Beyond Greed and Fear

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Beyond Greed and Fear Page 45

by Hersh Shefrin


  “Today’s Rogue Traders Just Want to Save Face” from Associated Press, September 13, 1995. Copyright © 1995. Reprinted by permission of Associated Press.

  Ginita Wall, CPA, CFR, from The Way to Invest: A Five-Step Blueprint for Growing Your Money Through Mutual Funds with as Little as $50 Per Month. Copyright © 1995 by Ginita Wall. Reprinted by permission of Henry Holt and Company, LLC. Ginita Wall, CPA, CFR, from The Way to Save: A 10-Step Blueprint for Lifetime Security. Copyright © 1993 by Ginita Wall. Reprinted by permission of Henry Holt and Company, LLC.

  Tracy Webber and Dexter Filkins, “Many Knew of O.C. Woes in Advance, Panel Told Grand Jury: Testimony Reveals that at Least Two Dozen People Were Aware of the County’s Financial Troubles Up to a Year Before the Bankruptcy” from Los Angeles Times, December 29, 1995. Copyright © 1995 by Los Angeles Times. Reprinted by permission.

  Daniel P. Weiner, “What to Do When Your Broker Says ‘Buy’” from U.S. News & World Report, June 19, 1989. Copyright © 1989 by U.S. News & World Report.

  David Wessel, “Sometimes, Stocks Go Nowhere for Years” from The Wall Street Journal, January 13, 1997. Copyright © 1997 by Dow Jones & Company, Inc. All rights reserved worldwide. Reprinted by permission of The Wall Street Journal. Wessel, McDermott, and Ip, “Money Trail: Speculators Didn’t Sink Indonesian Currency; Local Borrowing Did” from The Wall Street Journal, December 30, 1997. Copyright © 1997 by Dow Jones & Company, Inc. All rights reserved worldwide. Reprinted by permission of The Wall Street Journal.

  Russ Wiles, “Mutual Funds: Your Money: Automatic Opening for a Closed-end Portfolio” from Los Angeles Times, May 11, 1997. Copyright © 1997 by Los Angeles Times. Reprinted by permission.

  Jason Zweig, “Five Lessons from America’s Top Pension Fund,” from Money, January 1, 1998. Copyright © 1998 by Time Inc. Reprinted from the January 1998 issue of Money by special permission.

  Peter Brimelow, “Living with the Bull, Preparing for the Bear” from Forbes, April 6, 1998. Copyright © 1998 by Forbes, Inc. Reprinted by permission of Forbes magazine.

