2. Bill Chameides, “Global Warming: Fox News Separates Fact from Fiction,” Green Grok, accessed Jan. 20, 2013, http://blogs.nicholas.duke.edu/thegreengrok/bastardi.
3. Roy Spencer, “Editor-in-Chief of Remote Sensing Resigns from Fallout over Our Paper,” Royspencer.com, Sept. 2, 2011, http://www.drroyspencer.com/2011/09/editor-in-chief-of-remote-sensing-resigns-from-fallout-over-our-paper.
4. Peter Lynch, The Development of Atmospheric General Circulation Models: Complexity, Synthesis and Computation (Cambridge: Cambridge University Press, 2011), 3–17.
5. James R. Fleming, “Sverre Petterssen, the Bergen School, and the Forecasts for D-day,” in Proceedings of the International Commission on History of Meteorology, 2004, http://www.scribd.com/doc/78949967/Sverre-Petterssen-and-the-Forecasts-for-D-Day.
6. Lewis L. Strauss, Men and Decisions, 1st ed. (New York: Doubleday, 1962).
7. Mary Bellis, “The History of the ENIAC Computer,” About.com, accessed Jan. 20, 2013, http://inventors.about.com/od/estartinventions/a/Eniac.htm.
8. James Rodger, Fixing the Sky: The Checkered History of Weather and Climate Control (New York: Columbia University Press, 2010).
9. George Dyson, Turing’s Cathedral: The Origins of the Digital Universe, 1st ed. (New York: Pantheon Books, 2012), 171.
10. “Vision Prize Expert Poll Findings,” Vision Prize, Mar. 31, 2012, http://visionprize.com/results.
11. Kieran Mulvaney, “Climate Change, Bikes and Black Helicopters,” DNews, Feb. 16, 2012, http://news.discovery.com/human/climate-change-bike-sharing-and-black-helicopters-120216.htm.
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17. Ashlee Vance, “Climate Corp. Updates Crop Insurance via High Tech,” Businessweek, Mar. 22, 2012, http://www.businessweek.com/articles/2012-03-22/climate-corp-dot-updates-crop-insurance-via-high-tech.
18. Marcia Taylor, “Drought Renews Interest in Weather Policies,” Progressive Farmer, Oct. 10, 2012, http://www.dtnprogressivefarmer.com/dtnag/common/link.do;jsessionid=9645814BE9A1EB8FDFA1CAF1EB2BE1BE.agfreejvm1?symbolicName=/free/news/template1&product=/ag/news/bestofdtnpf&vendorReference=0a68d0de-1353-41d7-a8d1-7272751ade39_1349786028506&paneContentId=88&paneParentId=0.
19. Christine Stebbins and Peter Bohan, “Top Farm Lender Worried by Drought, Politics,” Reuters, Aug. 14, 2012, http://www.reuters.com/article/2012/08/14/us-usa-drought-lending-idUSBRE87D0VE20120814.
CHAPTER 5: UNITIES OF TIME AND SPACE
1. Andrew Leonard, “How Netflix Is Turning Viewers into Puppets,” Salon, Feb. 1, 2013, http://www.salon.com/2013/02/01/how_netflix_is_turning_viewers_into_puppets.
2. Jehoshua Eliashberg et al., “Demand-Driven Scheduling of Movies in a Multiplex,” International Journal of Research in Marketing 26, no. 2 (June 2009): 75–88, doi:10.1016/j.ijresmar.2008.09.004.
3. Barbara McManus, “Outline of Aristotle’s Theory of Tragedy,” Nov. 1999, CNR, http://www2.cnr.edu/home/bmcmanus/poetics.html.
4. Amy Kaufman, “Movie Attendance Falls to 16-Year Low,” Los Angeles Times, Jan. 3, 2012, http://articles.latimes.com/2012/jan/03/entertainment/la-et-box-office-20120103.
5. Brent Harrison and David L. Roberts, “Using Sequential Observations to Model and Predict Player Behavior,” in Proceedings of the 6th International Conference on Foundations of Digital Games, FDG 2011 (New York: ACM, 2011), 91–98, doi:10.1145/2159365.2159378.
