Rozelle

  280 “I slept on the floor”: Interview with Bratton.

  280 “Thelma was there every day”: Interview with Bratton.

  281 “The hospice people say”: Interview with Bratton.

  282 Perhaps her best anecdote: Interview with Bratton.

  Notes

  295

  Index

  aafc (All- American Football Conference),

  antitrust laws: limited exemption from,

  91– 92

  61; as threat to nfl, 182

  Abruzzese, Ray, 198

  antitrust lawsuit(s): filed by Al Davis, 232;

  Acapulco, 211– 12

  filed by usfl, 237– 53, 272– 73

  Accorsi, Ernie: on attempted Rosenbloom

  Ariey, Mike, 221

  coup, 171– 72; and Cullen Bryant case,

  armed forces, Rozelle’s service in, 13– 16

  169; and election of nfl commissioner,

  Arnold, Birtho, 111

  48; and Rosenbloom/Steadman feud,

  Atlanta, competition between afl and nfl

  165; on Rozelle as commissioner, 59–

  and expansion into, 116– 17

  60, 155; Rozelle hires, 59

  Adams, Bud, 93– 94, 118, 119

  babysitting, of college recruits, 104– 11,

  afl (American Football League): Al Davis as

  141– 42

  commissioner of, 118– 21; cancels games

  Bachelors III Affair, 196– 203

  following Kennedy assassination, 83; com-

  Bassett, John F., 237– 38

  petition between nfl and, 62– 63, 88– 89,

  Bears: and creation of afl, 90– 91; gam-

  103– 4, 111– 18, 121– 28, 132– 33; creation

  bling scandal involving, 65– 67; rivalry

  of, 90– 100; launches 50– 50– 50 plan,

  between Cardinals and, 100– 103

  130– 32; merging of nfl and, 131, 133– 40;

  Bell, Bert: and creation of afl, 94,

  and nfl- afl antitrust merger exemption,

  95; death of, 43; encourages Carroll

  141– 48; public relations offensive of, 128–

  Rosenbloom to buy Colts, 47; gambling

  30; and recruitment of college players,

  scandal and, 65– 67; invites Rozelle back

  105– 11. See also afl- nfl merger

  to Rams, 36– 37; mediates dispute with

  afl- nfl merger: Al Davis and, 118, 131;

  Cardinals, 52– 53; as nfl commissioner,

  negotiations for, 123– 24, 133– 40; play-

  56; player demands given to, 178;

  ers union and, 188; realignment and,

  publicity under, 57; and rivalry between

  154– 61

  Bears and Cardinals, 101, 102

  Alioto, Joe, 225– 26, 240– 41

  Bell, Bert Jr., 166

  All- American Football Conference (aafc),

  Bias, Len, 210

  91– 92

  Bidwill, Charles, 101, 102

  Allen, Ivan, 116

  Biletnikoff, Fred, 110

  all- star games, during players strike, 193

  Bite, Mike, 199– 200

  Alworth, Lance, 114

  Blue Ridge Overalls Company, 166

  Anderson, Dick, 191

  Boggs, Hale, 141, 147

  Anderson, Edwin, 46

  Borges, Ron, 222, 231

  “Anderson Letter,” 191

  brain tumor, Rozelle diagnosed with, 275,

  antisteroid policy, institution of, 219– 21

  276

  297

  Brandt, Gil, 104, 106, 107, 254

  192; recruited by usfl, 235– 36; recruit-

  Bratton, Anne Marie Rozelle: on betrayal

  ment of, 114, 141– 42

  of Tex Schramm, 270; birth of, 257; on

  Colts: under Kellett and Rosenbloom, 47;

  Carrie Cooke, 263– 64; childhood of,

  1958 championship game between Gi-

  258– 59; on death of Jack Cooke, 265;

  ants and, 56, 67, 168; realignment and,

  on final days of Pete Rozelle, 280– 81;

  160; Rosenbloom swaps, for Rams, 165

  on Joe Willie Namath, 202; on Rozelle

  commissioner of nfl: election of, fol-

  as father, 282– 83; on Rozelle’s blind

  lowing death of Bert Bell, 43– 49, 96;

  date, 260; Thelma Elkjer and, 58– 59,

  neutrality of, 188– 90; Paul Tagliabue

  279– 80

  as, 272– 73; Rozelle elected as, 50– 51;