  Index

  Abarbanell, Jeffrey, 96

  Acampora, Ralph, 53–54, 55, 57

  Achstatter, Gerard, 161

  active money management, 216

  versus indexed approach, 220–221

  See also money management industry

  Acuff, Marshall, 46, 51

  advisors. See newsletter advisors

  AG Communication Systems, 230

  A.G. Edwards, 76, 78, 79–80, 93

  Alaniz, Scott, 94, 95

  Alex. Brown, 258–259, 260

  Allen, Robert E., 228, 229, 230, 232, 233

  Allison, Herbert, 21

  Alteon, 259, 260–261

  ambiguity, aversion to, 20–21

  Amelio, Gil, 25

  American Association of Individual Investors, 68

  America Online (AOL), 245

  analysts

  optimism in earnings forecasts, 263–265

  and recommendations game, 258–262

  See also recommended stocks

  anchoring-and-adjustment, 19–20

  and earnings announcements, 35–37

  and inflation, 57

  of investment strategists, 53–55

  and post-earnings-announcement drift, 100

  Anderson, J., 125

  Andreassen, Paul, 52, 100

  Annu-a-Dex, 128

  Apple Computer, 166

  Newton personal digital assistant project, 24–25, 115

  Asian financial crisis, 299–304

  aspiration levels, and portfolio selection, 127

  Asquith, Paul, 235, 236

  asset allocations

  strategic, versus active money management, 223, 224

  strategist performance with, 47

  assumption risk, in option price theory, 278, 279, 284

  Atmel, 258, 259, 260

  AT&T

  equity carve-outs of, 233, 236

  takeover of NCR, 227–233, 234

  availability heuristics, 14

  in country funds, 187

  Ballmer, Steve, 266

  bandwagon effect, in IPOs, 248

  Bange, Mary, 209, 210, 211–212

  Barber, Brad, 64, 132, 134

  Barberis, Nicholas, 38, 101

  Barings PLC, 24, 115

  Barron’s, 40, 46, 50, 55, 57, 93, 100, 169, 172, 174, 176, 181, 185, 189

  Baruch, Bernard, 130

  Bary, Andrew, 172–173, 179, 181, 189, 190

  Bates, David, 283

  Bear Stearns Company, 46, 107

  beating the market, 69–70

  behavioral based theories for, 80–83

  efficient market school on, 70, 71

  and postrecommendation drift, 74

  recommended stock performance, 71–74, 78–80

  and riskiness of recommendation, 74–77

  Beck, Scott A., 242

  Beebower, Gilbert, 223

  behavioral finance

  defined, 3

  development of, 7–9

  importance of, to practitioners, 5–7

  three themes of, 4–5

  traditional finance reaction to, 9–10

  Behavioral Growth, 99, 100

  Behavioral Value, 42

  Bell Laboratories, 228

  Benartzi, Shlomo, 37, 135, 136, 146, 147, 148

  benchmark game, in mutual fund investing, 172

  benchmark performance, in money management industry, 215–217

  Berlin Wall fall, and country fund performance, 186–187

  Bernard, Victor, 35, 96, 97, 98, 100

  Bernheim, Douglas, 153, 154

  Bernstein, Richard, 47, 68

  beta, traditional versus behavioral, 86

  betting on trends, 51–52

  in closed-end funds, 183

  in foreign exchange market, 300–301

  in IPO investing, 242, 254, 255

  and technical analysis, 53

  Biggs, Barton, 16–17, 51–52

  “blame game,”203–204. See also responsibility

  Blockbuster Entertainment, 242

  Bodurtha, James, 189

  book-to-market factor, 85–86

  Boston Chicken, Inc., 240–243, 244, 247, 250, 274

  Bowen, John, Jr., 172

  Bradley, Michael, 235

  Brav, Alon, 250

  Brinson, Gary, 223

  British Premium Bonds, 127

  brokerage houses, recommended stock performance of, 71–74, 78–80. See also recommended stocks

