Speak with Impact
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cultural traditions, respecting, 94
data, 80. See also statistics
delivery
to engage audience, 85
thinking about, 93–108
devices, 147
for audience engagement, 147–48
to control slides, 148
dialogue, to engage audience, 85
dressing. See attire
Duarte, Nancy, slide-ology: The Art and Science of Creating Great Presentations, 148–49
emotions, 67
voice and, 107
emphasis, voice and, 107
energy, to engage audience, 85
engaging your audience, 85–86
entering a room, 200
enunciation, practicing, 87
ethos, 64, 65, 67
executive presence
building, 8, 193–203
confidence and, 198–99
content: knowing your stuff, 196–98
defining, 193–96
five components of, 196–204
interactions with others, 203–4
nonverbal, 200–201
self-assessment, 204
tone and, 201–3
voice and, 201–3
Executive Presence Self-Assessment, 204
exercise, 133
exercises
with audiences, 81–82
pre-speech rituals, 135–36
for voice, 107–8
experiences, negative, 117
experts, interviewing, 51–52
expression, voice and, 106, 107
eye contact, 3, 94–98, 138, 200.
impromptu speaking and, 164–65
making meaningful, 96–98
panels and, 183
practicing, 98
when to make, 95–96
while on the phone, 98
facial expressions, 100, 107
feedback
asking for, 204
from devices, 147
negative, 117
feet, 102
filler words, 108–9, 110–11, 165, 197
film clips, 146–47
Finder, Robert L. Jr., The Financial Professional’s Guide to Communication, 108
flip charts, 146
focus, sense of purpose and, 118–19
foreign languages, speaking in, 190–92
Gallo, Carmine, Talk Like TED, 23
Ganz, Marshall, 71, 74, 208
gender
minimizers and, 109
vocal fry and, 113
voice and, 105–6
gestures, purposeful, 201
Global Public Speaking, 7
goals, 63
attire and, 132
identifying, 33–36, 47
visualizing, 12–13
Golan, Hadas, 122
Gonzalez, Meghan, 126–27
greetings, 55–56
gum, chewing, 119
handheld microphones, 157
handouts, 146
hands, 100–102, 201
Heath, Chip, 66–67, 145
Heath, Dan, 66–67, 145
Hedges, Kristi, The Power of Presence: Unlock Your Potential to Influence and Engage Others, 193
Hewlett, Sylvia Ann, The Missing Link Between Merit and Success, 193
humor
audiences and, 77, 78
comic images and, 75
dangers of using, 77
political, 77
power of, 74–78
practicing, 78
prejudicial, 77
quotations and, 75
situational, 75, 78
stories and, 75
ways of using, 75–76
where to use, 76–77
ideas
building allies around, 208–9
as center of attention, 118
impromptu speaking, 159–67
applying this book to, 166
body language and, 165
eye contact and, 164–65
fillers and, 165
“go-to” stories and quotations, 164
internal timers, 164
messaging and, 164
nonverbal communication and, 164–65
note-taking in the moment, 162
practicing speeches, 161, 167
preparing for, 161
PREP formula, 162–63
smiling and, 165
transition phrases and, 163–64
Inglis, Bob, 80
interactions with others, executive presence, 203–4
internal timers, 164
interrupting, 165–66
introverts, 118
issue areas, 21
jargon, 28–29, 197
Kawasaki, Guy, 151
Kay, Katty, The Confidence Code, 124
King, Stephen, 47, 48
Kraus, Michael, 104
Krupin, Stephen, 45–46, 98
language, 64–65
authentic, 38
jargon, 28–29, 197
practicing, 86
speaking in foreign, 190–92
voice and, 106
lapel mics, 157
leadership
exercising with your voice, 208, 211–12
leadership development, 7–9
learning from other speakers, 22–24
Lehrman, Robert, The Political Speechwriter’s Companion, 48
listening to others, 209–11
logos, 64–65, 67
LookWiser.com, 154
Macs, 152
main message
determining, 40–41, 60
identifying, 169
main points, 83
Mandela, Nelson, 27
meditation, 134
meetings, volunteering to speak at, 18–19
memory, 118–19
mental rehearsal, 127, 199
messaging, 3. See also main message
getting out of the way of, 118
impromptu speaking and, 164
practicing, 88
stories and, 72
visual aids and, 143–44
microphones, 105, 155–58
mind going blank, fear of, 118–19, 137
minimizers, 109–10, 111
MIT, Human Dynamics Laboratory, 16
moderating panels, 180–87
Monroe, Alan, 48
Monroe’s Motivated Sequence, 48–50, 66
The Moth, 73–74
multitasking, 98