  Breeskin, Barney, 54

  Rozelle’s hires as, 58– 60

  Brodie, John, 96, 132, 141

  Company (Sondheim), 261– 62

  Brown, Paul, 48– 50, 96, 178

  Compton Junior College, 16– 19

  Browne, Joe: on Carrie Cooke, 264; on

  Compton News Bureau, 17– 19

  game following Kennedy assassination,

  Conrad, Joseph, 272

  88; last visit of, with Rozelle, 278; on

  contracts, freedom issues in player, 182–

  recruiting, 107; on Rozelle’s retirement,

  84

  267; on temper of Rozelle, 270; and

  Cooke, Carrie, 262– 66, 267, 275, 280

  usfl antitrust lawsuit against nfl, 244–

  Cooke, Jack, 264– 66

  45, 247, 252

  Cooke, Philip, 264, 281– 82

  Browns, 48, 158– 59, 160

  Corcoran, Fred, 121

  Bryant, Cullen, 168, 169

  Cordovano, Sam, 92

  Buchanan, Junius, 105, 110

  Cosell, Howard, 242, 243, 249, 250– 52,

  256

  Cahill, William, 148

  coup, led by Carroll Rosenbloom, 165,

  Cannon, Billy, 100, 245– 46

  168– 76

  Capitol division, 154

  Coupe, Jane, 257– 58, 259

  Cardinals, 52– 53, 100– 103, 158

  Crowe, John David, 131

  Cartwright, Seth, 109

  Culverhouse, Hugh, 194, 195, 228

  cbs: competes for Super Bowl television

  Cunningham, Bill, 7– 8

  rights, 149– 51; realignment and, 157;

  Curl, Lou, 111

  signs contract with nfl, 113– 14

  Celler, Emanuel, 122, 142– 43, 145– 48

  Dallas, expansion team in, 44– 46, 52– 56,

  Central division, 154

  94

  Century division, 154

  D’Amato, Skinny, 167

  championship game (1958), 56, 168

  Davis, Al: and afl- nfl merger, 131, 132,

  championship game (1962), film rights

  135, 137– 39; and Bachelors III Affair,

  for, 207– 8

  200– 201; Carroll Rosenbloom and,

  Chargers: court battle between Giants

  228– 29; as commissioner of afl, 118–

  and, 100; drug scandal involving, 164,

  21; and competition between nfl and

  215– 18

  afl, 112, 124– 25, 127, 128; competitive-

  Chiefs, 152, 153

  ness with, 89; and coup against Rozelle,

  Citadel, 114

  172; on drug enforcement, 213; feud

  Coastal division, 154

  with, 222– 24, 230– 31; launches 50– 50–

  cocaine, 210– 13

  50 plan, 130– 32; moves Raiders to Los

  College of the Pacific, 25

  Angeles Coliseum, 229– 33; public rela-

  college players: and competition between

  tions offensive of, 128– 29; realignment

  nfl and afl, 104– 11; labor disputes and,

  and, 141, 157; and recruitment of col-

  298

  Index

  lege players, 110, 114– 15; relationshi
p

  Feinsinger, Nate, 185

  between Rozelle and, 164; and Rozelle’s

  50– 50– 50 plan, 130– 31

  retirement, 267; and sale of 49ers to Ed-

  Filchock, Frank, 66– 67

  die DeBartolos, 226– 28; steals Raiders

  film rights, for nfl, 207– 9

  from Wayne Valley, 224– 25; and usfl

  Finks, Jim, 275– 76

  antitrust lawsuit against nfl, 238– 43

  Finney, Peter, 100

  Davis, Ernie, 163

  fishing, 261

  DeBartolo, Eddie Jr., 226– 28

  Fiske, Bob, 272– 73

  DeBartolo, Eddie Sr., 226

  Fleisher, Larry, 178– 79

  deep- sea fishing, 261

  Flowers, Charlie, 100, 104

  De Long, Myron: attends Compton

  Forbes, Gordon, 235

  Junior College, 17– 19; on confidant of

  Ford, William Sr., 78

  Rozelle, 7; enlists in navy, 13; on grow-

  Fordham University, 24– 25

  ing up in Lynwood, California, 8– 10;

  49ers: afl- nfl merger and, 134– 35; sale

  interview with, 5; on Jane Coupe, 258;

  of, to Eddie DeBartolos, 225– 28

  leaves University of San Francisco, 29;

  Foss, Joe, 116, 117– 18

  on life following military service, 16;

  freedom issues, in standard player con-

  moves to University of San Francisco,

  tracts, 182– 84

  19– 20, 21; on playing hearts, 27; on

  Fulton County Stadium, 116– 17

  preparation of Rozelle to become

  Fusia, Vic, 108

  commissioner, 42; promotes Qantas

  Gabriel, Roman, 132

  Airlines, 35; on promoting usf, 24; on

  Gallagher, Jack, 118, 119

  Rozelle’s election as nfl commissioner,

  gambling: during military service, 15;