  Brown, Keith, 117, 173

  Bruner, Robert, 235

  bullishness, nervous, 66–67

  Bullish Sentiment Index, 287

  accuracy of, as market predictor, 60–68

  versus changes in Dow Jones Industrial Average, 61, 63, 66

  as contrarian indicator, 60, 286

  and illusion of validity, 64–66

  Burke, Michael, 62, 65, 66

  Burroughs Inc., 82, 229

  Business Week, 7, 47, 169

  buy recommendations. See recommended stocks

  Caldwell, David, 237

  Callaway Golf, 242

  call options, 273–277. See also options

  call-put ratio, 286–287

  Cambridge Associates, Inc., 214, 219, 220

  Campbell, John, 38–40, 198, 205, 206–207, 212

  Canina, Linda, 282

  capital asset pricing model, 5, 8, 82

  Cappiello, Frank, 3

  Carhart, Mark, 167, 168, 169

  Carlson, Doug, 219

  Chartcraft, Inc., 60

  Chellam, Chris, 258–259

  Chen, Nai-Fu, 185

  Chicago Tribune, 202

  Chopra, Navin, 85, 185

  Chow, Andrew, 33

  Chrabaszewski, Rick, 76, 77

  Citron, Robert, 194–205, 206, 207, 211

  Clarke, Roger, 18, 61, 67

  Clements, Jonathan, 123, 124, 125, 163, 164, 171

  closed-end
funds, 175–176

  country funds, 185–189

  as fourpart puzzle, 179–182

  and investor inertia, 182

  and investor sentiment, 180–181, 184–185

  Nuveen case study, 176–179

  recent changes in, 183–184

  role of dividends in, 190–191

  Clough, Charles, 46, 194, 195, 199, 200–201, 204

  Clucker’s Wood Roasted Chicken Inc., 242

  cognitive elements

  of frame dependence, 29–30

  of heuristicdriven bias, 21

  Cohen, Abby Joseph, 45–46, 54, 57

  Cohn, Alan, 124

  Cohn, Richard, 57

  “come out with all guns blazing” game, 173

  commodity market, volatility in, 289–298

  Conseco Capital, 33

  conservatism

  and earnings predictions, 19–20

  and market inefficiency, 35–37

  and myopic loss aversion, 147–148

  Constantinides, George, 149

  consumer price index forecast error, 209–210

  Consumer Reports, 169

  control, illusion of, 22, 133

  in corporate takeovers, 229–230, 233, 236, 237

  Cooper Cameron, 274, 276

  corporate takeovers

  AT&T case study, 228–233

  general biases in, 236–237

  overpaying in, 230–233

  and winner’s curse, 233–236

  costs, opportunity versus out-of-pocket, 217, 249

  country funds, 185–189

  covered-call writing, 273–277

  crashophobia,”280, 288. See also stock market crash

  Cunningham, John M., 182

  Daniel, Kent, 75, 86, 101, 102

  Darrough, Masako, 265

  Das, Sanjiv, 167

  Dean Witter, 127–128

  De Bondt, Werner, 8, 10, 16, 34, 42, 46–47, 51, 52, 57, 58, 81, 84, 85, 88, 131, 209, 210, 211, 212, 277, 300