Murphey, Tim, 108–9
needs, identifying, 48, 49
negative experiences, 117
negative feedback, 117
negative work environment, 117–18
nerves. See anxiety
nervous energy, getting rid of, 121, 135–36
networking events, 20
nonverbal communication, 16, 87. See also body language; eye contact
delivery and, 8, 200–201
impromptu speaking and, 164–65
presence and, 200–201
Noonan, Peggy
Speaking Well, 33
Speaking Well, 91
notes, 119, 191. See also outlines
impromptu speaking and, 162
shown on monitor, 148
taking, 138
onstage, being, 136–40
openings, 53–58
greetings, 55–56
how not to open a speech, 58
quotations, 56
running through as pre-speech ritual, 136
with statistics, 57
with stories, 57
with visualization, 56–57
opera singing, 2–3
operating systems, 152
opportunities to speak
at conferences, 19
finding, 11, 17–22
in issue areas, 21
leading webinars, 19
networking events, 20
personal, 20–22
in politics, 21
professional, 18–20
professional associations, 20
speaki
ng to clients, 20
TEDx talks, 22, 23–24
Toastmasters International, 21–22
volunteering to present at a meeting, 18–19
volunteering to speak at a community event, 19
in your alumni group, 21
in your religious community, 21
others
learning from, 22–24
listening to, 209–11
outlines, 46, 102, 119, 140, 150, 176, 191
panels
audience questions and, 186
eye contact and, 183
how to prepare for, 181–83
how to speak on, 183–84
moderating, 180, 184–87
speaking on, 180–87
pathos, 65, 67
pause and breathe, 12, 58, 76, 89, 110, 115–27, 137, 158, 165, 192, 197, 198, 202–3
pausing, 202–3. See also pause and breathe
Pentland, Alex “Sandy,” 16, 17
perfectionism, 207–8
Perlo, Scott, 118
personal examples, 80
persuasion, 3
five elements of, 66, 67
power of, 63–67
three modes of, 63–65
tools of, 66–67
physical aids, using, 145–46 (see also audiovisual aids; props)
physical preparations, 133–36
physical presence, 203–4
pitch books, 146
polishing the speech, 79–91
politics, 21
posture, breathing and, 121
practice partners, 11
practicing speeches, 61, 78, 86–91, 129
authenticity, 86
body language, 87–88
confidence, 88–89
with devices, 147
enunciation, 87
eye contact, 98
with eyes closed, 88–89
finding time for, 90
in front of mirror, 87, 98, 101–2
in front of others, 88
impromptu speaking, 161, 167
language, 86
with a memo recorder, 87
messaging, 88
methods for, 86–89, 91
nerves, 88–89
nonverbal communication, 87–88
out loud, 86
presence, 88–89
with props, 87–88
speed, 87
timing, 86, 87–88
with video, 89, 103
visual aids, 87–88
vocal variety, 87
what to do after, 91
preparing to speak, 25–27, 197, 199. See also practicing speeches
for impromptu speaking, 161
lack of time for, 117
preparing for the unexpected, 159–74
time to prepare, 205–6
venue and, 130
of visual aids and props, 153
PREP formula, 162–63
presence, 203–4
attire and, 201
building, 193–203
practicing, 88–89
pre-speech rituals, 135–36
problems, identifying, 48, 49
professional associations, 20
professionalism, attire and, 132
props, 87–88, 118, 145. See also audiovisual aids
public speaking, 129–41. See also speeches
abroad, 187–90
coaching for, 3, 4, 5–7, 119
as daily activity, 207
defining, 13–17
desire for, 6–7
fear of, 3, 6
in a foreign language, 190–92
as global and timeless, 14
importance of, 16–17
knowing when not to speak, 210–11
misuse of, 212
with one month to prepare, 206
with one week to prepare, 206
a part of leadership development, 7
as powerful tool, 17
as skill, not talent, 15, 207
skills need for, 3
speaking off the cuff, 159–67
speaking “on the breath,” 122
style and, 15–16
substance and, 15–16
as talking with people, not at them, 15
with two hours or less to prepare, 205–6
while seated, 102
purpose, sense of, 36–40, 47, 64, 106, 116, 118–19, 136, 199
questions, 138, 167
addressing potential, 170, 174
answering, 159, 167–74
anticipating, 169, 170, 174
following with calls to action, 173
handling, 31
handling hostile, 171
how to bridge, 172
identifying, 169–70, 174
moderating panels and, 186
preparing for, 3–4, 168–69, 174
rhetorical, 50