6. Alexandra Alter, “Your E-Book Is Reading You,” Wall Street Journal, July 19, 2012, http://online.wsj.com/article/SB10001424052702304870304577490950051438304.html.
7. J. E. Cutting, J. E. DeLong, and C. E. Nothelfer, “Attention and the Evolution of Hollywood Film,” Psychological Science 21, no. 3 (Feb. 5, 2010): 432–39, doi:10.1177/0956797610361679.
CHAPTER 6 THE SPIRIT OF THE NEW
1. David Court et al., “The Consumer Decision Journey,” McKinsey Quarterly, no. 3 (2009): 1–11.
2. Bill Lee, “Marketing Is Dead,” Harvard Business Review, Aug. 9, 2012, http://blogs.hbr.org/cs/2012/08/marketing_is_dead.html.
3. Katherine Watts, “73% of CEOs Think Marketers Lack Business Credibility: They Can’t Prove They Generate Business Growth,” June 15, 2011, fournaisegroup.com, http://www.fournaisegroup.com/Marketers-Lack-Credibility.asp?_fwaHound=15127937_12185_15127937_0_0_0_0.
4. Joseph Turow, The Daily You: How the New Advertising Industry Is Defining Your Identity and Your Worth (New Haven: Yale University Press, 2011), 69.
5. Adrian Chen, “Jay-Z’s New Album Is Basically a Massive Data-Mining Operation,” Gawker, July 3, 2013, http://gawker.com/jay-zs-new-album-is-basically-a-massive-data-mining-op-661499440.
6. Karl Taro Greenfeld, “Loveman Plays ‘Purely Empirical’ Game as Harrah’s CEO,” Bloomberg, Aug. 6, 2010, http://www.bloomberg.com/news/2010-08-06/loveman-plays-new-purely-empirical-game-as-harrah-s-ceo.html.
7. “History of Loyalty Programs,” FrequentFlier.com, accessed Jan. 21, 2013, http://www.frequentflier.com/programs/history-of-loyalty-programs.
8. “History of AMR and American Airlines,” American Airlines, accessed Jan. 21, 2013, http://www.aa.com/i18n/amrcorp/corporateInformation/facts/history.jsp.
9. David Becker, “Gambling on Customers,” McKinsey Quarterly, May 2003, http://www.forbes.com/2003/07/14/0714mckinsey.html.
10. Robert L. Shook, Jackpot!: Harrah’s Winning Secrets for Customer Loyalty (Hoboken, NJ: Wiley, 2003), 235.
11. Meridith Levinson, “Harrah’s Knows What You Did Last Night,” CIO, June 6, 2001, http://www.cio.com.au/article/44514/harrah_knows_what_you_did_last_night.
12. Christina Binkley, “Taking Retailers’ Cues, Harrah’s Taps into Science of Gambling,” Wall Street Journal, Nov. 22, 2004.
13. “Customer Analytics to Enable High Performance,” Accenture, July 21, 2010, http://www.accenture.com/us-en/Pages/insight-customer-analytics-performance-summary.aspx.
14. “Wal-Mart Used Microchip to Track Customers,” WND, accessed Jan. 21, 2013, http://www.wnd.com/2003/11/21809.
15. Thomas Davenport, Realizing the Potential of Retail Analytics (Babson College), SAS, accessed Jan. 21, 2013, http://www.sas.com/events/cm/622624/index.html.
16. V. Kumar et al., “Managing Retailer Profitability—One Customer at a Time!” Journal of Retailing 82, no. 4 (Dec. 2006): 277.
17. Aaron Smith, “In-store Mobile Commerce During the 2012 Holiday Shopping Season,” Pew Internet, Jan. 31, 2013, http://www.pewinternet.org/Reports/2013/in-store-mobile-commerce.aspx.
18. Danica Kwon, “Survey Says: Most Americans Participate in Customer Loyalty Programs,” Polaris Point of View, Aug. 6, 2012, http://www.polarismr.com/POV/bid/89305/Survey-Says-Most-Americans-Participate-in-Customer-Loyalty-Programs.
