You Are the Placebo
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9. I. Robertson, Mind Sculpture: Unlocking Your Brain’s Untapped Potential (New York: Bantam Books, 2000); S. Begley, “God and the Brain: How We’re Wired for Spirituality,” Newsweek (May 7, 2001), pp. 51–57; A. Newburg, E. D’Aquili, and V. Rause, Why God Won’t Go Away: Brain Science and the Biology of Belief (New York: Ballantine Books, 2001).
10. Rossi, The Psychobiology of Gene Expression.
11. Yue and Cole, “Strength Increases from the Motor Program”; N. Doidge, The Brain That Changes Itself (New York: Viking Penguin, 2007).
12. K. M. Dillon, B. Minchoff, and K. H. Baker, “Positive Emotional States and Enhancement of the Immune System,” International Journal of Psychiatry in Medicine, vol. 15, no. 1: pp. 13–18 (1985–1986); S. Perera, E. Sabin, P. Nelson, et al., “Increases in Salivary Lysozyme and IgA Concentrations and Secretory Rates Independent of Salivary Flow Rates Following Viewing of Humorous Videotape,” International Journal of Behavioral Medicine, vol. 5, no. 2: pp. 118–128 (1998).
13. B. E. Kok, K. A. Coffey, M. A. Cohn, et al., “How Positive Emotions Build Physical Health: Perceived Positive Social Connections Account for the Upward Spiral Between Positive Emotions and Vagal Tone,” Psychological Science, vol. 24, no. 7: pp. 1123–1132 (2013).
14. T. Yamamuro, K. Senzaki, S. Iwamoto, et al., “Neurogenesis in the Dentate Gyrus of the Rat Hippocampus Enhanced by Tickling Stimulation with Positive Emotion,” Neuroscience Research, vol. 68, no. 4: pp. 285–289 (2010).
15. T. Baumgartner, M. Heinrichs, A. Vonlanthen, et al., “Oxytocin Shapes the Neural Circuitry of Trust and Trust Adaptation in Humans,” Neuron, vol. 58, no. 4: pp. 639–650 (2008).
16. M. G. Cattaneo, G. Lucci, and L. M. Vicentini, “Oxytocin Stimulates in Vitro Angiogenesis via a Pyk-2/Src-Dependent Mechanism,” Experimental Cell Research, vol. 315, no. 18: pp. 3210–3219 (2009).
17. A. Szeto, D. A. Nation, A. J. Mendez, et al., “Oxytocin Attenuates NADPH-Dependent Superoxide Activity and IL-6 Secretion in Macrophages and Vascular Cells,” American Journal of Physiology: Endocrinology and Metabolism, vol. 295, no. 6: pp. E1495–501 (2008).
18. H. J. Monstein, N. Grahn, M. Truedsson, et al., “Oxytocin and Oxytocin-Receptor mRNA Expression in the Human Gastrointestinal Tract: A Polymerase Chain Reaction Study,” Regulatory Peptides, vol. 119, no. (1–2): pp. 39–44 (2004).
19. J. Borg, O. Melander, L. Johansson, et al., “Gastroparesis Is Associated with Oxytocin Deficiency, Oesophageal Dysmotility with HyperCCKemia, and Autonomic Neuropathy with Hypergastrinemia,” BMC Gastroenterology, vol. 9: p. 17 (2009).
Chapter Six
1. Discovery Channel, “Brainwashed,” season 2, episode 4 of Curiosity series, aired October 28, 2012.
Chapter Seven
1. A. Mardiyati, “Kuda Lumping: A Spirited, Glass-Eating Javanese Game of Horse,” Jakarta Globe (March 16, 2010), http://www.thejakartaglobe.com/archive/kuda-lumping-a-spirited-glass-eating-javanese-game-of-horse.
2. Two studies, in particular, demonstrate this well. In the first, subjects wore special goggles made so that if they looked to the left, everything appeared blue and if they looked to the right, everything appeared yellow. After a certain period of time, they no longer saw the blue and yellow tints; the world appeared the way it always had before, because they were seeing it not through their eyes but through their brains, which filled in reality based on their memories; see I. Kohler, The Formation and Transformation of the Perceptual World (New York: International Universities Press, 1964). In the other study, when depressives were shown two different pictures—one of a celebratory feast and one of a funeral—in rapid-fire fashion, they remembered the funeral scene more often than chance would allow, indicating that we tend to perceive the environment in a way that reinforces how we feel; see A. T. Beck, Cognitive Therapy and The Emotional Disorders (New York: International Universities Press, 1976).