  50

  as part of American culture, 63– 64;

  Depression, 10– 12

  Rozelle takes action against, 67– 80; ru-

  Dianabol, 216– 17, 218

  mors surrounding Carroll Rosenbloom

  DiGiovanni, John William, 198

  and, 168; scandal regarding, 65– 66; as

  District of Columbia Stadium, 163

  threat to nfl, 64– 65

  Dixon, Dave, 144– 45, 147, 234– 35

  Gardoqui, 14– 15

  Donlan, Jack, 190, 195

  Garvey, Ed, 177, 182, 184, 185, 188– 93

  Dons, 22, 24– 26, 28– 29

  Gehrke, Fred, 39

  Dooley, Vince, 235

  Generals, Donald Trump buys, 236– 37

  Dotson, Al, 108

  Giants: afl- nfl merger and, 134– 35;

  drugs, 163– 64, 210– 21

  coach for, 203– 6; court battle between

  drug testing, 212– 14, 220– 21

  Chargers and, 100; and creation of

  Duncan, J. Walter, 235

  afl, 90– 91; gambling scandal involv-

  Duncan, Mark, 39, 59, 153

  ing, 65– 67; 1958 championship game

  between Colts and, 56, 67, 168; own-

  Eagles, 177

  ers’ feud over, 203– 4; Pete Gogolak

  Ehrhart, Steve, 235

  signed to, 121– 24; Tim Mara buys,

  Elkjer, Thelma: as constant for Anne

  203

  Marie Bratton, 258– 59; and final days

  Gibbons, Harold, 179

  of Rozelle, 279– 81; fish trophy and,

  Gifford, Frank: on criticism of Rozelle

  175; responsibilities of, 160– 61; and

  following Kennedy assassination, 81,

  retirement of Rozelle, 275– 76; Rozelle

  86; as friend of Rozelle, 260; on Rozelle

  hires, 58– 59

  as negotiator, 206; on Rozelle- Davis

  Farr, Mel, 141– 42

  feud, 223

  Index

  299

  Gillman, Sid: and Chargers steroid

  Hookstratten, Ed, 175

  scandal, 217– 18; and Rams helmets, 40;

  Hornung, Paul, 67– 70, 73– 79

  relationship between Rozelle and, 39,

  horse racing, 273– 75

  40– 41

  Howell, Jim Lee, 100

  Gogolak, Pete, 121– 24

  Hunt, H. L., 93

  Goldfein, Shep, 240– 41, 250, 253

  Hunt, Lamar: afl- nfl merger and, 133–

  Goldman, Robert, 217

  34, 136, 138, 139, 141; and competi-

  Gordy, John, 77, 179– 80, 181

  tion between nfl and afl, 113– 14; and

  Gould, Jim, 235– 36

  coup against Rozelle, 173, 175– 76; and

  Grambling College, 38

  creation of afl, 93– 95, 96, 97

  Grange, Red, 90– 91

  ice skating, 9– 10

  Granholm, Bill: as Rams’ equipment

  Irsay, Robert, 228– 29

  manager, 30; on Rams helmets, 40; on

  Iselin, Phil, 199

  Rozelle as administrator, 41; Rozelle

  hires, 38, 58; on Rozelle leaving Rams,

  Jessie, Ron, 169

  33; on working for Rozelle, 28

  Jets: Joe Willie Namath signed to, 197;

  Grecian Gardens, 72

  realignment and, 155– 56; Sonny Werb-

  Greene, Jerry, 78

  lin and pr for, 115, 130

  Griffith, Corrine, 54

  John, Bill, 31, 38

  Gunsel, Austin, 43, 45, 46

  Joseph, Louie, 9, 18

  journalism: with Compton News Bureau,

  “Hail to the Redskins,” 54– 55, 162

  17– 19; Rozelle discovers, 12; at Uni-

  Halas, George: and coup against Rozelle,

  versity of San Francisco, 19– 29. See also

  173; and creation of afl, 90– 91; and

  publicity and public relations

  election of nfl commissioner, 44– 45, 46,

  96; and expansion into Dallas, 52– 55;