19. Chad Catacchio, “Walmart Now Doing Group Buying on Facebook,” Next Web, Oct. 27, 2010, http://thenextweb.com/us/2010/10/27/wa
lmart-now-doing-group-buying-on-facebook.
20. Candice Choi, “Companies Rate Consumers with New Scores,” Daily Herald, Jan. 2, 2012.
21. “Walmart Corporate: Frequently Asked Questions,” Walmart.com, accessed Jan. 22, 2013, http://stock.walmart.com/investor-faqs.
22. Michael Barbaro, “It’s Not Only About Price at Wal-Mart,” New York Times, Mar. 2, 2007, http://www.nytimes.com/2007/03/02/business/02walmart.html.
23. Acxiom, Acxiom Product Briefing (Palace Hotel, Acxiom Product Briefing, 2013), Shareholder.com.
24. Ibid.
25. Natasha Singer, “A Data Broker Offers a Peek Behind the Curtain,” New York Times, accessed Oct. 17, 2013, http://www.nytimes.com/2013/09/01/business/a-data-broker-offers-a-peek-behind-the-curtain.html?ref=todayspaper&pagewanted=all&_r=0.
26. Eytan Bakshy et al., “The Role of Social Networks in Information Diffusion,” Cornell University Library, Feb. 28, 2012, http://arxiv.org/abs/1201.4145.
27. Baldeesh Gakhal and Carl Senior, “Examining the Influence of Fame in the Presence of Beauty: An Electrodermal ‘Neuromarketing’ Study,’” Journal of Consumer Behaviour: An International Research Review, vol. 7.2008, 4/5, 331–41.
28. Jim Edwards, “How Facebook Will Reach $12 Billion in Revenue, Broken Down by Product,” Business Insider, accessed Jan. 22, 2013, http://www.businessinsider.com/facebooks-annual-revenues-by-year-2012-12.
29. David Talbot, “Facebook’s Latest Data Science Insight,” MIT Technology Review, May 10, 2013, http://www.technologyreview.com/view/514796/facebooks-latest-data-science-insight.
30. Josh Constine, “Hands On with Facebook Nearby, a New Local Biz Discovery Feature That Challenges Yelp and Foursquare,” TechCrunch, Dec. 17, 2012, http://techcrunch.com/2012/12/17/facebook-nearby.
CHAPTER 7: RELEARNING HOW TO LEARN
1. Maryjane Wraga et al., “Neural Basis of Stereotype-Induced Shifts in Women’s Mental Rotation Performance,” Social Cognitive and Affective Neuroscience 2, no. 1 (Mar. 1, 2007): 12–19, doi:10.1093/scan/nsl041.
2. “Digest of Education Statistics, 2011,” Institute of Education Sciences, 2011, http://nces.ed.gov/programs/digest/d11/tables/dt11_008.asp.
3. Gillian Tett, “When Tablet Turns Teacher,” Financial Times, Oct. 5, 2012, http://www.ft.com/cms/s/2/6a071e00-0db6-11e2-97a1-00144feabdc0.html#axzz2AWfQejIx.
4. Nicholas Negroponte, “EmTech Preview: Another Way to Think About Learning,” MIT Technology Review, Sept. 13, 2012, http://www.technology review.com/view/429206/emtech-preview-another-way-to-think-about-learning.
5. John Gatto, “Against School,” Sept. 2003, Harper’s Magazine, http://harpers.org/archive/2003/09/against-school/.
6. “Sugata Mitra: Kids Can Teach Themselves” (LIFT, 2007), TED, http://www.ted.com/talks/sugata_mitra_shows_how_kids_teach_themselves.html.
7. “India—Hole in the Wall,” Pbs.org, Oct. 2002, http://www.pbs.org/front lineworld/stories/india/thestory.html.
8. Lee Felsenstein, “The Fonly Institute: Problems with the $100 Laptop,” Nov. 10, 2005, Fonly Institute, http://www.fonly.typepad.com/fonlyblog/2005/11/problems_with_t.html.
