you for your good cheer and your great taste.

  To Brandi Henderson: for the rice pudding and ricotta recipes, for your contagious enthusiasm for milkshakes and liberal politics, for the hiking and the biking and the ledger on the walk-in door. Long live the Pantry!

  To Sam Schick: thank you, friend, for our Chocolati work dates, for the many conversations about writing and reading and Springsteen, for caring about our restaurant as though it were your own (and it might as well be), for your constant friendship.

  To Ben Smith: for many home-cooked meals in Ballard; for two weeks of espresso, quiet days, companionship, and strong cocktails in Berea; for being the Luigi to our Brandono.

  To Matthew Amster-Burton: for our Remedy Teas work dates, for being my first reader and second reader and a recipe tester, for making me laugh week after week after week. (And to Laurie and Iris: thank you for June-sitting!)

  To Trish Todd: for getting behind this book so wholeheartedly, for bearing with me, and for your remarkable patience, understanding, and care. You helped me learn how to tell this story.

  To Michael Bourret: for being my best advocate and my cheerleader. I owe you many, many pizzas.

  To Katie Caradec and Pantea Tehrani: for designing the hell out of Delancey (and Essex), for not killing Brandon, for your smarts and your excellent taste.

  To Kristen Bergsman (and Stanley the Dog): for keeping me company from down the hall.

  To Kim Kent: for testing recipes, even with a bum knee! (And to Niah Bystrom: thank you for delivering groceries.)

  To the readers of Orangette: thank you for reading, for caring, for cheering. I get to do what I do because of you.

  To the Delancey regulars: for being there every night, and for being as crazy about pizza as we are.

  To the old friends, new friends, and family members who helped us build Delancey: Ryan and Kristen Bergsman, Ryan Thompson, Mohini Patel Glanz, Myra Kohn, Tara Austen Weaver, Matthew and Laurie Amster-Burton, Shauna and Dan Ahern, Keaton and Mark Whitten, Jodell and Michael Egbert, Franz Gilbertson, Anne Catherine Kruger, Ralph and Wanda Nuxoll, Dave and Cubby Bartanen, Ashley and Gabe Rodriguez, Ben Smith, Bonnie Whiting, Sam Schick, Heidi Byrnes, Rebecca Leone, Jimmy Chorley, John Vatcher, Olaiya Land, John Streimikes, Katie Caradec, Pantea Tehrani, Susan Kaplan, Renee Erickson, Carla Leonardi, Toni Wizenberg, David Wizenberg, Bill Pettit, and Kathy Platt. You scrubbed rusty refrigerator shelves, cleaned bathrooms, loaned trucks, fed us, gave us your weekends, taught us everything we know. You made this restaurant.

  To the Delancey staff, past and present: you are the blood and bones of this restaurant. Because of you, we’re a family.

  To Bill Pettit and Kathy Platt: for your ardent support of Delancey (especially its chocolate chip cookies), for your errand-running and lunch-delivering during those crazy first days, for helping to make Brandon who he is.

  To Tina Baylis: for that day at Johns Hopkins when you asked me to tell you about this book and said how much you wanted to read it. I miss you, Teens. I still can’t believe it.

  To Burg: there’s so much of you in Delancey. I wish you could see it.

  To Mom: for everything. Everything.

  To June: you are the life, and the heart, of the pizza party. I know you will grow up seeing in us the many stresses of small business ownership, but I hope Delancey will also feed you, and nurture you, and feel like home.

  And to Brandon: for your vision and your energy, for welcoming me in and helping me to get out, for doing the work with me every day, for your love, for you. Thank you.

  Simon & Schuster

  Reading Group Guide

  Delancey

  Molly Wizenberg

  Book Summary

  The follow-up to Molly Wizenberg’s New York Times bestselling memoir A Homemade Life, Delancey provides an intimate, honest look at the challenges and exhilaration faced by a newly married couple when they decide to open a restaurant. In the style of the first book, Delancey features personal recipes that were especially meaningful to Molly during this dynamic time in her life. Written in the smart, accessible style of her popular, award-winning blog Orangette, Delancey will have readers cheering for Molly and Brandon as they put their hearts and souls into the restaurant and ultimately learn they need let go of each other in order to fully live, love, and work together.

  Questions for Discussion

  1. In the introduction Molly discusses some of Brandon’s early ambitions, including making violins, building a boat, and opening an ice cream shop. None of these ever materialized. After those nonstarters, why do you think Brandon went through with Delancey?

  2. Molly freely admits that change has always been difficult for her. When attempting to fully engage in the restaurant process, she remarks, “I didn’t want my life to change. . . . But it already had. I hated that”. Is Molly’s resentment only about change, or is it about the restaurant as well? How does Molly come to terms with change over the course of the book?