  Kapp, Joe, 185– 87

  recruits Max Winter to nfl, 97; requests

  Karras, Alex, 69, 70– 71, 78, 79– 80

  gambling investigation, 67; and rivalry

  Kaze, Irv, 119

  between Bears and Cardinals, 100– 101,

  Kellett, Don, 47– 48

  102, 103; support of, for Rozelle, 164

  Kemp, Jack, 129– 30

  Hamilton, Jim, 80

  Kenilworth Hotel, 43– 44

  Hapes, Merle, 66

  Kennedy, John F., assassination of:

  Hardy, Kevin, 184

  author’s recollections of, 82– 83; cancel-

  Harney, Charlie, 20

  lation of games following, 83– 88; mood

  Hart, Doug, 180– 81

  of country following, 81– 82

  hat, 51

  Kensil, Jim, 2– 3, 60, 136

  hearts, playing, 27

  Klack, David, 145, 147

  Heffernan, Jim, 59

  Klein, Gene, 164, 173, 266, 273– 74

  helmets, Rams, 39– 40

  Klein, Joyce, 266

  Herrerias, Rene, 22

  Klosterman, Claire, 110

  Herskowitz, Mickey: Al Davis hires, 119–

  Klosterman, Don: and 50– 50– 50 plan,

  20; arranges interview with Al Davis,

  131– 32; as friend of Rozelle, 260; and

  128– 29; on 50– 50– 50 plan, 131; on

  recruitment of college players, 105, 110;

  nfl- afl merger, 135, 137, 139; Rozelle

  versatility of, 25

  hires, 59; on Super Bowl, 152

  Kotal, Ed, 38

  Hess, Leon, 244

  Kuharich, Joe, 19, 21, 29, 169

&
nbsp; Hilton, Barron, 95

  Kuhn, Bowie, 226

  300

  Index

  labor disputes: “Anderson Letter” and,

  Mara, John, 87, 223

  191; and attack on neutrality of com-

  Mara, Tim, 66, 90– 91, 203

  missioner, 188– 90; college draft and,

  Mara, Timothy J. (Timmy), 203– 5

  192; and freedom issues in standard

  Mara, Wellington: afl- nfl merger and,

  player contracts, 182– 84; Kapp lawsuit

  141; and attack on neutrality of com-

  and, 185– 87; 1987 strike, 193– 95. See

  missioner, 190; on Carroll Rosenbloom

  also union

  gambling rumors, 168; and coup against

  Landry, Jack, 260

  Rozelle, 173; and election of nfl com-

  Lang, Kay, 38

  missioner, 48– 49; and feud over Giants,

  Lansky, Meyer, 227

  203– 4; and plan for sale of television

  Larco, Mike, 72– 73

  rights, 61; on realignment, 158, 159;

  Larco, Pete, 72– 73

  on rise and fall of afl, 91; and search

  Layden, Elmer, 90

  for Giants coach, 204– 5; and signing

  Layden, Frank, 92

  of Pete Gogolak, 122– 23; on Vince

  Leahy, Marshall, 45– 46, 48

  Lombardi, 151

  Ley, Bob, 243

  marijuana, 210– 13

  Lindell ac, 71– 72

  Marshall, George Preston: and election

  Lindemann, Carl, 149

  of nfl commissioner, 45; and expansion

  Lions: and Cullen Bryant case, 169; gam-

  into Dallas, 52, 53, 54– 55; forced to

  bling scandal involving, 67– 68, 71– 80

  integrate Redskins, 162– 63

  LoCasale, Al, 105

  Matson, Ollie, 23– 26, 29, 40

  Lofgran, Don, 22

  Maule, Tex, 29

  Lombardi, Marie, 151

  McDaniel, Wahoo, 115

  Lombardi, Vince: and competition

  McGah, Ed, 224

  between nfl and afl, 126, 127– 28;

  McKeithen, John, 145

  gambling scandal and, 73– 75; on Joe

  McWilliams, Caroline, 259

  Willie Namath, 197; on signing of Pete

  Mieuli, Franklin, 225– 26

  Gogolak, 121– 23; and Super Bowl,

  military service, of Pete Rozelle, 13– 16

  151– 52

  Miller, Marvin, 177, 178

  Long, Russell, 146

  Minneapolis— St. Paul, expansion team

  Long Beach Press- Telegram, 12

  in, 53, 96– 97

  Los Angeles, California, Rams move to,

  Mitchell, Bobby, 163

  16– 17

  Mix, Ron, 218

  Los Angeles Coliseum, Raiders move to,

  Modell, Arthur: on afl- nfl merger, 126;

  on attempted Rosenbloom coup, 173;

  229– 33

  on cancellation of games following Ken-

  Louisiana Super Dome, 145

  nedy assassination, 83; and competition

  Lowe, Gary, 77