3. D. P. Phillips, T. E. Ruth, and L. M. Wagner, “Psychology and Survival,” Lancet, vol. 342, no. 8880: pp. 1142–1145 (1993).
4. P. D. Rozée and G. van Boemel, “The Psychological Effects of War Trauma and Abuse on Older Cambodian Refugee Women,” Women and Therapy, vol. 8, no. 4: pp. 23–50 (1989); G. B. van Boemel and P. D. Rozée, “Treatment for Psychosomatic Blindness Among Cambodian Refugee Women,” Women and Therapy, vol. 13, no. 3: pp. 239–266 (1992).
5. L. Siegel, “Cambodians’ Vision Loss Linked to War Trauma,” Los Angeles Times (October 15, 1989), http://articles.latimes.com/1989-10-15/news/mn-232_1_vision-loss.
6. A. Kondo, “Blinding Horrors: Cambodian Women’s Vision Loss Linked to Sights of Slaughter,” Los Angeles Times (June 4, 1989), http://articles.latimes.com/1989-06-04/news/hl-2445_1_pol-pot-khmer-rouge-blindness.
7. P. Cooke, “They Cried until They Could Not See,” New York Times Magazine, vol. 140: pp. 24–25, 45–48 (June 23, 1991).
8. R. de la Fuente-Fernández, T. J. Ruth, V. Sossi, et al., “Expectation and Dopamine Release: Mechanism of the Placebo Effect in Parkinson’s Disease,” Science, vol. 293, no. 5532: pp. 1164–1166 (2001).
9. S. Siegel and B. M. C. Ramos, “Applying Laboratory Research: Drug Anticipation and the Treatment of Drug Addiction,” Experimental and Clinical Psychopharmacology, vol. 10, no. 3: pp. 162–183 (2002).
10. S. L. Assefi and M. Garry, “Absolut Memory Distortions: Alcohol Placebos Influence the Misinformation Effect,” Psychological Science, vol. 14, no. 1: pp. 77–80 (2003).
11. R. S. Ulrich, “View Through a Window May Influence Recovery from Surgery,” Science, vol. 224, no. 4647: pp. 420–421 (1984).
12. C. W. F. McClare, “Resonance in Bioenergetics,” Annals of the New York Academy of Sciences, vol. 227: 74–97 (1974).
13. B. H. Lipton, The Biology of Belief: Unleashing the Power of Consciousness, Matter & Miracles (Carlsbad, CA: Hay House, 2008), p. 111; A. R. Liboff, “Toward an Electromagnetic Paradigm for Biology and Medicine,” Journal of Alternative and Complementary Medicine, vol. 10, no. 1: pp. 41–47 (2004); R. Goodman and M. Blank, “Insights into Electromagnetic Interaction Mechanisms,” Journal of Cellular Physiology, vol. 192, no. 1: pp. 16–22 (2002); L. B. Sivitz, “Cells Proliferate in Magnetic Fields,” Science News, vol. 158, no. 13: pp. 196–197 (2000); M. Jin, M. Blank, and R. Goodman, “ERK1/2 Phosphorylation, Induced by Electromagnetic Fields, Diminishes During Neoplastic Transformation,” Journal of Cellular Biochemistry, vol. 78, no. 3: pp. 371–379 (2000); C. F. Blackman, S. G. Benane, and D. E. House, “Evidence for Direct Effect of Magnetic Fields on Neurite Outgrowth,” FASEB Journal, vol. 7, no. 9: pp. 801–806 (1993); A. D. Rosen, “Magnetic Field Influence on Acetylcholine Release at the Neuromuscular Junction,” American Journal of Physiology, vol. 262, no. 6, pt. 1: pp. C1418—C1422 (1992); M. Blank, “Na,K-APTase Function in Alternating Electrical Fields,” FASEB Journal, vol. 6, no. 7: pp. 2434–2438 (1992); T. Y. Tsong, “Deciphering the Language of Cells,” Trends in Biochemical Sciences, vol. 14, no. 3: pp. 89–92 (1989); G. P. A. Yen-Patton, W. F. Patton, D. M. Beer, et al., “Endothelial Cell Response to Pulsed Electromagnetic Fields: Stimulation of Growth Rate and Angiogenesis in Vitro,” Journal of Cellular Physiology, vol. 134, no. 1: pp. 37–46 (1988).