  3. Both Molly and Brandon suffer emotional breakdowns, Molly’s on Halloween of 2009, and Brandon’s subsequent crisis after drinks with his staff. Compare the two experiences. What was each of them truly upset about? In what ways did Molly’s breakdown affect her reaction to Brandon’s?

  4. Molly and Brandon agree that they “wouldn’t be married anymore if (1) I hadn’t worked at Delancey and (2) I hadn’t stopped working at Delancey”. What was the significance of her working there? What was the significance of leaving? What effects do you think these two events had on both their relationship and their business?

  5. Brandon and Molly take on a great deal of risk to start the restaurant. Discuss an experience where you took a risk, either alone or with others. How did the experience turn out? What did you learn?

  6. Molly often compares the act of cooking to a way of caring for someone. In the beginning of her relationship with Brandon, that act consisted of cooking for and with each other. With the restaurant however, that act became a more communal one, an idea she contemplated when her editor asked, “What will it be like for you and Brandon to make it public?”. Discuss Molly’s thoughts about this idea through her poignant comment, “We would lose it”. How does the act of caring for someone through food and cooking alter for Molly? For Brandon? Is that alteration permanent? Do you think they will ever get “it” back?

  7. One of the prominent themes in the book is the transformative nature of the restaurant on Molly’s and Brandon’s lives, and Molly emphasizes that she has become a different person than she was before Delancey, often with a regretful tone. She admits, “I wondered when I’d go back to being the old, better me”. By the end of the book, does she still mourn the loss of her old self? How does she view, even embrace, the new version of herself?

&nb
sp; 8. From Molly’s description, the restaurant business is rife with impermanence: food spoils, employees come and go, and restaurants can close in the blink of an eye for any number of reasons. How does this sense of transience add to the challenge of running a successful restaurant? How do Molly and Brandon cope with it?

  9. Molly and Brandon had a tumultuous experience with their first pizza cook, Jared. What did this relationship, and its abrupt ending, teach Molly and Brandon about the business and themselves as business owners?

  10. In what ways do you think Brandon and Molly’s experience starting Delancey would have been different without the help and support of knowledgeable friends?

  11. Molly eventually accepts the fact that she does not have the right personality to cook at the restaurant, yet after quitting, she says, “I didn’t know what do to with myself”. Contrast this thought with the opening Wendell Berry quote. How does this sentiment reflect Molly’s realization? What does it intimate about her path forward?

  12. As novices in the restaurant industry, Molly and Brandon had to learn on their feet. How did the sometimes painful learning process help them identify their strengths and weaknesses? Without their flexibility to adapt to changing circumstances, do you think Delancey would have succeeded as it has?

  Enhance Your Book Club

  1. Molly is very active on social media. You can check out her award-winning blog: www.Orangette.blogspot.com, follow her on Twitter: https://twitter.com/mollyorangette, listen to her podcast Spilled Milk: http://www.spilledmilkpodcast.com/, and see more of her beautiful photography on Instagram: http://instagram.com/mollyorangette#.

  2. Plan your book discussion at a local pizza shop or other independent restaurant. If possible, arrange to speak to the manager or owner, and use that opportunity to find out what it was like to start the business.

  3. In Delancey, Molly highlights recipes that are special to her and her family in some way. Have each member of the group bring a recipe to the discussion and explain why it is particularly meaningful. You can bring copies for each member and create a mini-cookbook.

  A Conversation with Molly Wizenberg

  In this memoir, you share quite a bit about your life with Brandon. How did he feel about being such a large subject in your book?

  You know, I think I was more nervous than he was. I knew from the beginning that if this book had a hero, it was going to be Brandon, and if it had a villain, it was going to be me. I feel very lucky that he trusted me to tell our story, and to tell it honestly and fairly. He’s always understood that writing is how I work things out, and he knows that I need to do it. (Of course, he’s now writing his own tell-all memoir, Delancey: My Wife is a Liar and Yours Might Be Too.)

  About the recipes included in the book, you wrote that they are “the foods we wished we were eating”. Now that Delancey and Essex are established, do you have time to eat more of the foods you like?

  We do! On a recent night off, Brandon pan-seared and roasted a couple of steaks and made two types of chimichurri to serve with them. Fancy! That kind of thing would have been unthinkable in the early days of Delancey, when we barely had the energy to pick up the phone and order takeout. And I’m back to making my own granola, something I started doing a decade ago but had no time for when the restaurant came along. It makes me very happy.

  Delancey marks your second memoir. How did your experience writing it compare to your first book, A Homemade Life?

  In some ways, it was easier. For one thing, I knew that I could write a book. (The first time, I wasn’t sure until I had actually done it.) But in other ways, this book was a very different challenge. The biggest hurdle to overcome was the subject itself: writing about marriage, and in particular the difficult parts of a marriage, felt a lot harder than writing about my father’s death. I mean, it’s not like death is any more talked-about in our culture than marital problems; both are uncomfortable topics, right? But everybody dies at some point, whereas not everybody has marital strife, or not that they’re willing to own up to. I feel much more exposed in this story. But I felt compelled to write it down anyway, because the process of writing helped me to understand it.