9. Berk Ozler, “One Laptop Per Child Is Not Improving Reading or Math, but Are We Learning Enough from These Evaluations?” Development Impact, June 13, 2012, http://blogs.worldbank.org/impactevaluations/one-laptop-per-child-is-not-improving-reading-or-math-but-are-we-learning-enough-from-these-evaluations.
10. Sugata Mitra, R. Dangwai, and L. Thadani, “Effects of Remoteness on the Quality of Education: A Case Study from North Indian Schools,” Journal: Australasian Journal of Educational Technology 24, no. 2 (2008): 168–80.
11. Patrick Tucker, “Futurist Magazine Update,” vol. 13, no. 10, Oct. 2012, https://www.wfs.org/futurist-update/futurist-update-2012-issues/october-2012-vol-13-no-10.
12. Sue Holmes, “Sandia Shows Monitoring Brain Activity During Study Can Help Predict Test Performance,” Sandia Labs News Releases, Sept. 10, 2012, https://share.sandia.gov/news/resources/news_releases/brain_study.
13. Ian Bogost, “Online Classes Won’t Fix America’s Unequal Education System,” Atlantic Cities, Jan. 17, 2013, http://www.theatlanticcities.com/politics/2013/01/online-classes-wont-fix-americas-unequal-education-system/4424.
CHAPTER 8: WHEN YOUR PHONE SAYS YOU’RE IN LOVE
1. Paramahansa Yogananda, Autobiography of a Yogi, 11th ed. (Los Angeles: Self-Realization Fellowship, 1971).
2. Shardha Chettri, “Arranged Marriage in Hinduism—Its Point of Origin,” Family Journal (Jan. 1, 2007).
3. Matthew Bramlett and William Mosher, Cohabitation, Marriage, Divorce, and Remarriage in the United States, Vital and Health Statistics, Series 23, No. 22 (Centers for Disease Control and Prevention, 2002).
4. “Calculating Match Percentages,” okcupid.com, accessed Jan. 22, 2013, http://www.okcupid.com/help/match-percentages.
5. Jennifer Valentino-DeVries and Jeremy Singer-Vine, “They Know What You’re Shopping For,” Wall Street Journal, Dec. 7, 2012, http://online.wsj.com/article/SB10001424127887324784404578143144132736214.html.
6. Christian Rudder, “Why You Should Never Pay for Online Dating,” OkTrends, Apr. 7, 2010, http://www.columbia.edu/~jhb2147/why-you-should-never-pay-for-online-dating.html.
7. Ibid.
8. Chris Coyne, “Rape Fantasies and Hygiene by State,” OkTrends, Nov. 25, 2009, http://blog.okcupid.com/index.php/rape-fantasies-and-hygiene-by-state.
9. Eli J. Finkel et al., “Online Dating: A Critical Analysis from the Perspective of Psychological Science,” Psychological Science in the Public Interest 13, no. 1 (Jan. 1, 2012): 3–66, doi:10.1177/1529100612436522.
10. Fritz Heider, “Attitudes and Cognitive Organization,” Journal of Psychology 21, no. 1 (Jan. 1946): 107–12, doi:10.1080/00223980.1946.9917275.
11. R. Guha et al., “Propagation of Trust and Distrust” (presented at the WWW 2004, New York, 2004).
12. Jure Leskovec, Daniel Huttenlocher, and Jon Kleinberg, “Predicting Positive and Negative Links in Online Social Networks,” 2010, 641–60, http://wwwconference.org/proceedings/www2010/www/p641.pdf.
13. Finkel et al., “Online Dating.”
14. Yukari Iwatani, “Love: Japanese Style,” Wired, June 11, 1998, http://www.wired.com/culture/lifestyle/news/1998/06/12899.
15. “Bleep at First Sight,” Reuters, May 15, 1998, http://www.wired.com/culture/lifestyle/news/1998/05/12342.
