Return to the Little Kingdom

by Michael Moritz

  Pong (video game)

  Popular Electronics

  Power supply for computers

  Pretorious, F. J.

  Pricing

  Primal scream therapy

  Processor Technology

  PROMS

  Puppy Pong (video game)

  R

  Radio Shack

  Rainbow Farm, The

  RAM

  Ramparts

  Raskin, Jef; and Mac project; sells Apple shares

  Reed College, Portland, Oregon

  Regis McKenna Public Relations Agency . See also McKenna, Regis

  Richardson, Jean; on impact of growth of Apple Computer on working conditions ; on Scott

  Risk, Betty

  Rizzo

  Roach, John

  Robertson, Alice; Apple stocks owned by. See also Wozniak, Alice Robertson Rock, Arthur ; Apple shares owned by

  Roebuck, Joe

  Rogers, Nancy; claims Jobs is her child’s father ; on impact of Jobs’ trip to India; Jobs and; on Jobs’ desire to find his natural parents; on Jobs’ fears about going into business

  ROMs

  Rosen, Ben

  Roshi, Suzuki

  Rosing, Wayne

  Rothmueller, Ken

  Roybal, Phil

  S

  San Jose Mercury

  Sander, Wendell

  Sanders, Jerry

  Santa Clara Valley: description of in 1950s, impact of Lockheed on. See also Silicon Valley

  Sarofim, Fayez

  Schwartz, Mel

  Schweer, Kurt

  Scientific American

  Scott, Michael; Apple Computer stocks and; Apple’s public stock offering and ; attitude toward software ; becomes president of Apple Computer; and decision to go public; Draper and; financial worth of; financing of Apple Computer and; firings at Apple Computer and; and First West Coast Computer Faire; forced resignation of ; formation of divisions at Apple Computer and; and organization of Apple Computer staff; professionalization of Apple Computer and; recruitment and; relationship with Jobs; role in 1977; role of; status at Apple Computer; on Visicalc

  Sculley, John: becomes Apple Computer’s president; role at Apple Computer

  SDS 940

  Second West Coast Computer Faire

  “Secrets of the Little Blue Box,”

  SEVA

  Sharp, Pat

  Shields, Brooke

  Silicon Valley: Apple Computer, Inc. as example of firms in; development of; First West Coast Computer Faire in; in mid-seventies; rapid growth of. See also Santa Clara Valley

  Singleton, Henry

  Smith, Burrell; background of ; and completion of Mac ; phone phreaking and

  Smith, Hank

  Software: Apple II and; Apple III and; controversy over; Macintosh and

  Software companies: Macintosh and ; worsening relations with Apple

  Software Publishing Corporation

  Sol Terminal Computer

  Solomon, Les

  Sousan, Andre

  Spergel, Marty

  Stanford University, Palo Alto, Ca.; Artificial Intelligence Laboratory; Linear Accelerator Center

  Star

  Sunnyvale Electronics

  Sylvania

  Syzygy. See Atari

  T

  Tandy

  Technical writers

  Technological American Party

  Technology Education Act of 1982,

  Terrell, Paul; and first Apple computer

  Texas Instruments

  Time

  Tognazzini, Bruce

  Touch Me (video game)

  Trak Ten (video game)

  Tramiel, Jack

  TRS

  Turner, Ike

  Tuttle, Myron

  Twiggy (disk drive)

  U

  UNUSONCorporation

  US Festival

  Users groups, attachments and programs for Apple by

  V

  Valenti, Carl

  Valentine, Don

  Varian

  Venrock, financing of Apple Computer by

  Video Brain

  Video games, Atari and

  Vidovich, Stephen

  Visicalc

  W

  Wall Street Journal, The

  Warren, Jim

  Watson, Tom

  Way, Robert

  Wayne, Ron; Apple II and ; on Atari; and early days of Apple Computer; ends partnership with Jobs and Wozniak

  Whitfield, Henry

  Whitney, Thomas

  Whole Earth Truck Store, Menlo Park, Ca.

  Wigginton, Randy ; Apple II and; on Apple III; professionalization of Apple Computer and; on relationship between Scott and Jobs; role in 1977; on Scott

  Wozniak, Alice Robertson . See also Robertson, Alice

  Wozniak, Jerry; attitude toward Jobs; background of; life in Sunnyvale, Ca.; moves family to Sunnyvale, Ca.

  Wozniak, Leslie

  Wozniak, Margaret

  Wozniak, Mark

  Wozniak, Stephen; addition of color to Apple; addition of disk drive to Apple II and; attitude toward Lockheed;

  Baum and; becomes ham radio operator; becomes phone phreak; birth of; builds first computer; Charlie Board and; childhood of; Commodore Business Machine’s efforts to buy Apple Computer and; conflicts with Jobs ; designs own microcomputer ; designs terminal for Kamradt; and early days of Apple Computer; early interest in electronics; early study of computers; electronic pranks of; family background; financial worth of; and first reactions to Apple computer; and further development of first Apple computer; high school electronics training; Holt and; and Homebrew Computer Club; impact of professionalization of Apple ; impact of wealth on ; influence of McCollum on; on Jobs; marital problems in 1977 of; McKenna and; meets Jobs; power supply for Apple computer and; prank at First West Coast Computer Faire; reaction to his microcomputer; relationship with Fernandez and Jobs ; returns to Apple Computer ; Robertson and; role in 1977; sale of Apple stocks by; scheme to correct lopsided stock distribution ; software and marketing issues and; telephone pranks ; at University of Colorado ; US Festival and; Wigginton and Espinosa and ; wins prize in Science Fair ; works at Hewlett-Packard ; works on video games with Jobs; writes software for his computer

  X

  Xerox Corporation: buys Apple stocks ; influence on Apple Computer

  Xerox 8010

  Xerox Star

  Z

  Zen Buddhism, Jobs’ interest in