  You remark that small business owners in Seattle tend to be supportive of one another. Do you think this is the exception to the rule? Do you feel this is part of the reason for the success of Delancey?

  It’s hard for me to say whether the situation here in Seattle is exceptional—I’ve spent most of my adult life here, and I’ve never owned a business anywhere else—but my gut tells me that it is. One of the things that I love about Seattle is that this city is still young in a lot of ways, still figuring itself out. There’s still room here: there’s still the space and opportunity to do what you want to do. I don’t think we would have, or could have, opened Delancey if we were in New York or San Francisco, for instance; it’s just so much more expensive to get started there, and the market is more saturated. So, yes, I do think Seattle and its small business community is part of the reason for our success. Absolutely.

  What three pieces of advice would you give to others hoping to open their own restaurant?

  This is my least favorite question! We made so many mistakes, it’s hard to feel confident giving advice. But here goes:

  1. Before you commit, work in a restaurant. Even if it means working for no pay, try it out. Make sure you understand all aspects of it and what it entails, and make sure you love it.

  2. Draft a budget by making a list of everything you think you will need to buy and do, and then double it. That’s how much it will probably cost, in reality.

  3. When hiring, call references. Whatever you do, call references.

  Many of your readers have probably left restaurant reviews on Yelp. As of this writing, there are almost 300 Yelp reviews for Delancey, with the vast majority of ratings being 5 out of 5 stars. What is your perspective on Yelp as a reviewed business owner? How do you feel about the very few dissenting comments?

  I haven’t read our Yelp reviews in a few years. Brandon reads them, and so does our staff, but I can’t do it. Whenever I do cave and read them, they make me feel incredibly nervous and vulnerable, both the positive ones and the negative ones. But in general, when it comes to any kind of feedback, what I try to remember is something my brother David once told me: believe the good, learn from the bad, and ignore the ugly.

  Have you ever experienced pizza fatigue?

  Only very occasionally, and it hasn’t lasted long! I still eat pizza a couple times a week. If it’s any indication, we eat it often enough that pizza (“PeeeeeEEEEEEEE-thza!”) was one of our daughter’s first two-syllable words.

  You write, “When I would tell people about what our days were like then, they would often say that it sounded a lot like having a newborn baby”. Not long after Delancey opened you had your first child. How did the two experiences compare for you?

  We opened Delancey in the summer of 2009, and three years later, we opened a bar next door called Essex, and three weeks after that, I had a baby. It was nuts, to put it mildly. (If you’re considering opening a business and having a baby around the same time, I recommend that you reconsider.) Starting a business and having a baby are definitely very similar: you’re learning as you go, and you’re exhausted, and you’re terrified, and you’re euphoric, and you stay in that condition for quite awhile. Both were particular challenges for me because I’m not great with change, and restaurants and babies do nothing but change! In the end, though, I think our daughter, June, has been a bit easier for me than Delancey, mostly because she’s cuter.

  The book clearly details the amount of work, both physical and emotional, that went in to opening Delancey. Are you and your family now able to take more time off? Is it a luxury or a priority?

  Brandon made every pizza we served from the day we opened in August of 2009 until early 2014, when he decided to take occasional nights off (!) and let one of our longtime cooks, Joe Baauw, run the oven in his absence. That change feels HU
GE. But Brandon’s hours are still long, so time off is, and has always been, a necessity. In his original business plan for Delancey, Brandon budgeted to be open only 5 days a week, 48 weeks a year, and we’ve averaged that pretty much every year since Delancey opened. We close for a week at Thanksgiving, ten days to two weeks over Christmas and New Year’s, on Easter Sunday, and for occasions like family weddings. What’s the point of working hard if we (and our staff) don’t get time to enjoy what we’ve earned?

  How has the combination of managing Delancey and Essex, plus caring for a young child, affected your writing? Do you plan to write another book?

  The fullness of my life now has certainly helped me learn to be more productive and efficient with my time. I can tell you that! I like to think that it’s all made me a better writer, or smarter or funnier or something like that, but I don’t think I can really be the judge of that. As for another book, yes, I hope so. I’m a slow writer, though, so it may take awhile. (Hang in there, people!)

  Would you consider opening Delancey one of the most challenging experiences in your life? What, if anything, are you still learning from it?

  My friend Hannah sent me a postcard when we were opening Delancey, and I keep it on our fridge at home, because it’s perfect. She wrote, “I know that Delancey will drive you and Brandon crazy, but it will be the best thing in your lives. The hardest things always are.” I couldn’t have said it better. Delancey, Essex, and having a kid have all made me a very different person from who I was before, in ways that I could have never predicted, and even though the combination of it all occasionally makes me want a stiff drink at noon, I’m grateful for it. So grateful.

 

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