role-playing and, 169, 174
techniques when taking, 170–71
that you don’t know the answers to, 172–73
what to do after taking, 173
quotations
closings with, 59
“go-to,” 164
humor and, 75
opening with, 56
using resonant, 29–30
radio voice, 107
Rayburn, Michael, 145
reading the room, 138–40
recall, 118–19
Rees, Matthew, 46
religious communities, opportunities to speak in, 21
repetition, 80
resources, 8
Reynolds, Garr, Presentation Zen: Simple Ideas on Presentation Design and Delivery, 149
rhetorical questions, 50
rituals, pre-speech, 135–36
Robbins, Tony, 155
Rogers, Tamara Elliott, 143
role-playing, 169, 174
Romney, Mitt, 28
satisfaction, 48, 49
self-actualization, hunger for, 6–7
Shipman, Claire, The Confidence Code, 124
showing what you mean, 93–114
signposts, focusing on, 50–51
Simmons, Annette, 70
simplicity, 67
sincerity, 104
sitting, 102
sleep, getting enough, 133
slides
advance run-through, 152
being prepared to present without, 153
common misuses of, 149–50
designing, 151–52
devices to control, 148
knowing your technology, 148, 152
logistics when using, 152–53
proofreading, 152
using effectively, 148–53
smiling, 89, 99–100, 102, 137
impromptu speaking and, 165
while on the phone, 100
social media engagement, of audiences, 147–48
solutions, proposing, 48, 49
speakers, learning from other, 22–24
Speaker’s Logbook, 140
speaking. See public speaking;
speaking up
speaking situations, 8, 11, 141, 175–92
speaking up, 197–98, 205–12
speeches
audiences of, 27–32
context of, 25–27, 169
debriefing, 140
dressing for, 131–33
first eight seconds of, 54
five-minute versions of, 84
following the speech, 140–41
getting ready, 129–40
given while seated, 102
giving speeches while traveling, 188–90
“giving the work back,” 35–36
goals of, 27, 33–36
how not to open a speech, 58
illustrating, 143–53
intended outcomes of, 33
last-minute details, 129–40
logistics of, 129–31
making more concise, 82–84
openings, 53–58
polishing, 79–91
practicing (see practicing speeches)
r
eading out loud, 52–53, 61
saying “thank you,” 59–60
self-assessment, 140–41
sense of purpose and, 27, 36–40
shortened versions of, 27, 84
structure of, 53
ways to close, 58–60
ways to open, 55–56
what to avoid before, 134–35
what to wear, 131–33
writing (see speechwriting)
speechwriters, working with, 45–46
speechwriting, 43–61
brainstorming content, 46–47, 61
building up the audience, 80
closings, 53, 59–60, 61
data, 80
echo, 80
editing, 61, 82–84
finding the right structure, 3, 48–53, 61
finding the right time for, 43–46
focus and, 60
giving equal weight to each section, 79
openings, 53–58, 61
on paper or on digital devices, 44
personal examples, 80
pitfalls, 80–81
polishing the speech, 79–91
repetition, 80
with someone else, 45
with speechwriters, 45
speechwriting tools, 3–4
statistics, 80
taking breaks, 47
in thirty minutes, 60–61
transitions, 80
from your office, 45
speed, practicing, 87
stage presence, building, 193–203
statistics, 57, 80
stickiness, 145
stories, 67, 83, 139
choosing, 70–71
closing with, 59
details and, 72
feelings and, 72
finding, 70
“go-to,” 164
how to tell, 73–74
humor and, 75
to illustrate points, 74
messaging and, 72
mistakes people make when telling, 72
opening with, 57
power of, 68–74
writing, 71
strategy, starting with, 25–41
structure, 3, 48–53, 61
subject matter
audiences and, 30–31
knowledge of, 117
researching, 51–52, 168–69
swag, 145
talking with people, not at them, 15
technology, 110, 137, 143–53, 155–58. See also specific technologies
future, 154–55
using, 146–53
TEDx talks, 22, 23–24
telephone conversations
eye contact and, 98
smiling and, 100
TelePresence, 179
teleprompters, 148
“thank you,” closing with, 59–60
Thatcher, Margaret, 106
“the Three Questions,” 27–40, 47, 60, 63, 64, 70, 116, 184, 208–9
time to prepare, lack of, 117
timing, practicing, 86
Tim the Dairy Farmer, 54–55, 76
Toastmasters International, 3, 4, 21–22, 88
tone of voice, 38, 104, 201–3
transitions, 80, 102, 163–64
traveling, giving speeches while, 188–90
trust, building, 34, 37, 208, 212
Turner, Jeanine, 195