Chapter Eight
1. N. Bohr, “On the Constitution of Atoms and Molecules,” Philosophical Magazine, vol. 26, no. 151: pp. 1–25 (1913).
2. F. A. Popp, “Biophotons and Their Regulatory Role in Cells,” Frontier Perspectives, vol. 7, no. 2: pp. 13–22 (1998).
Chapter Ten
1. D. J. Siegel, The Mindful Brain: Reflection and Attunement in the Cultivation of Well-Being (New York: W. W. Norton and Company, 2007).
Chapter Eleven
1. L. Fehmi and J. Robbins, The Open-Focus Brain: Harnessing the Power of Attention to Heal Mind and Body (Boston: Trumpeter Books, 2007).
ACKNOWLEDGMENTS
After I finished my second book, I was certain that I was done writing. The amount of sheer effort it takes just to make the time to write and research while running a very busy in
tegrated health clinic and traveling almost every week—never mind time for family, staff meetings, and even sleeping or eating—doesn’t leave me the leisure of staring out a picture window viewing nature while taking long pauses to reflect upon the next thought I’m about to type.
I’ve learned that bringing an immaterial idea into material reality requires a great deal of persistence, determination, focus, endurance, energy, time, creativity, and—most important—support. Personally, the only way I could pull any of this off is with the unconditional love, encouragement, assistance, and cooperation of my professional relationships, my staff, my friends, and my family. For them, I am forever grateful.
I would like to express my gratitude to the Hay House team for their belief in me again. I feel honored and blessed to be a part of such a nice family. Thank you, Reid Tracy, Stacey Smith, Shannon Littrell, Alex Freemon, Christy Salinas, and the rest of the team. I hope I have contributed to each of you in some way.
And every once in a while, an angel blesses us in our lives. These angels are usually humble, selfless, powerful, and very devoted. I have been fortunate to meet a true angel in writing this book. My dear editor and now friend, Katy Koontz, is the embodiment of excellence, magic, grace, and humility. Katy, I am deeply honored to have worked with you on this project. Thank you for being so tireless, wise, and sincere—and for giving so much.
Sally Carr, I appreciate your involvement with my manuscript. I feel so very blessed that you created time for me at a moment’s notice to help me when I needed it. You were so generous.
I would also like to recognize Paula Meyer, my executive assistant and manager, who has become a true leader and a voice of reason in my life. Thank you for being so committed to the same cause. Your light is shining. I am so impressed with who you have become.
Dana Reichel is the office manager of our clinic and my personal assistant. Dana, I appreciate how instrumental you’ve been in overseeing the staff and making sure everyone is loved and taken care of. I can’t acknowledge you enough for your emotional intelligence, your simple wisdom, your courage, and the joy you bring to so many—including me. Please keep going.
Thank you to Trina Greenbury. Never have I met a person who is so organized, professional, honest, and noble. Thank you for continuing the journey with me. I think you’re amazing.
My sister-in-law, Katina Dispenza, has been instrumental in so many creative ways. Katina, I’m so fortunate that you care so much and that you work for me. All of the special details you put into representing me to the world have never gone unnoticed. You are stellar.
Also, a special thank-you goes to Rhadell Hovda, Adam Boyce, Katie Horning, Elaina Clauson, Tobi Perkins, Bruce Armstrong, Amy Schefer, Kathy Lund, Keren Retter, Dr. Mark Bingel, and Dr. Marvin Kunikiyo. You have all contributed to my life in so many wonderful ways, and I’m grateful to all of you.
John Dispenza, my brother and best friend, I’m always moved by your creative mind. Thanks for the cover design and the graphics, but most important, thanks for your love and guidance over my lifetime.
Jeffrey Fannin, Ph.D., is our quantum neuroscientist who has helped me in endless ways in measuring change. Jeffrey, it’s because of you that we’re making history. I respect all that you’ve done for me without limits.
Dawson Church, Ph.D., is a genius and a noble friend who’s as passionate about science and mysticism as I am. Dawson, I’m honored by your beautiful words in writing the Foreword to this book. I hope we work together in the future.
Beth Wolfson is the manager of my trainers and a devoted corporate leader. Thank you, Beth, for creating the business model for transformation with me and for being so endlessly passionate about believing in this message. To the rest of my corporate trainers around the world, who work so diligently in becoming the living example of change and leadership for so many, I’m inspired by your commitment to this work.
Special acknowledgment goes to John Collinsworth and Jonathan Swartz, who have professionally consulted, advised, and counseled me to better understand the workings of business.