  decision problems

  concurrent, 25–26

  and frame dependence, 23

  See also frame dependence

  Degeorge, Francois, 268, 269

  Dell Computer, 82–85

  Desai, Anand, 235

  Desmond, Matthew J., 94, 95, 96

  Dessauer Global Equity Fund, 183–184

  Deutsche Bank Capital Management USA Corp., 187

  Diamond, Peter, 31–32, 209

  Digital Equipment Corp., 232

  discounts, in closed-end funds, 175–176

  Discovery Zone, 242

  disposition effects, 8, 107. See also loss aversion

  diversification

  in institutional money management, 221–222

  in portfolio selection, 134–136

  time, and loss aversion, 146–147

  versus variety, 172

  dividends

  in closed-end funds, 190–191

  and covered-call writing, 276

  in retirement saving, 151–153

  and self-control frame, 29–30

  dividend yield (D/P), 39

  Dodd, David, Security Analysis, 8, 81

  Dodd, Peter, 236

  dollar-cost averaging, 148–151

  Donaldson, Lufkin & Jenrette, 54

  Donnelly, Barbara, 88

  Dorfman, John, 62, 71, 72, 76, 77, 78, 79, 80

  Dow Jones News Retrieval, 47

  Dow Jones News Service, 74, 92, 242, 244, 293, 295

  Dow Theory Letter, 57

  Dreman, David, 8, 81

  Contrarian Investment Strategies: The Next Generation, 70

  Duke University, 227

  earnings announcements, 19–20

  behavioral biases related to, 100–101

  and market inefficiency, 35–37

  momentum and overreaction in, 101–102

  post-earnings-announcement drift, 91, 96–98

  earnings forecasts

  analyst optimism in, 263–265

  inducing pessimism in, 265–267

  and threshold decision making, 268–269

  earnings yield (E/P), 39

  eBay, 246

  Econometrica, 8

  Edelstone, Mark, 268

  Edward D. Jones & Co., 76

  Edwards, Ward, 19

  efficient market. See market efficiency

  Eger, Carol, 236

  Einhorn, Hillel, 64, 65

  emotional elements

  of frame dependence, 29–31

  in heuristicdriven bias, 21–22

  of portfolio selection, 120–125

  Empire Financial Group, 244

  employee stock options, 277

  equity carve-outs, 236

  equity offerings, seasoned, 254, 263–264

  equity premium puzzle, 37

  Evensky, Harold, 124, 125

  Everen Securities, Inc., 76

  excessive speculation. See speculation, in foreign exchange market

  Exley, Charles, 231, 232

  expectations hypothesis, 194, 205–209

  and inflation forecasts, 209–211

  extrapolation bias, 183

  fairness issue, in sharing blame, 204

  Fama, Eugene, 10, 69, 75, 85, 86, 87, 89

  familiarity bias, 161

  Farrell, Robert, 16–17, 46

  fear, impact on investment, 120–121

  Federal Reserve Bank of New York, 7, 21

  Fidelity Magellan Fund, 159–161, 163, 166

  Figlewski, Stephen, 282

  Financial Engines, 126–127

  Financial Executives Institute, 227

  Financial Times, 5–6

  First Albany Corp., 246

  First Call Corporation, 261, 262

  Firsthand Funds, 173, 174

  First Israel Funds, 187–188

  Firth, Michael, 236

  Fisher, Kenneth, 47, 68, 123, 147

  fixed income securities, 193–194

  case study of, 194–197

  Forbes magazine, 29, 180

  Foreign Affairs, 302

  foreign exchange market

  forward discount as predictor in, 304–307

  speculation in, 299–308

  Foreman, Douglas S., 242–243

  Fortune magazine, 16, 18, 258, 264, 265, 266, 267, 302, 303

  annual corporation reputation study of, 83–84, 85

  Fox, Justin, 265–266

  frame dependence, 4

  cognitive and emotional elements of, 29–30

  and concurrent decisions, 25–26

  defined, 23

  and dollar-cost averaging, 150–151

  and hedonic editing, 26–29

  and loss aversion, 24–25

  and market inefficiency, 37–39

  and money illusion, 31–32

  in Orange County bankruptcy, 200–203

  and portfolio selection, 125–126

  and regret minimization, 30–31

  self-control aspect of, 30

  traditional finance reaction to, 9

  frame independence, 23

  Frankel, Jeffrey, 304, 306, 307

  Franklin Resources, 216

  French, Kenneth, 75, 85, 136

  Fridson, Martin, 130

  Froot, Kenneth, 7, 207–208, 212, 304, 306, 307

  Fuller, Russell, 21–22, 42, 99, 100

  Fuller and Thaler Asset Management, 42, 99, 218

  Fullman, Scott, 284

  fundamental analysis, in market prediction, 53–55

  fundamental value

  and heuristic-driven bias, 34

  long- versus short-term departure from, 38–41

  and net asset value, 175

  See also inefficient markets

  futures traders, loss aversion of, 116117

  Galvin, Thomas, 54

  gambler’s fallacy

  described, 17–18

  and Orange County bankruptcy, 197–198

  strategists’ susceptibility to, 45–46

  Gaspa
rino, Charles, 171, 173

  Gates, Bill, 266

  gender, and trading patterns, 134

  Germany Fund, 186–187

  “get-evenitis,”24

  predisposition toward, 107

  See also loss aversion

  Gilovich, Thomas, 130

  glamour stocks, 76, 87

  Global Information Services, 232–233

  goal horizons, and portfolio choices, 123–125

  Goetzmann, William, 130, 167, 170, 171

  Goldman Sachs, 45, 54, 57, 76, 266

  Goldsmith-Nagan Bond and Money Market Letter, 207

  Gompers, Paul, 6, 250

  Goodman, Jordan, 175

  Graham, Benjamin, Security Analysis, 8, 81

  Greenberg, Alan, 107–108

  Greenspan, Alan, 39, 45

  Grinblatt, Mark, 167, 169

  Gross, Leroy, 24, 26, 275

  Grover, Mary Beth, 180

  Gruber, Elton, 167

  GTE Corp., 230

  Hambrecht, William, 250

  Hambrecht & Quist, 243, 244, 249, 250, 254

  Hand, John, 236

  Hanley, Kathleen Weiss, 180

  Hansen, Robert, 263, 264

  Harlow, Van, 117, 173

  Hart, Peter D., 141

  Heath, Chip, 277

  Heaton, J. B., 237

  hedonic framing, 26–29, 152

  Heisler, Jeffrey, 116

  Hendricks, Daryll, 167

  Herzfeld, Thomas, 178, 181

  heuristic-driven bias, 4

  anchoring-and-adjustment, 19–20

  aversion to ambiguity, 20–21

  in country funds, 185–189

  defined, 13–14

  and earnings predictions, 19–20

  emotional elements of, 21–22

  of individual investors, 131–132

  in interest rate predictions, 197–200

  and market inefficiency, 34–35

  in market prediction, 52

  overconfidence, 18–19

  representativeness, 14–18

  hiding the losers game, 171

  hindsight bias, 22, 110

  in Orange County bankruptcy, 198–199, 203–205

  and regret, 88, 130

  Hirshleifer, David, 86, 101, 102

  Hlavka, Matt, 167

  Hogarth, Robin, 64, 65

  home bias, in portfolio selection, 136

  Hong, Harrison, 102

  Hood, Randolph, 223

  hope, impact on investment, 120–121

  “hot-issue” markets, 239–240, 249

  evidence for, 251–255

  Internet IPOs as, 246

  house money effect, 218

  Huang, Ming, 38

  Huberman, Gur, 136

  hubris hypothesis, 227, 229, 234. See also overconfidence

  Huddart, Steven, 277

  Husted-Medvec, Victoria, 130

  Ibbotson, Roger, 167, 171

  I/B/E/S Innovator, 257

  IBM, 229, 232

  implied volatility, of options, 278–280

 

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