16. Charlotte Kemp, “TAMAGOTCHIS THAT FIND A DATE: Is That a Lovegety in Your Pocket or Are You Just Pleased to See Me?” Daily Mirror, July 10, 1998, http://www.thefreelibrary.com/Is%20that%20a%20Lovegety%20in%20your%20pocket%20or%20are%20you%20just%20pleased%20to%20see%20me?; . . . -a060668653.
17. Nathan Eagle, Machine Perception and Learning of Complex Social Systems (Cambridge: Massachusetts Institute of Technology, 2005), http://realitycommons.media.mit.edu/pdfs/thesis.pdf.
18. Ibid.
19. Ibid.
20. “Match.com Releases Its Second Annual Comprehensive Study on Singles,” Match.com, Feb. 2, 2012, http://match.mediaroom.com/index.php?s=43&item=116.
21. William Von Hippel and Robert Trivers, “The Evolution and Psychology of Self-deception,” Behavioral and Brain Sciences 34 (2011): 1–56.
22. Alex Pentland, Honest Signals: How They Shape Our World, new ed. (Cambridge, MA: MIT Press, 2010).
23. Ibid., 28.
24. Ibid., 125.
25. Ibid., 132.
26. “Match.com Releases Its Second Annual Comprehensive Study on Singles,” Match.com, Feb. 2, 2012.
27. “MIT Media Laboratory: Press Page—Jerk-O-Meter,” accessed Jan. 22, 2013, http://www.media.mit.edu/press/jerk-o-meter.
28. Cindy Caldwell, “Preventing Catastrophic Incidents by Predicting Where They Are Most Likely to Occur and Why,” Sept. 2012, http://semanticommunity.info/@api/deki/files/19429/Day2_1125_Caldwell_Larme
y.pdf.
29. Josh Gold, “Workforce Instrumentation: The Art and Science of the Rational Enterprise” (presented at the O’Reilly Strata 2012, Santa Clara, CA, Feb. 28–Mar. 1), http://cdn.oreillystatic.com/en/assets/1/event/75/Business%20Intelligence_%20What%20have%20we%20been%20missing_%20Paper.pdf.
30. Reuben Hill, Families Under Stress: Adjustment to the Crises of War Separation and Reunion, rept. (Westport, CT: Greenwood Press, 1971).
31. Pentland, Honest Signals, 42.
32. Yogananda, Autobiography of a Yogi, 163.
CHAPTER 9: CRIME PREDICTION: THE WHERE AND THE WHEN
1. George L. Kelling and James Q. Wilson, “Broken Windows,” Atlantic, Mar. 1982, http://www.theatlantic.com/magazine/archive/1982/03/broken-windows/304465.
2. Andreas Olligschlaeger, “Artificial Neural Networks and Crime Mapping,” in From Crime Mapping and Crime Prevention (National Institute of Justice Drug Market Analysis Program United States, 1997), 313–47, https://www.ncjrs.gov/App/Publications/abstract.aspx?ID=170288.
3. Ibid., 342.
4. Jayne Marshall, Zero Tolerance Policing (Government of South Australia, Office of the Attorney General, Mar. 1999), http://www.ocsar.sa.gov.au/docs/information_bulletins/IB9.pdf.
5. Colleen McCue, Data Mining and Predictive Analysis: Intelligence Gathering and Crime Analysis, 1st ed. (Oxford: Butterworth-Heinemann, 2007).
6. Charlie Beck, “Predictive Policing: What Can We Learn from Wal-Mart and Amazon About Fighting Crime in a Recession?” Police Chief Magazine, Nov. 2009, http://www.policechiefmagazine.org/magazine/index.cfm?fuseaction=display_arch&article_id=1942&issue_id=112009.
7. Hanna Rosin, “American Murder Mystery,” Atlantic, July–Aug. 2008, http://www.theatlantic.com/magazine/archive/2008/07/american-murder-mystery/306872.
8. Ingrid Ellen, Michael Lens, and Katherine O’Regan, American Murder Mystery Revisited: Do Housing Voucher Households Cause Crime? SSRN Scholarly Paper (Rochester, NY: Social Science Research Network, Mar. 6, 2012), http://papers.ssrn.com/abstract=2016444.
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