To my children, Jace, Gianna, and Shen, who are growing up to be respectable young adults, thank you for allowing me to be so weird.
And to my beloved Roberta Brittingham, you are my placebo.
ABOUT THE AUTHOR
Joe Dispenza, D.C., first caught the public’s eye as one of the scientists featured in the award-winning film What the Bleep Do We Know!? Since that movie’s release in 2004, his work has expanded, deepened, and spiraled in several key directions—all of which reflect his passion for exploring how people can use the latest findings from the fields of neuroscience and quantum physics to not only heal illness, but also enjoy a happier and more fulfilled life. Dr. Joe is driven by the conviction that each one of us has the potential for greatness and unlimited abilities.
As a teacher and lecturer, Dr. Joe has been invited to speak in more than 26 countries on 6 continents, educating thousands of people in his trademark, easy-to-understand, encouraging, compassionate style, detailing how they can rewire their brains and recondition their bodies to make lasting changes. In addition to offering a variety of online courses and teleclasses, he personally teaches three-day progressive workshops and five-day advanced workshops in the United States and abroad. Dr. Joe is also a faculty member at the International Quantum University for Integrative Medicine in Honolulu; the Omega Institute in Rhinebeck, New York; and Kripalu Center for Yoga and Health in Stockbridge, Massachusetts. He’s also an invited chair of the research committee at Life University in Atlanta, Georgia.
As a researcher, Dr. Joe explores the science behind spontaneous remissions and how people heal themselves of chronic conditions and even terminal diseases. He has more recently begun partnering with other scientists to perform extensive research on the effects of meditation during his advanced workshops. He and his team conduct brain mapping with electroencephalograms (EEGs) and individual energy-field testing with a gas discharge visualization (GDV) machine, as well as measure both heart coherence with HeartMath monitors and the energy present in the workshop environment before, during, and after events with a GDVSputnik sensor. Soon, he plans to include epigenetic testing in this research as well.
As a corporate consultant, Dr. Joe gives on-site lectures and workshops for businesses and corporations interested in using neuroscientific principles to boost their employees’ creativity, innovation, productivity, and more. His corporate program also includes private coaching for upper management. He has personally trained a group of 40 corporate trainers who teach his model of transformation to companies around the world. He recently began certifying independent coaches in using his model of change with their own clients.
As an author, Dr. Joe has written Evolve Your Brain: The Science of Changing Your Mind (Health Communications Inc., 2007), followed by Breaking the Habit of Being Yourself: How to Lose Your Mind and Create a New One (Hay House, 2012), both of which detail the neuroscience of change and epigenetics. You Are the Placebo: Making Your Mind Matter, which builds on his previous work, is his third book.
Dr. Joe received his doctor of chiropractic degree from Life University, graduating with honors. His postgraduate training covered neurology, neuroscience, brain function and chemistry, cellular biology, memory formation, and aging and longevity. When not lecturing and writing, Dr. Joe sees patients at his chiropractic clinic near Olympia, Washington. He can be contacted at www.drjoedispenza.com.
Hay House Titles of Related Interest
YOU CAN HEAL YOUR LIFE, the movie, starring Louise Hay & Friends (available as a 1-DVD program and an expanded 2-DVD set) Watch the trailer at: www.LouiseHayMovie.com
THE SHIFT, the movie, starring Dr. Wayne W. Dyer (available as a 1-DVD program and an expanded 2-DVD set) Watch the trailer at: www.DyerMovie.com
ALL IS WELL: Heal Your Body with Medicine, Affirmations, and Intuition, by Louise Hay and Mona Lisa Schulz, M.D., Ph.D.
FROM BIRTH TO BLISS: The Power of Conscie
ntious Living, by C. Norman Shealy, M.D., Ph.D.
HELP ME TO HEAL: A Practical Guidebook for Patients, Visitors, and Caregivers, by Bernie S. Siegel, M.D., and Yosaif August
HOW YOUR MIND CAN HEAL YOUR BODY, by David R. Hamilton, Ph.D.
MIND OVER MEDICINE: Scientific Proof That You Can Heal Yourself, by Lissa Rankin, M.D.
ONE MIND: How Our Individual Mind Is Part of a Greater Consciousness and Why It Matters, by Larry Dossey, M.D.
TUNE IN: Let Your Intuition Guide You to Fulfillment and Flow, by Sonia Choquette
THE TURNING POINT: Creating Resilience in a Time of Extremes, by Gregg Braden
All of the above are available at your local bookstore, or may be ordered by contacting Hay House (see next page).
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